Blog Profile / Seth Godin's Blog


URL :http://sethgodin.typepad.com/seths_blog/
Filed Under:Business & Finance / Marketing
Posts on Regator:1866
Posts / Week:4.8
Archived Since:April 6, 2008

Blog Post Archive

"Don't touch it, you might break it."

This is, of course, the opposite of, "Touch it, you can make it better." What's the default where you work?        

Failing, again

Pema Chodron's new book is out this month. I was rendered speechless by her invitation to write the short foreword for the book, the first time I've ever agreed to do this. She's a caring, generous, magical person, a teacher...     ...

Day traders rarely make history

The short-term stuff is pretty easy to do well. Respond to incoming. Check it off your list. Next! The long-term stuff, on the other hand, is so easy to postpone, because tomorrow always sounds promising. And so we might hesitate...        

Contempt is contagious

The only emotion that spreads more reliably is panic. Contempt is caused by fear and by shame and it looks like disgust. It's very hard to recover once you receive contempt from someone else, and often, our response is to...        

The average

Everything you do is either going to raise your average or lower it. The next hire. The quality of the chickpeas you serve. The service experience on register 4. Each interaction is a choice. A choice to raise your average...       ...

Scientific Management 2.0

130 years ago, Frederick Taylor changed the world forever. Scientific Management is the now-obvious idea that factories would measure precisely what their workers were doing. Use a stopwatch. Watch every movement. Adjust the movements until productivity goes up. Re-organize the...        

The strawberry conundrum

Every grocer has to decide: when packing a quart of strawberries, should your people put the best ones on top? If you do, you'll sell more and disappoint people when they get to the moldy ones on the bottom. Or,...        

Embarrassed

It’s a tool or a curse, and it comes down to the sentence, “I’d be embarrassed to do that.” If you’re using it to mean, “I would feel the emotion of embarrassment,” you’re recognizing one of the most powerful forces...        

The one thing that will change everything

That introduction you need. The capital that your organization is trying to raise. The breakthrough in what you're building... Have you noticed that as soon as you get that one thing, everything doesn't change? In fact, the only thing that...        

Sooner or later, the critics move on

Sooner or later, the ones who told you that this isn't the way it's done, the ones who found time to sneer, they will find someone else to hassle. Sooner or later, they stop pointing out how much hubris you've...        

Looking for change in all the wrong places

If you're doing something important, you're working to make change happen. But change is difficult, often impossible. Are you trying to change your employees? A entire market? The attitude of a user? The more clear you can be about the...        

After you've done your best work

And it's still not enough... After you've written the best memo/blog post/novel/screenplay you can possibly imagine writing, after you've contributed your pithiest insight or gone on your best blind date... and it still hasn't worked... You really have no choice...        

Trends vs. Fads

A fad is popular because it's popular. A fad gives us momentary joy, and part of the joy comes in knowing that it's momentary. We enjoy a fad because our peers are into it as well. A trend, on the...        

Agreeing on the problem

Please don't tell us it's complicated. Organizations, scientists and individuals always do better in solving problems that are clearly stated. The solution might be complicated, the system might be complex, but if we don't agree on the problem, it's hard...        

Glow in the dark

Some people are able to reflect the light that lands on them, to take directions or assets or energy and focus it where it needs to be focused. This is a really valuable skill. Even more valuable, though, is the...        

The interim strategy

We say we want to treat people fairly, build an institution that will contribute to the culture and embrace diversity. We say we want to do things right the first time, treat people as we would like to be treated...        

The permanent rules

(They change). Rules are rarely universal constants, received wisdom, never unchanging. We're frequently told that an invented rule is permanent and that it is the way that things will always be. Only to discover that the rule wasn't nearly as...        

Fired up

A friend was in a meeting with a few colleagues when my latest book came up. One person said, "After I finished it, I was all fired up, and I felt like quitting my job to go do something amazing."...        

Pattern matching

If it was a good idea to do X, then it's a good idea to do Y. When this statement is true, it's almost irresistible. Not the obvious similarities on the surface, but the deep comparisons, the resonant influences, the...        

Grit and hard work

The story we tell ourselves and the stories we tell our children matter far more than we imagine. There's a huge difference between, "You got an A because you're smart," and "You got an A because you studied hard." Or...        

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