Blog Profile / SEO Scoop
| URL : | http://www.seo-scoop.com/ | |
|---|---|---|
| Filed Under: | Internet / SEO | |
| Posts on Regator: | 1861 | |
| Posts / Week: | 7 | |
| Archived Since: | April 5, 2008 | |
Blog Post Archive
Loss of Organic Search Traffic: 5 questions to find out why
Where do I start looking first if my Organic Search Traffic falls dramatically? It can happen to you, it can happen to me, it can happen to all of us, I'm trying to see It's a little too late, I've made a little mistake, it can happen to anyone, so don't be afraid Volker Hinkel [...]Show More Summary
The Google Service Formerly Known As Places: Clearing Up the Confusion
There has been a lot of change in the local landscape ever since Google rolled out Google+ in 2011. From Google Maps, to Google Places, to Google+ Local and Google+ Business Pages it seems near impossible to keep tabs on what exactly local SEO's and small businesses are dealing with when it comes to [...]Show More Summary
Is There a Perfect Length for a Blog Post or Article?
When you write articles for your website or blog, you are really writing for two different audiences. On the one hand there's your human readers, the loyal guests who will come to your site looking for entertainment and information; and then on the other hand there's the robots and the spiders who index your site [...]Show More Summary
Thirteen Twitter Tips for Small Business (In Less Than 140 Characters)
Twitter is unique among social networks for its short messages and 140 character limit, which lends itself to real-time conversations with other users. These features also mean that posting on Twitter requires some special consideration. Here are 13 quick tips for making the most out of your small business Twitter account: 1. Use a service [...]Show More Summary
Are You Building Links For SEO Or For Traffic? How To Kill 2 Birds With 1 Stone
Never before has link building been more confusing than it is now. Back in the day, SEOs knew they could get penalized for paid links or participating in link farms, while nowadays it has become very hard to tell what link acquisition methods to avoid – everything seems to have the potential to incur Googles [...]Show More Summary
How To Maximize Your Google Author Rank
Most website managers are familiar with PageRank. Its Googles way of figuring out which web pages are more popular than others. In the eyes of Googles search algorithm, popular equals quality. After all, why would a bunch of people visit a useless website? Now what if content could be prioritized by the popularity of the [...]Show More Summary
It Worked! How I Got a Google Link Penalty Lifted
Recently, I had the unenviable task of trying to have a website's Google penalization lifted so the site could regain the significant traffic and rankings it lost after the penalty. Personally, I've been interested in reading about what's worked and what hasn't for people in penalty situations, so I thought Id write about my experience. [...]Show More Summary
Facebook Changes: How It Impacts Your Content Strategy
So goes the famous quote from the feature film, The Social Network: "Eduardo Saverin: So when will it be finished? Mark Zuckerburg: It won't be finished, that's the point, just like fashion is never finished." Facebook Is Changing – Again And why wouldn't it? Mark and his colleagues in Palo Alto never stop working to [...]Show More Summary
Why, when, and how to create a WordPress Functionality Plugin
I have seen a few articles in the past about WordPress functionality plugins, but I still see a lot of people neglecting to use them when they should. In this article I will touch on what they are, when you should use one, and how to create one. What is a functionality plugin and why [...]Show More Summary
10 things we didn't know a week ago [Week 10]
1. Google Is Helping To Fuel A Dramatic Surge In Ivory Demand Source: The Guardian Google is helping to fuel a dramatic surge in ivory demand in Asia that is killing African elephants at record levels, a conservation group claimed on Tuesday. The Environmental Investigation Agency (EIA) said there are some 10,000 ads on Google [...]Show More Summary
5 Simple Tips To Avoid Social Network Overwhelm
How Not To Fall Down The Social Network Rabbit Hole Do you remember the day you signed up for LinkedIn? You may have been asked to start a profile as part of your job, as part of your employer's business strategy. Or, you may have found yourself looking for a new employment opportunity, and your [...]Show More Summary
3 Tips to Avoid Saturating Your Link Profile and Anchor Text
Thanks to the Google EMD (exact match domain) update new websites looking to cut a few corners with their SEO program by capitalizing on the supposed SEO value of a keyword rich domain can no longer do so. And because of the Google Penguin update, which targeted websites that overused exact match anchor text, website [...]Show More Summary
5 "Must Do's" To Make Your Content Stand Out
Getting the right people to read the content you create has never been easier, and more difficult altogether. I know this sounds a bit counterintuitive, but let's look at it this way: with modern content marketing methods and the ability to reach potentially millions of individuals, the competitive field has grown significantly. Plus, the number [...]Show More Summary
How to Read and use Social Analytics
Finding out how often your latest blog post was tweeted or a new infographic is liked is easy. Most widgets and plugins display this information right on the page, or through the platform's own insights dashboard or through a third party widget's reporting or a websites analytics. Unfortunately information is not the same thing as [...]Show More Summary
How To Apply One Of The Most Popular Selling Techniques Online: Consultative Selling
Consultative selling, also known as personal selling, is an approach where your sales team has in-depth discussions with potential clients before positioning products. It emerged decades ago and is now one of the most popular selling methods. At its core, sales consultants conduct a needs analysis, where they ask their prospect lots of questions. They [...]Show More Summary
How to Create Truly Effective eCommerce PPC Campaigns
A few months ago, I wrote about how to effectively work with a PPC long-tail when the long tail is too long. Using the cleaning services industry as an example, I showed how targeting thousands of combinations of location + keyword quickly results in some big problems: Too many ad groups per campaign (maximum of [...]Show More Summary
Online Video Marketing: Leverage Social Media to Achieve Gazelle-like Sales Growth – Part 2
You have invested in creating a marketing video to promote your company. Now what?!? In part 2 of this scintillating blog about online video marketing, you will learn how to leverage social media marketing and SEO to drive more traffic to your site, to attract more customers, and ultimately generate more profits. NOTE: At the [...]Show More Summary
Twitter Data Visualizations for Pleasure and for Profit
These visualization tools for Twitter are cool to look at and use. Some real-time visualizations are great for displaying at conferences, where you can set them to only display tweets with a certain hashtag or containing a certain word. Others are very useful for market research, making new contacts in your industry, and getting to [...]Show More Summary
Google Analytics' New Feature: Change History
Have you ever logged into Google Analytics and noticed that the settings of your most important profile have been changed? Maybe you have worked with an agency or 2 and you don't know who is adding and removing users to your account. Well the answer to your problems is long overdue finally here. Google announced [...]Show More Summary
10 Things We Didn't Know A Week Ago [Week 09]
1. The Bra Fitting Algorithm Source: New York Times "True&Co's innovation is to put a batch of bras into customers' hands so they can choose what fits best. New customers take a quiz – modeled on the ones in Cosmopolitan magazine that Ms. Lam fondly remembers filling out in high school – to collect the [...]Show More Summary