Blog Profile / PR 2.0


URL :http://www.briansolis.com
Filed Under:Marketing / Online Marketing
Posts on Regator:975
Posts / Week:2.8
Archived Since:July 26, 2008

Blog Post Archive

Every Company is a Cloud Company: The Relationship Between Technology and the Future of Business

People first. That’s where this discussion begins. My guest on this episode of Revolution is NetSuite CEO Zach Nelson. For running one of the leading companies in the cloud business software game, Nelson is among the more grounded and sincere technology executives I’ve sat down with in quite a while. We didn’t discuss innovation, speeds […]

Disrupting the B-to-B-to-C Model

Guest post by Gib Bassett (@gibbassett), Global Program Director, Consumer Goods, Teradata Business disruption sometimes happens very quickly, almost too fast to react. Consider what happened to Blockbuster as movie rentals shifted online. Other times it happens more slowly but is no less impactful. Case in point: how online, mobile and social channels are transforming […]

10 Quotes on The Future of Business

10 quotes by Brian Solis on the Future of Business from Prezly Every now and then, I receive a nice surprise that gives me pause. Today is one such moment. I hope you don’t mind, but I wanted to share it with you. The team over at Prezly put together a wonderful Slideshare that features […]

The Accidental Narcissist and The Future of Customer Engagement

Have you ever noticed that your Facebook News Feed is the digital equivalent to “It’s a Wonderful Life?” Perhaps you’ve liked your Instagram stream to that of “Lifestyles of the Digital Rich and Internet Famous.” In each network, and across multiple social streams, you’re fed a visual buffet of travel, food, fashion, celebrations, which in […]

Connected Customers are Invisible to Those Who Value Demographics

Why Generation-C requires empathy and personalization not marketing… In 2012, I spoke at a conference in Amsterdam focused on big data and intelligence to help businesses keep pace with the new generation of connected customers. I remember watching an informative and entertaining presentation by Dr. Peter Gentsch, founder of the Business Intelligence Group (B.I.G.) in […]

Improving Customer Targeting and Personalization Through Social Identity

Guest post by Andrew Jones (@andrewjns), analyst at Altimeter Group covering Social Media and Customer Experience Modern marketing is about more than just informing prospects and customers about products, but building relationships with them. Show More Summary

Guiding the Customer Journey

Guest post by John Jantsch is a marketing consultant, speaker and author and the founder of the Duct Tape Marketing Consultant Network. His latest book, Duct Tape Selling – Think Like a Marketer, Sell Like a Superstar is available online and in bookstores May 15. Just a few years short years ago marketers were still […]

ASCAP and the Great Pandora Battle Where Artists and Musicians Pay the Price

Guest post by Monica Corton (@momusing), Executive Vice President, Creative Affairs & Licensing Next Decade Entertainment, Inc. I spent many hours fielding questions and having conversations with songwriters about the recent win by Pandora in the ASCAP rate court. Mostly, the songwriters wondered why there was a battle in the first place and why ASCAP […]

Investing in Social Networks to Earn Influence and Reciprocity

On this special episode of Revolution, we meet Porter Gale, former VP of Marketing of Virgin America, advisor to exciting startups and business ventures, avid speaker, and also the author of the best-selling book, Your Network is Your Net Worth. Porter is someone whom I personally admire and have also had the good fortune to […]

Curiosity Didn’t Kill the Cat, It Unleashed a Lion: Cultivating Tomorrow’s Leaders Today

Guest post by social impact journalist and filmmaker Melissa Jun Rowley (@MelissaRowley), creator of the upcoming series “Magic Makers.” Earlier this week, I was talking with a friend of mine who sold a fashion tech company in the early 2000s — before social media spawned copycat startups left and right, before TechCrunch made rockstars out […]

Becoming the Future

I’m pretty passionate about changing how we teach in order to create a bridge between analog and digital generations. I recently contributed a short chapter to The Little Book of Inspiration and I wanted to share it with you here. In an age where knowledge is more accessible than ever, how do we create engaged […]

Beaconizing the Brand Experience

Guest post by Gib Bassett (@gibbassett), Global Program Director, Consumer Goods, Teradata There’s no question that the shopping journey has been disrupted by consumer behavior in online, social media and mobile channels. What’s less...Show More Summary

Report: Digital Transformation and the New Customer Experience

We’re under attack! Social, mobile, real-time, cloud, big data…it’s coming at us all at once! Rather than miss out, many brands are jumping from trend to trend as a way of staying relevant in an increasingly digital market. Facebook, Twitter, Youtube, Foursquare, Instagram, Pinterest…we’re covered. We have and had a strategy for a while now. […]

The Millennial’s Guide To Surviving Corporate America

Guest post by Michael Price (@michaelpriceles), millennial and author of “What Next? the Millennial’s Guide to Surviving and Thriving in the Real World” A new generation has emerged and they now make up 36% of the U.S. workforce (source: U.S. Bureau of Labor and Statistics). Many have called them lazy, entitled, and unprepared to take […]

How a Conversation About a New Movie Made Me Rethink How I Chase My Aspirations

On this episode of Revolution, I invited, or rather subjected myself to the antics of my good friend Hooman while on camera. In San Francisco, he’s best known as one of the main personalities on the drive-time morning show at Alice 97.3. In Silicon Valley, he’s an active participant in learning and shaping how technology […]

Disrupt or Be Disrupted: You are now entering the Disruption Revolution

Sometime toward the end of last year, I spent some time with David Passiak, author of Red Bull to Buddha: Innovation and the Search for Wisdom. At the time, he was leading an ambitious project to connect over 20 innovators in the tech startup world and share their perspectives in one, free, book…Disruption Revolution: Innovation, […]

#Philoselfie: Science behind selfie-expression

Oxford Dictionary’s word of the year is also one of the most fascinating movements in social is that of the selfie. Part vanity, part communication, part fun, and part absurdity, selfies represent a new generation of #selfieexpression cum egotistical emoticons…but not necessarily in a bad way. Nevertheless, the psychology and science behind selfies are strangely […]

A Return to Simplicity, Empathy and Imperfection in Communication: Human to Human #H2H

Guest post by Bryan Kramer, author of the new ebook, “There is no B2B or B2C: Human to Human” and CEO of PureMatter Marketing has become so complex, in segmenting audiences into “B2B” (business to business) and “B2C” (business to consumer). Being here in Silicon Valley, surrounded by titans of technology like Google, Facebook, Cisco, […]

Hello, It’s Nice to Meet you…Again: Your Digital Reputation Precedes You

My good friend Andy Beal just released his latest book, Repped, 30 Days to a Better Online Reputation. Late last year, he asked me to write the foreword for the book and when I heard what it was about, I was all in. Whether you realize it or not—or even wish to admit it—you already […]

GoldieBlox vs. the Beastie Boys – A Parable on Permissions

Guest post by Monica Corton, Executive Vice President, Creative Affairs & Licensing Next Decade Entertainment, Inc. Now that the Beastie Boys have gone on the offensive for the unlicensed and unauthorized use of their song “Girls”, written by Adam Horovitz and Rick Rubin, as used in the Goldieblox viral video campaign to feature their girls […]

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