Blog Profile / Jim's Marketing Blog

Filed Under:Marketing / Online Marketing
Posts on Regator:1211
Posts / Week:3.2
Archived Since:November 14, 2008

Blog Post Archive

Marketing Tip: Grow bigger ears!

Today, I want to share a highly effective marketing idea with you. It recently helped a client of mine achieve remarkable results. And it can do the same for you. I explain how it works in a moment. I need to start by asking you a question: How well do you understand the needs and […] Nobody succeeds by themselves. Show More Summary

Some Jim Connolly news

I have some news to share with you today, which I know many of you have been waiting for. There has been an unprecedented surge in demand, for my 2 hour Marketing Results Sessions. January is always my busiest month, but enquiries increased by almost 55% over the same period last year. Show More Summary

How to be in high demand

It’s simple. It works like this: When the supply is low, the demand is high. There’s always a very limited supply of people who will. Lead. Be reliable. Create. Encourage others. Contribute. Solve problems. Embrace the tricky stuff. Because that’s where the demand is. Show More Summary

Easy does it. No it doesn’t!

It’s easier to have a ridged customer service policy. Easier than looking after your customers, based on their unique circumstances. It’s easier to do what’s expected. Easier than exceeding expectations and giving people a great experience to share with their friends. Show More Summary

Your enthusiasm controls your potential. Here’s how!

When you’re enthusiastic about your business, everything improves. Enthusiasm builds confidence. This is essential if you want people to hire you, buy from you or recommend you. Enthusiasm also builds your self-confidence, as it changes your internal dialogue from neutral [or negative] to positive. Show More Summary

Your marketing begins with the service you provide

In this post, I’m going to share the answer to one of the biggest and most important problems facing business owners. A fundamental truth When we encounter outstanding value, we take action. We make a purchase. We tell our friends, so they don’t miss out. Show More Summary

Why I refuse to work with fearful business owners

They email me daily and are the single biggest waste of my time. They want me to offer them tricks, hacks… anything that gives them massive success, without them needing to improve. They expect me to tell them that their business can carry on down it’s dull, uninspiring path — yet somehow, magically succeed. Show More Summary

How to deal with time wasters

Jon asked me for the best way to convert time wasters into clients. Here’s what I told him. Time wasters are unaware that they’re time wasters They’ll ask you for a quote. They’ll email you for more information about your services. And so long as you give them what they want they will take action. Show More Summary

It’s your voice. Use it!

Social networks are packed full of people who share famous quotes. They seemingly have nothing to say for themselves. So they decide to say nothing. Instead, they amplify the words of others. They don’t get it. They fail to understand...Show More Summary

Something new. Just for you!

I’m launching a wonderful, new service next month. People have asked me to provide this service for years. And now, it’s about to become a reality. It could be exactly what you need. Allow me to explain. The power of a great marketing message Every available Pick My Brain slot for January, February and March […]

What every successful business owner knows

In no particular order: People buy what they want. Not what they need. Webinars carry a huge amount of negative baggage. If you want to use video marketing, call it something with a less sleazy connotation. People buy for their reasons. Show More Summary

Marketing Tip: Is your business memorable enough?

How can you make your business truly memorable, for all the right reasons? The following brief story may help. The Steve Jobs email exchange A couple of years before Steve Jobs died, a tech journalist published an email exchange he’d had with the Apple CEO. Show More Summary

Work with the most profitable clients in your marketplace

If your clients paid you more: You could give them more of your time. You could offer them a better quality service. Your clients would value you more, so they’d keep coming back. Your clients would also recommend you to their friends, many of whom would also become clients. Show More Summary

Could 2016 be your best year ever? Yes. Yes it could!

What improvements are you prepared to make to your business, so that 2016 isn’t a re-run of 2015? Here’s what we know. Minor improvements lead to minor improvement. Major improvements lead to major improvement. So, which is it to be for you: Minor improvement or major improvement? That’s no question at all. Show More Summary

New Year’s resolutions: How to set and achieve them!

You know the story. Your local gym will have 300% more members in January. Tens of thousands of abandoned blogs, will have new posts published in January. Business owners worldwide will set new targets in January. And by February or March, almost all of these will revert back to their old ways. Show More Summary

Choose the best clients. Then ignore the rest!

As a business owner, you have just 2 options when deciding how to market your business. They are: Try and appeal to everyone [the widest possible group]. Choose the right kind of customers for your business… and ignore the rest. Most business owners take option 1 It’s totally understandable. Show More Summary

3 Proven ideas to attract more clients from your website

Is your website a sales machine for your business? Well, it should be and it could be! Here are 3 places to focus on for better results in 2016. 1. Does your website look professional? When people arrive on your website, what they see is either building trust in your business or eroding trust. Show More Summary

A lesson in goal setting from the genius of Michelangelo

What are your business goals for 2016? As you consider your answer to that question, I’d like you to think about the following. It’s from the genius of Michelangelo. The greater danger for most of us lies not in setting our aim too high...Show More Summary

Does your business play to its strengths?

It’s a great time to own a small business. We know that small and medium-sized businesses enjoy some clear advantages over big businesses. The key advantage, is that small businesses can be extremely agile. For example: Small business...Show More Summary

How to become the obvious choice for new clients

What emotion does a prospective client need to feel, before they hire you? A key emotion behind decision making is discomfort. I was thinking about this earlier, when the first client for 2016 joined my Marketing Mentor Program. She explained that she had reached what she called “a tipping point”. Show More Summary

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