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Blog Profile / Jim's Marketing Blog

Filed Under:Marketing / Online Marketing
Posts on Regator:1478
Posts / Week:4.8
Archived Since:November 14, 2008

Blog Post Archive

When opportunity knocks, be prepared. UNLIKE these 2 examples!

If opportunity came knocking at your door today, how prepared would your business be? I spoke with a business owner recently, whose website was featured on a very popular podcast. Within seconds of her website being mentioned, it crashed under all that traffic. She explained: [...]Show More Summary

Here’s a proven way to get people talking about your business

Yesterday, I wrote about the importance of attracting referrals, rather than pestering people for referrals. You can read that post here. Today, I’d like to share a proven way to get people talking about your business for all the right reasons. Show More Summary

How to work a room at a networking event

Someone just asked me for tips on how to work a room at a networking event. Not the advice he expected I explained that I wouldn’t spend too much time learning how to get the most from networking events. No. I’d focus on why I needed to go to networking events. I’d figure out, very […] The post How to work a room at a networking event appeared first on Jim's Marketing Blog.

2 Powerful questions every business owner needs to ask

Here are 2 powerful questions, to keep your business moving in the right direction. What are you focusing on, most of the time? Where are you investing your time and money? If your answers are not consistent with what you want to achieve, make the changes required and get back on track. Show More Summary

Stop marketing your services. Seriously. Stop it!

Afternoon tea at The Savoy in London is over £110 and there’s usually a waiting list. Of course, no one pays The Savoy all that money for afternoon tea. No. They can buy tea and cake from a shop down the street for 90% less. However, it’s not the calories people pay for. Show More Summary

Just get rid of the crappy stuff!

I wrote yesterday about how to run a very successful business, working just 20 hours a week. I emphasised the importance of cherry-picking your clients, so you only work with the right kind of people for the right kind of fees. Today,...Show More Summary

How I run a successful business working just 20 hours a week!

I work fewer than 20 hours a week, yet earn a very good income. Here’s how I do it and how you can do it too. I was prompted to write this, after receiving an email from a reader. She is a marketing consultant, who established her business 6 years ago. Show More Summary

Everything your business does, is marketing!

Everything your business does, is marketing. It gives people an experience, an insight into what you and your business stand for. It creates your story… either a story your clients believe is worth sharing or a predictable story, which they soon forget. Show More Summary

Trust me. This is the truth!

Think hard before doing business with people, who make a habit of telling you that you can trust them. It’s like having a new acquaintance tell you that they won’t steal your stuff, when they visit your home. The post Trust me. This is the truth! appeared first on Jim's Marketing Blog.

Why it pays you to invest in others

Business is all about people. As a result, it makes perfect sense to invest in others. For example: Help people to develop or grow. Connect people, who can assist one another. Inspire people. Give people recognition. Delight people. Share resources with people. Show More Summary

Marketing 101: How to get your timing right

One of the most common mistakes small business owners make, is that they try to force things to happen too soon. The challenge with wanting things to happen too soon, is that too soon is… too soon! Even if you are in a hurry, launching...Show More Summary

How to get things done, earn more AND enjoy the process

How much do you value your time and how much do you charge for it? I mention this, because although we claim to place huge value on our time, many people act in a way that suggests the opposite. The thing is, it’s impossible to build...Show More Summary

5 Powerful reasons to get passionate about your business!

A business owner with passion is a formidable force. Here are 5 powerful advantages these passionate people have, over the average business owner: Their passion inspires others to believe in them. Their passion drives them forward, when others decide to quit. Show More Summary

Are you giving your business the sunshine it needs?

What single investment would result in the biggest improvement for your business? For example: Hiring an exceptional copywriter to rewrite all your marketing material, so people take action when they read it. Moving your business to a better location. Show More Summary

Determination, drive, persistence and the other thing!

Determination, drive and persistence are essential for business success. However, without a strategy they are useless. That’s why toddlers don’t run the world’s most successful businesses! Doing the wrong things, even with determination, drive and persistence, leads to nothing but frustration. Show More Summary

Yes, they can afford your fees. Here’s what’s really stopping them!

When a prospective client tells you that they can’t afford your services, it’s seldom what they really mean. No.. What they really mean is that they think your service is too expensive — that the fee is higher than the value. Lower the...Show More Summary

How to create a new, extremely profitable income stream!

Would you like to develop an additional, extremely profitable income stream for your business? If you would, here’s a great place to start. Clients who pay you massively higher fees Imagine your clients were paying you 3 times your current...Show More Summary

Don’t let this mistake crush your business!

There is an extremely common marketing error, which is ruining small businesses. Right now, I’m going to explain what it is and also show you how to avoid it. I was prompted to write this after being contacted by a personal development coach with a marketing problem. Show More Summary

How to be a millionaire. Yes, seriously!

I’d like to share what I believe to be the easiest way, for a small business owner to make a million (pounds, dollars, euros etc). How to make a million Mathematically, there are lots of ways to achieve your million. Here are 3, starting with the worst and finishing with what I believe is the […] The post How to be a millionaire. Show More Summary

To improve a business, let go of the Failing Familiar!

A reader asked me a great question earlier. She wanted to know why she isn’t making the changes her business needs, even though she is, as she put it; slowly losing her business. Here’s part of the advice I gave her. I want to shareShow More Summary

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