Blog Profile / Copyblogger


URL :http://www.copyblogger.com/
Filed Under:Internet / Blogging
Posts on Regator:2590
Posts / Week:5.3
Archived Since:April 12, 2008

Blog Post Archive

5 Steps to Website Security You Can Trust

18 hours agoInternet / Blogging : Copyblogger

Website security has never been more critical. Hackers, ransomware, and denial of service attacks are all concerns for modern business websites. Nothing will erode your audience’s trust in you faster than visiting your website and getting a security warning, or having Google flash a “You can’t trust this site” message in your search results. Show More Summary

How to Create (and Sell) Products People Actually Want to Buy

This week offers a mix of inspiration, clarity, purpose … and some good, old-fashioned results-oriented copywriting. On Monday, I shared some of the practical, repeatable steps you can use to create an online course that people actually want to buy. Show More Summary

5 Ways to Convert More Prospects by Making Your Case

Your headline draws them in, while your opening copy maintains the magnetic hold. The express benefits give them hope that they may have found the solution they desire. And then you ask for the sale with an explicit call to action. A...Show More Summary

Why You Should Pour Yourself a Glass of Water and Write for 15 Minutes Today

Daydreaming is inherently flexible. You don’t need to set aside time for it or plan how to execute it properly. It effortlessly arises and plays out until you shift your focus back to your responsibilities. Last week, I talked aboutShow More Summary

The Foundational Elements of Profitable Online Courses

After ebooks, online courses are one of the most popular business models for digital entrepreneurs. The tech is easier to put together than ever. Audiences know that online courses are valuable and have shown they’re willing to pay.Show More Summary

The Copyblogger Guide for a Wildly Productive August

Productive? In August? Isn’t that an oxymoron? This month we wrap up the summer (in our hemisphere, anyway), get ready for the school year, and head into the final third of the year. The key to making this time productive is to workShow More Summary

7 Keys to Staying Productive When Your Daily Routine Gets Detonated

I had a rhythm. I had a routine. Most days, I even had enough time. On a few magnificent days, I had more than enough time. (No, really. It was glorious.) But then my daughter was born. Eventually my wife went back to work. And muchShow More Summary

Don’t Let Go of Expectations … Put Them to Work in Your Marketing

We all know the potential trouble associated with expectations: If you expect something to turn out a certain way — and it doesn’t — you likely end up disappointed. Subsequently, traditional wisdom has advised that we let go of our expectations...Show More Summary

Making a Living Writing Ebooks: Here’s How It Works Today

Once upon a time, there was a straightforward solution to “monetizing” your website when you got tired of trying to make AdSense work: Write an ebook! Having something of your own to offer, even a simple $7 ebook, virtually always beats trying to monetize your traffic with advertising. Show More Summary

How to Unlock the Door to Effective Content with Your Creativity

We definitely had a creativity thread weaving through the week, both on the blog and the podcasts. On Monday, I continued our “Quick Copy Tips” series by talking about the difference between benefits and features. It’s one of the first...Show More Summary

2017 Content Excellence Challenge: The August Prompts

Happy August! It’s time for our pair of prompts to make you more creative and more productive. For those of you who haven’t joined us yet, each month in 2017 we’re providing a pair of prompts: one to make you more productive and one to improve your creativity or writing skill. Show More Summary

The Non-Perfectionist’s Guide to Noteworthy Blogging for Your Business

The fear of criticism … It can certainly discourage you from writing in the first place, and it also can disguise itself as perfectionism when you do attempt to create content for your business. If you delay publishing your writing —...Show More Summary

Boost the Relevance of Your Content with Benefits and Features

One cool thing about being a content marketer is that you tend to become an expert in your topic. You probably know an awful lot about your business, your project, or your subject matter. In fact, you might actually know too much about it. Show More Summary

37 Ways to Rock Your Content

Sometimes, content marketing is a numbers game. And this week on Copyblogger, we have lots of ideas for well-defined, specific actions you can take to improve your website and create some excellent content. Specifically, we have 37 ideas. Show More Summary

Bored with Your Blog? These 10 Tips Will Make You Fall in Love Again

Content marketing is a long game. In one way, that’s excellent — because all of your lazy or undisciplined competitors are going to drop out. In another way, it sucks, because we all have days when we’re lazy and undisciplined. In the early days, we can get by on adrenaline and enthusiasm. Show More Summary

3 Important SEO Steps to Take Right Away

What if we’re thinking about SEO all wrong? You won’t be shocked to see such a question posed on this site — one that harbors posts in its archive with headlines like SEO is Dead and What if You Could Simply Eliminate SEO from Your Life? Don’t get me wrong: we’re not anti-SEO. Show More Summary

How to Turn One Content Idea into a Fascinating Four-Part Series

Sometimes it’s really helpful to prepare multiple pieces of content in advance. You might be: Launching your website and need to have articles already published on your blog Taking a vacation and need to have your content scheduled before...Show More Summary

Better Content, Better Websites, and a Little Inspiration

On Monday, Brian Clark kicked off a new series of quick copy tips. These are short, powerful techniques that can make your copy more persuasive and get you to your goals faster. This time, Brian taught us about the Proclamation LeadShow More Summary

7 Classic Quotes to Inspire Your Writing

Writing is a glorious and rewarding experience, a noble craft, one of the most satisfying ways you can spend your time — at least, while your clothes are on. Except for the days when it’s horrible. Maybe that’s why writers love quotes about writing. Show More Summary

10 Often Overlooked Website Mistakes that May Harm Your Business

At a local WordCamp recently, I critiqued websites from a group of volunteers during a site clinic session. While I noticed a number of common mistakes — like extra-loud, auto-play videos and other distractions — one of the weird things...Show More Summary

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