Blog Profile / PR 2.0


URL :http://www.briansolis.com
Filed Under:Marketing / Online Marketing
Posts on Regator:500
Posts / Week:1.4
Archived Since:July 26, 2008

Blog Post Archive

WTF of Business at Saddleback Leather Co.

Guest post by John Bergquist (@JohnFlurry), who leads Content and Communications at Saddleback Leather Co. So much has changed in business in the past 20 years. And it continues to change daily. As Brian has said before, today a business has to engage… or die. And you know what? That delights me. It is the […]

A New Era for Search: The Zero Moment of Truth is Now Defined by Shared Customer Experiences

This is the story of when ZMOT met UMOT… Search is a natural step in the discovery process. In a web world, search engines offer a lens into a qualified and structured view to help online consumers focus and make informed decisions. With Google dominating search, marketers concentrated on improving search ranking through tried and […]

Digital Transformation and the Race Against Digital Darwinism

Digital Darwinism is a fate that threatens most organizations in almost every industry. Because of this, businesses not only have to compete for today but also for the unforeseeable future. Digital Darwinism is the phenomenon when technology and society evolve faster than an organization can adapt. There are many reasons for this of course. Every […]

Hunter S. Thompson

  http://arneylon.wordpress.com/2011/07/31/doc-out-biography-jackson-pollock-2004-gonzo-the-life-and-work-of-dr-hunter-s-thompson-2008/ http://fineartamerica.com/products/hunter-s-thompson-laurence-adamson-canvas-print.html   “There he goes. Show More Summary

Five Trends Shaping the Future of Work

Guest post by Jacob Morgan, author of the newly released, The Future of Work: Attract New Talent, Build Better Leaders, and Create a Competitive Organization. You can connect with Jacob on Twitter or email him directly: Jacob@ChessMediaGroup.com. If there’s one thing that we can all agree on it’s that the world of work is changing…quickly. […]

The Maker Movement and Its Impact on Supply Chain Transformation

I follow the Maker Movement as a consumer, analyst and also as a maker. What is the maker movement? It a manifestation of the DIY (Do It Yourself) or DIWO (Do It With Others) culture where everyday people design, build and/or market something that they want or need on their own rather than buying something […]

Born Digital: Meet Generation C, a new generation of connected customers

Businesses today are met with unique challenges and opportunities that necessitate pause. For years, management models were developed to optimize the pursuit of business objectives. Processes were established and hierarchies, technologies and reporting systems supported them. Show More Summary

Your Workforce is Disengaged: Here’s What To Do About it

Change is in the air. With disruptive technologies hitting businesses from the outside in and the inside out, how companies invest in technology and ultimately how people use it to get work done is under significant re-evaluation. At the same time, the rising workforce clash between older and younger generations is also pushing HR to […]

Made in Detroit: How Shinola’s Good Ole Fashioned Business Values Outperform the Status Quo

You don’t know s#!t from Shinola. Ever heard that saying before? This World War II era colloquialism caused a movement to revive the American watchmaking industry and with it bring to Detroit yet another chapter in its storied history in manufacturing. This year at SXSWV2V, I was fortunate enough to interview Shinola president Jacques Panis live […]

Let Digital Natives Be Your Guide in Defining the Future of Work

Don’t let complacency undermine your company’s hyperconnected present and future. Pervasive technology fundamentally changes how people communicate, discover and connect. With smartphones and tablets serving as digital ­appendages, we focus on small screens throughout our day, every day and in all we do. Show More Summary

The 2014 State of Digital Transformation

Today, I’m proud to announce the release of Altimeter Group’s second report on Digital Transformation. This new report is aimed at executives and digital strategists to help them (you) further understand the state of digital transformation as you plan your next steps and investments. In our initial report, “Digital Transformation: Why and How Companies are […]

Live Your Brand the Way Your Customers Do

For the record, the image above attributes the quote, “It is not the strongest of the species that survives, nor the most intelligent, but the one most responsive to change.” I know these aren’t the words of Darwin as a result of research that went into my book, The End of Business as Usual in […]

The Disconnect in Connecting the Workplace

There’s a lot of talk about the future of work… Technology is indeed connecting us in ways that improve communication, discovery and connectivity. The world is becoming a much smaller place as a result. Chances are that you are connected in one network or another to people in at least 12 other countries. Although social […]

The Top 25 Socially Engaged Companies on LinkedIn Invest in Employee and Customer Relationships

LinkedIn and Altimeter Group published a joint report on the value of corporate social media and its role in customer and employee engagement. To do, we formed a baseline of companies that were actively engaged on a platform we could effectively study. After eight months of research, we assembled a list of the Top 25 […]

Social Media is Lost Without a Social Compass

Marcia W. DiStaso and Denise Sevick Bortree recently published university-level textbook to address an important topic by the same name, The Ethical Practice of Social Media in Public Relations. As they were wrapping up the editing of the book, I was asked to contribute the foreword. Upon reading some of the manuscript, the answer was, […]

Broadcast Yourself(ie): If You Think Gen Y is Different, Wait Until You Meet Generation Z

How teens use social media and why it matters to you. Generation Z = (Today’s Teens, Preteens and Children) If you want a glimpse of the future of technology and its impact on society, study how younger generations interact with one another today. While everyone is talking about Millennials these days, there’s another, potential more […]

Unicorns, Startups, and Giants: The New Billion Dollar Benchmark in Silicon Valley

Silicon Valley is more than a place, it’s a movement. While many debate where the “next” Silicon Valley will gain prominence, the point that many onlookers miss is that innovation is at the heart of the crusade. Whether it’s in the San Francisco Bay Area, Los Angeles, New York, London, Paris, India, et al., innovation […]

Yo. Srsly?

App: Yo. User: Yo App: Yo User: Yo, sup? App: Yo User: Yo, you for real? App: Yo User: Yo, I’m out. A new app that lets you send “yo” to friends is real and its initial $1 million investment is also real. Merriam-Webster defines the word “yo” as an interjection used to grab someone’s […]

Every Company is a Cloud Company: The Relationship Between Technology and the Future of Business

People first. That’s where this discussion begins. My guest on this episode of Revolution is NetSuite CEO Zach Nelson. For running one of the leading companies in the cloud business software game, Nelson is among the more grounded and sincere technology executives I’ve sat down with in quite a while. We didn’t discuss innovation, speeds […]

Disrupting the B-to-B-to-C Model

Guest post by Gib Bassett (@gibbassett), Global Program Director, Consumer Goods, Teradata Business disruption sometimes happens very quickly, almost too fast to react. Consider what happened to Blockbuster as movie rentals shifted online. Other times it happens more slowly but is no less impactful. Case in point: how online, mobile and social channels are transforming […]

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