Blog Profile / SEO Scoop


URL :http://www.seo-scoop.com/
Filed Under:Internet / SEO
Posts on Regator:2166
Posts / Week:5.9
Archived Since:April 5, 2008

Blog Post Archive

How to Create an Effective Media Plan Using Digital Marketing

5 months agoInternet / SEO : SEO Scoop

Is traditional advertising dead? For media planners, the simple answer is No. But the better answer is to borrow a Facebook relationship status it's complicated. Digital marketing is still in its early stages, so a robust set of long-term, hard data doesn't exist yet. However, the short-term results suggest that advertising online can be really [...]Show More Summary

9 Ways to Increase Leads from Your Blog

5 months agoInternet / SEO : SEO Scoop

You can blog for many reasons: Because you have something to tell the world, because you want to share your hobby or expertise, because you want to make money – or even all of that. But whatever the reason, there will always be a moment when you realize you would want to achieve more with [...]Show More Summary

How Native Marketing Can Work for Your Business

5 months agoInternet / SEO : SEO Scoop

Native advertising is used by some of the most powerful online social media platforms and websites today. USA Today, Facebook, Forbes, the New York Times, and Twitter all utilize this powerful form of content creation. However, 49 percent of people currently do not know what native advertising is or how to effectively utilize it. Revolutionary [...]Show More Summary

Local SEO For The Holidays (5 Point Checklist)

5 months agoInternet / SEO : SEO Scoop

If you haven't started preparing for the holidays yet, don't panic. While the holidays are quickly approaching and many companies may have a jump start, it isn't too late to put a plan in place and make sure you're taking advantage of all the extra traffic that could come your way. Local SEO and a [...]Show More Summary

How to See If Your Blog is Converting

5 months agoInternet / SEO : SEO Scoop

Everybody's talking about content. Content is the new SEO… content feeds inbound… content drives digital. For most businesses, it's probably true, but how do you find out for sure if your content is driving your business forward? Do you have to suffer a lack of data and make business decisions based only on assumptions? Nope! [...]Show More Summary

Keep Your Digital Marketing Strategy Current With These Upward Trends

5 months agoInternet / SEO : SEO Scoop

Trends can rapidly change. seemingly with the wind. Good content remains an enduring cornerstone to digital marketing; that doesn't look to be changing any time soon. But within a content plan, the players seem to be shifting all of the time. Which is why marketers need to keep up with the evolving landscape of digital. [...]Show More Summary

5 Ways to Get Traffic to Your E-commerce Website

5 months agoInternet / SEO : SEO Scoop

Here's a scenario: you own a small online store that sells products and you are struggling to get enough traffic or conversions. Despite the fact that you have probably spent a lot of money on pay per click and SEO campaigns, you are not seeing results that are long-lasting or viable. Here are 5 ways [...]Show More Summary

How To Do Twitter Advertising – Part 3/3: Measure

5 months agoInternet / SEO : SEO Scoop

Welcome to the third and final instalment of my riveting Introduction to Twitter Advertising (think of this part as The Return of the King, but with fewer hobbits). To recap: Getting started on Twitter can be confusing, so I've broken down the Twitter advertising planning process into 3 simple considerations: 1. What is your objective? [...]Show More Summary

Get More Email Lead Capture With These WordPress Plugins

5 months agoInternet / SEO : SEO Scoop

I bet you have heard it before: you need to capture emails from your blog visitors. It is the most effective way to implement your marketing plan. For many of us bloggers, 80% of visitors pop by once and never return. Getting their email address is the best way to develop a relationship with that [...]Show More Summary

12 Business Content Marketing Tools To Power Your Content Flow

5 months agoInternet / SEO : SEO Scoop

Content marketers face two big challenges: Producing enough content Producing powerful content that helps take a business to the next level Let's face it. Generating an unending stream of fresh, unique and valuable content is a big task. You could spend hours on a blog post or infographic that you hope will be powerful enough [...]Show More Summary

How to Master the 4Ps of Content Marketing in 2015

5 months agoInternet / SEO : SEO Scoop

How are you planning to align your 2015 content marketing strategy to your overall business objectives? How can you make the most out of your hits and misses in 2014 when crafting your content marketing plan for 2015? What are the key trends of content marketing in 2015 that you need to implement for optimal [...]Show More Summary

Aligning Content Calendar, Guest Posts, And Social Media

5 months agoInternet / SEO : SEO Scoop

With so many social media platforms to choose from, trying to divide your time equally between your businesses several social media platforms can seem almost impossible. How do you decide which platform to visit first? How do you share content across different platforms whilst engaging the reader? Which blog post needs to be posted today? [...]Show More Summary

5 Steps To Ensuring Your Organization Remains CASL Compliant #Infographic

5 months agoInternet / SEO : SEO Scoop

On July 1st Canada's new anti-spam legislation arrived with great fanfare and was met with dread from the digital marketing community. It has been four months since the new rules came into effect and there are still many marketers struggling to understand the implications for their marketing lists. If you haven't already done so, now [...]Show More Summary

How To Do Twitter Advertising – Part 2: Targeting

5 months agoInternet / SEO : SEO Scoop

Welcome back to my brief Introduction to Twitter Advertising! In case you missed it: In this three-part series, Ill be walking you through three of the most important questions to consider before you get started with advertising on Twitter: 1. What is your objective? 2. Who is your target audience? 3. How are you going [...]Show More Summary

SEP CEO Jeff Quipp Discusses Google and SEO On TV Program "Entrepreneurs"

5 months agoInternet / SEO : SEO Scoop

Recently, SEP CEO Jeff Quipp was asked to appear on Robert Scully's television program "Entrepreneurs", to discuss SEP, SEO, Google, and the changing nature of marketing. The show will be broadcast on more than 50 stations throughout Canada and the US. For those unfamiliar with the "Entrepreneurs" program, you may remember Robert being the host [...]Show More Summary

Tent Pole Marketing: How To Tie Your Content To Any Event

5 months agoInternet / SEO : SEO Scoop

Content marketers will often tell you that the bane of their professional lives isn't creating content but coming up with things to talk about in the first place. Some sector's in particular don't lend themselves very well to varied and engaging subject matters. Creating talking points and therefore content, around events is therefore a natural [...]Show More Summary

5 Reasons Why Your Website May Not Be Generating Leads (& 10 Boosters To Improve It)

5 months agoInternet / SEO : SEO Scoop

As a business development manager at Search Engine People, I am often approached by business owners & marketing managers who are seeking help with SEO. After some discussion, more often than not, it is realized that the goal is not necessarily implementing good SEO to their website; rather, the objective is to generate more qualified [...]Show More Summary

Telepresence Sharing – The Next Big Innovation in Google Search #future

6 months agoInternet / SEO : SEO Scoop

Forget about the days when you are only given an option to search information from a database of people and places stored in Google's server. How about exploring places and events in real time? Does this sound interesting? With Telepresence sharing, you can control Google's mobile robots that can capture real time video footage of [...]Show More Summary

4 Quick Fixes to Outsmart Your PPC Competition:

6 months agoInternet / SEO : SEO Scoop

Depending on your industry, PPC can be a very competitive world. You put in long hours & hard work into your campaigns and yet, your competitors seem to have a constant leg up on you. You're asking yourself, how can I get my campaigns to stand out from the crowded PPC world? Well, here are [...]Show More Summary

How to Make Your Visual Content Stand Out On Social Media

6 months agoInternet / SEO : SEO Scoop

You've seen it with your own eyes. Social is going Visual Social and it's about time you started creating and sharing some cool visuals for your brand or clients. It's natural for humans to immediately pay attention to visuals. When blogging first became popular, people posted longish posts of about 1000 words. Then Twitter revolutionized [...]Show More Summary

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