Yesterday, Scion died of neglect. Today, our spies in Europe spotted the rear-drive car that will become a Toyota thanks to the magic of rebadging. Continue reading Here's the 2017 Toyota 86: Don't call it a Scion Here's the 2017 Toyota 86: Don't call it a Scion originally appeared on Autoblog on Thu, 04 Feb 2016 19:10:00 EST. Show More Summary
This video is a whole lot of wut, but hey... it sounds pretty good! If you didn't have your afternoon cup of coffee yet, you can skip it. This video's got enough hype in it to keep you going until tomorrow. I don't feel any increased urge to drive a hybrid vehicle now, but I might be looking at my cup holder a little differently now. Show More Summary
A deadly bus crash in southern New Jersey has left one person dead and at least four special needs students injured after an SUV and a school bus collided on Thursday morning. Around 7:45 a.m, the bus and the Toyota RAV4 crashed, ultimately causing the school bus to flip over on its side. Show More Summary
Toyota Motors is set to report financial results for the third quarter of fiscal 2016 on Thursday, February 5th. The Japanese auto maker had a strong 2015, retaining its position as the global leader of the auto industry by unit sales. The company has been facing many challenges in the different geographies it operates in, […]
Toyota has gone full metal with its new Super Bowl ad, featuring the new Prius, a Gibson Flying V, a keytar, and a granny flashing the sign of the horns. Continue reading Toyota Prius Super Bowl commercial is so metal, bro Toyota Prius Super Bowl commercial is so metal, bro originally appeared on Autoblog on Thu, 04 Feb 2016 13:45:00 EST. Show More Summary
The Flanders-approved "Heck on Wheels" teases the agency's Super Bowl spot promoting the Toyota Prius.
The Toyota Prius has been called many things, but never a "badass." Until now. The automaker is bringing the Prius to the Super Bowl for the first time in 11 years, beginning with the amusing 90-second teaser spot below, which comically positions the upgraded hybrid as a road-conquering dragster for the 9-to-5 set. Show More Summary
Image courtesy of Scion Earlier this week, Toyota announced that the Scion sub-brand has come to an end. With the 2017 model year, most of the brand’s existing products will be rebadged under the Toyota brand. The iA, iM and FR-S will continue, while the tC will be phased out. Toyota [...]
Toyota GAZOO Racing team principal Tommi Makinen today at the GAZOO event (Photo: TOSHIFUMI KITAMURA/AFP/Getty Images) Last week, Toyota announced that it would turn Daihatsu into a fully-owned division. Yesterday, the carmaker said it would ditch its Scion brand. This morning, Toyota presented in Tokyo a new corporate identity for its [...]
Categories: Commodities, Commodity Risk Management, Industry News, Supplier Risk and Compliance Management, Suppliers Tags: L1, Sourcing & Categories Toyota's supply chain is much revered for its lean Toyota Production System that it deploys internally and at its suppliers. Show More Summary
Think a hybrid car like a Prius is just eco-stodgy? Toyota's hoping you'll think again after this high-energy commercial set to air Sunday.
Carlos Ghosn (Photo JOHANNES EISELE/AFP/Getty Images) Who is the world’s 4th-largest automaker after Toyota, Volkswagen, and GM? The stats say it’s Hyundai, but it is not true. For the past several years, the 4th-largest automaker has been the Renault-Nissan Alliance, and this year is no different. World's [...]
A Super Bowl ad for the Toyota Prius this Sunday will make no mention of its gas mileage efficiency, its hybrid engine or its eco-friendliness Instead, the mid-size hatchback will be tearing through residential zones, insolently splashing...Show More Summary
Toyota and Lexus will recall older trucks and SUVs, including the Land Cruiser, 4Runner, Tundra, Sequioa, LX470, and GX470, for inadvertent airbag deployment. Continue reading Toyota and Lexus recall models for inadvertent airbag deployment...Show More Summary
Scion will be absorbed by Toyota in response to customer need, according to Toyota. It launched in 2003 to attract younger customers as a “laboratory” for understanding their buying habits and primary needs. During Scion’s million plus sales run, 70 percent of buyers were new to Toyota and 50 percent were under 35. This no doubt […]
Toyota is finally giving up on Scion, announcing that every model will remain, only just given an ordinary Toyota badge where the old ‘S’ used to be. But which Scion models will suffer for losing this youth-brand identity? Read more...
Lexus Australia has announced a recall on 1500 of its older Toyota LandCruiser-based LX470 SUVs this week over concerns that its side curtain airbags could deploy unexpectedly. Introduced globally in 1998 and replaced by the current third-generation model in 2007, the LX470 existed then as the Lexus brand’s flagship SUV, just as the thrice-facelifted LX570 […]
What an eventful day we’ve had mourning... well, discussing the death of the Scion brand ! Then again, the Scions themselves aren’t really dying, they’re just getting absorbed into the Toyota brand. But what will we call them? Read more...
after a relatively short 13 years of existence, toyota has announced it will kill off its youth-oriented scion sub-brand in the usa and canada with the brand to officially disappear in august this year. according to toyota, the young...Show More Summary
The Toyota brand has bumped its last sick beat.