Blog Profile / Jim's Marketing Blog


URL :http://jimsmarketingblog.com
Filed Under:Marketing / Online Marketing
Posts on Regator:1405
Posts / Week:3.1
Archived Since:November 14, 2008

Blog Post Archive

Don’t market anything until you’ve answered these 3 vital questions

Before you pull the trigger on your next marketing effort, here are 3 questions your prospective customers need you to answer. I’m busy. Why should I give you my attention? Your competitors all claim to go the extra mile. They all claim to offer a great service. Show More Summary

Marketing 101: Total website optimization

There are lots of ways to optimize a web page or blog post. The most obvious and popular is SEO. However, it’s only half the story. In today’s post, I’m going to share another kind of optimization, which is even more important. As you know, with SEO you optimize your content and site. Show More Summary

5 Ideas my clients found useful this week

Here are 5 ideas, which I shared with business owners this week. They’re based on some of the answers I provided, during a couple of Pick My Brain Sessions. Here they are in no particular order. I hope you find them useful as my clients did. Show More Summary

Plan your work, then work your plan!

I shared an idea earlier with some entrepreneurs, which I think you may find useful. It’s a powerful, yet very simple difference in how they run their day. It’s about the need to plan your work then work your plan. I’ve also included...Show More Summary

How to create the biggest possible impact

Your friends, colleagues, customers and contacts have something in common. They’ll remember what you did when times were tough for them. They’ll recall how you treated them when they needed a break… when your support meant everything. Show More Summary

How to make the right choice for your business

Would you like to get far more, highly targeted client/customer enquiries? If you just answered yes, then I have a suggestion for you. I want you to consider a more deliberate approach to your marketing. It’s about intentionally choosing what your business stands for, then acting in accordance with it. Show More Summary

Email marketing doesn’t work

A reader contacted me over the weekend with an interesting observation. She told me she “found out the hard way, that email marketing doesn’t work“. She asked me for my thoughts. I said I’d share them here, as I think some of you will find it useful. Show More Summary

7 Proven ideas to attract more sales or client enquiries

Look at the 7 ideas below. Each one represents something, which your clients and future clients are attracted to. If you currently attract too few sales or client enquiries, you’ll almost certainly be missing one or more of the following. Show More Summary

Plan your work. Then work your plan!

I shared an idea earlier with some entrepreneurs, which I think you may find useful. It’s a powerful, yet very simple difference in how they run their day. I’ve also included a tip, which you can use to accelerate the growth of your business. Show More Summary

What everybody needs to know about impact

Your friends, colleagues, customers and contacts have something in common. They’ll remember what you did when times were tough for them. They’ll recall how you treated them when they needed a break… when your support meant everything. Show More Summary

10 Inspiring reasons to get things done

Here are 10 inspiring reasons to get things done, for the next time you need a little extra motivation. Do it because it’s the right thing to do. Do it because you care. Do it because you said you would. Do it because it works… beautifully. Show More Summary

Could this be the best kept secret in marketing?

We rarely find a business that answers their support phone line as fast as their sales phone line. We rarely find a business that has the courage to innovate. We rarely find a business that shows genuine respect for the environment. We rarely find a business that rewards their employees for using their initiative. Show More Summary

My real passion isn’t marketing

Dave from Perth, Australia, emailed me with a great question. He noticed that my blog is almost exactly 9 years old. In particular, Dave wondered how I have remained so passionate about marketing. Here’s my answer. I hope you find it useful. Show More Summary

Marketing 101: Greed, need or deed?

You’re a professional. You have a superb business. You offer an excellent service. And you care passionately about your clients. My question for you today my friend, is this: How clearly does that message come across in your marketing?...Show More Summary

It’s never the money. Here’s what REALLY stops people buying from you!

Your prospective clients or customers absolutely can afford your products or services. Here’s what really stops people buying from you. You’re attracting enquiries from the wrong people. You haven’t given them a powerful enough reason to buy from you or hire you. Show More Summary

Why prospective clients absolutely must hire you. Yes. You!

It’s really important that your prospective clients (or customers) hire you or buy from you. And not for the most obvious reason! Allow me to explain. If your prospective clients go to one of your competitors, you have no way of knowing what kind of lousy service they could receive. Show More Summary

Be more interested in your client’s success, than your own success

There is a powerful success factor behind every great business, which you can implement starting today. It can be summed up in just 4 words: It’s all about them! It’s all about them The most successful business owners have figured it out. Show More Summary

The New Proximity: Your endless supply of clients

This is easily the most valuable post I’ve written this year. It’s one of the most valuable I have ever shared with you. I strongly recommend you read it in full. How would you like an endless supply of clients? Moreover, how would you...Show More Summary

2 Ways to grow your business without attracting any new customers

The most talked about way to grow your business, is to attract new customers or clients, (herein called customers). However, it’s not the only way. It’s certainly not the fastest way. In fact, if your main focus is just on attracting new customers, you’re needlessly leaving money on the table every day. Show More Summary

What’s better than outsmarting your competitors? This is!

Here’s a thought: Instead of simply outsmarting our competitors, what if we decided to outcare them as well? Think about it. We could care more about client satisfaction than our competitors do. We could care more about ethics than our competitors do. Show More Summary

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