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Blog Profile / Media Week


URL :http://www.mediaweek.com/mw/index.jsp
Filed Under:Media / Media Industry News
Posts on Regator:10490
Posts / Week:29.6
Archived Since:April 7, 2008

Blog Post Archive

Walking Dead, Killer Clown Top TV Twitter Ratings

Twitter users turned their attention away from Scandal and Washington D.C machinations to zombies and freak shows in this week’s Twitter TV top ten list provided by Nielsen. AMC’s The Walking Dead trampled the competition with 1.32 million tweets reaching an audience of 7.4 million twitter accounts. Show More Summary

Cowboys Gutsy Win Tops TV Twitter Sports Competition

The Cowboys-Seahawks clash inspired a runaway victory in the TV Twitter sports competition last week giving Fox another reason to be happy with the popularity of its sports programming. The Cowboys were roughed up in the first part of the game, with Dallas QB Tony Romo taking a shot to the ribs. Show More Summary

Finally, Some Actual Netflix Statistics

ComScore has been busy: The data measurement company released a report on digital viewership trends gleaned from a survey of 1,159 users, and among the data are some fascinating stats on Netflix, a company whose internal metrics are shrouded in near-total secrecy. Show More Summary

US TV Networks Seek to Grow By Expanding Internationally

On the eve of network TV executives’ annual pilgrimage this week to Cannes, France, for the global programming bazaar known as Mipcom, Viacom announced last Wednesday it will launch men’s channel Spike in the U.K. this spring—with plans for a wider international rollout. Show More Summary

The Walking Dead Ate the Face off Everything on Broadcast This Season So Far

The Walking Dead is back, and with it, viewers in the dollar demo. Broadcast watchers have stayed away in droves this season. But with the dead resurrected yet again, everyone who loves TV stayed home Sunday night to see what would happen to Rick and the gang during "No Sanctuary," the huge premiere episode for the fifth season of the show. Show More Summary

2014 Hot List Finalists: TV

Hottest Show of the Year The Blacklist (NBC) Fargo (FX) Game of Thrones (HBO) Orange Is the New Black (Netflix) Outlander (Starz) Scandal (ABC) The Walking Dead (AMC) Hottest Guilty Pleasure American Horror Story (FX) The Bachelorette...Show More Summary

Marry Me Star Ken Marino Has An Unconventional Bedtime Routine

Specs Who Ken Marino Age 45 Claim to fame Stars in the new NBC series Marry Me (premieres Oct. 14 at 9 p.m.); played Ron Donald on Party Down; screenwriter (Wanderlust, Role Models) Base Los Angeles Twitter @KenMarino What’s the first...Show More Summary

Nielsen Mistake Means Ratings Are Even Lower Than We Thought

Given that it premiered Sunday night, it seems like the right time to ask: Is The Walking Dead the only thing young people watch? This past season, the AMC show ranked No. 1 among men and women across all of broadcast and cable, with an average 18-34 rating of 3.09 among women and 3.78 among men. Show More Summary

TV Execs Rack Up the Miles as Nets Go Global

On the eve of network TV executives’ annual pilgrimage this week to Cannes, France, for the global programming bazaar known as Mipcom, Viacom announced last Wednesday it will launch men’s channel Spike in the U.K. this spring—with plans for a wider international rollout. Show More Summary

This Is How Click Bait Can Make Your Ads Better

Everybody is trying to eat each other. For years traditional agencies have been acquiring or developing digital resources with varying degrees of success. And as digital agencies have become powerhouses in their own right, it’s only natural that they have begun to eye a broader spectrum of communications to sustain growth. Show More Summary

Constantine, Rick and Morty and a New Guardians of the Galaxy Cartoon at NYCC

Where do people in sexy stormtrooper regalia go to hear an improvised table read by the cast of Adult Swim's Rick and Morty? That's correct, the New York City Comic Con at the Javits Center. Friday saw some honest-to-goodness news break...Show More Summary

The 25 Best GIFs of America's Funniest Home Videos, as Selected by Imgur

Before there was YouTube, there was America's Funniest Home Videos—the place you turned for weekly video proof that Americans are the most clumsy, self-injurious and downright idiotic species of human ever to walk the planet (or fall down trying). Show More Summary

Can MTV and Adam Levine Get Millennials to Hang Out at Applebee's?

Applebee's will launch a multi-month sponsorship with MTV on Monday to connect young consumers with popular bands—starting with Maroon 5. And the restaurant hopes the move will bolster its image as the go-to nightlife place for of-the-drinking-age millennials. Show More Summary

Can Adam Levine Drive Millennials to Drink at Applebee's?

On Monday, Applebee's will launch a multi-month sponsorship with MTV to connect younger-skewing consumers with popular bands, with Maroon 5 as the first group to run a contest. Under the Ultimate Fan Experience franchise, MTV will develop promotions and contests for 10 artists, which will be sponsored by Applebee's. Show More Summary

Katy Perry to Play Super Bowl Halftime Show

According to multiple sources, the National Football League has chosen Katy Perry to perform at the Super Bowl XLIX Halftime Show on February 1, 2015. The Wall Street Journal reported in August that Perry was in the running for the gig, alongside Coldplay and Rihanna. Show More Summary

Infographic: The Evolution of TV Over the Last 20 Years

While the storytelling medium of a television show may not have changed much, the way people tune in to their favorite programs has. Just 20 years ago, the patent for the first Internet-connected TV was filed in France. This year, more than 110 million U.S. Show More Summary

Adweek's Top 5 Commercials of the Week: Oct. 3-10

This week's collection of best spots had a few daring and dramatic entries. But it was the comic spots that really stood out—thanks to Sarah Silverman and Rowan Atkinson. Check out our five picks below, and vote for your favorite.

YouTube Stars Just Aren't Themselves in New Sour Patch Kids Video Series

Sour Patch Kids candy will launch its new "Breaking Out" video series today, and it's being billed as the first branded show to cast a group of YouTube stars as scripted characters. The six-part series is part of the snack brand giant...Show More Summary

Beyonce Is the Queen of Commercials in This Supercut of Her Best Ads [Video]

Who runs the world? Women. Or rather one woman: Beyoncé Knowles-Carter. That much is clear in her commercial body of work. While dominating the music charts for the better part of a decade, the pop superstar has also selectively enchanted us with her ads. Show More Summary

We Interviewed the Guy Who Made the Creepy Credits Sequence for 'American Horror Story: Freak Show'

Who loves clowns? Anyone? Anyone? Well, the guys at American Horror Story: Freak Show, which premiered last night, are super into them, as evidenced by the amazing mostly-stop-motion opening sequence from last night's show. And KyleShow More Summary

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