Blog Profile / Duct Tape Marketing


URL :http://www.ducttapemarketing.com/blog/
Filed Under:Business & Finance / Marketing
Posts on Regator:1656
Posts / Week:3.7
Archived Since:February 23, 2008

Blog Post Archive

Weekend Favs September 24

Weekend Favs September 24 written by John Jantsch read more at Duct Tape Marketing My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you to check them out if they sound interesting.…

How to Create a Compelling Six-Second Brand Story?

How to Create a Compelling Six-Second Brand Story? written by Guest Post read more at Duct Tape Marketing With the proliferation of media and the rapid adoption of digital channels, consumers are bombarded with thousands of brand messages every day. In fact, marketing experts estimate that, on average, people are exposed to over 5,000 advertisements each day, making…

YOU Are the Message: 4 Ways Branding Impacts Your Bottom Line

YOU Are the Message: 4 Ways Branding Impacts Your Bottom Line written by Guest Post read more at Duct Tape Marketing Branding. You’re either one of the few businesses doing it right, or you revere it as some mythical marketing tactic that you’ve never quite been able to master. If you fall into the latter category, it’s time to stop procrastinating…

The Science of Pre-Suasion

The Science of Pre-Suasion written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Robert Cialdini Like so many others in marketing, one of the first books I read was Influence. Today this is required reading for anyone trying to persuade through writing, messaging, speaking – pretty much any form of communication.…

Weekend Favs September 17

Weekend Favs September 17 written by John Jantsch read more at Duct Tape Marketing My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you to check them out if they sound interesting.…

Blogging Your Way To a More Powerful Brand

Blogging Your Way To a More Powerful Brand written by Guest Post read more at Duct Tape Marketing The best thing about a blog is that just having one is a step towards creating a more powerful, recognizable brand.Many businesses use content marketing through blogging a major part of their strategy, so you are already ahead of the…

My Latest Book – SEO for Growth

My Latest Book – SEO for Growth written by John Jantsch read more at Duct Tape Marketing Today I am thrilled to announce the release of my fifth book! Yep, kind of stealthy with this one, but I believe it’s an extremely important and timely topic. The title of the book is SEO for Growth – The…

6 Case Studies That Show How and Why to Focus on Building Consumer Trust

6 Case Studies That Show How and Why to Focus on Building Consumer Trust written by Guest Post read more at Duct Tape Marketing If you’re tired of trying to crank out endless marketing initiatives and manage the high costs of advertising in hopes of generating returns, you’re not alone. Show More Summary

SEO for Growth

SEO for Growth written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Doug Burdett, John Jantsch & Phil Singleton In my book SEO has risen beyond the tactic level to the strategic level – in fact, that’s precisely why I teamed up with SEO pro Phil Singleton to write a…

The Secret to Success Lies in Your Grip

The Secret to Success Lies in Your Grip written by John Jantsch read more at Duct Tape Marketing Anyone who has attended or viewed a major league baseball game has likely witnessed one of the scariest moments a baseball player can experience – the inevitable time in which he loses grip of the bat he is swinging and…

Weekend Favs September 10

Weekend Favs September 10 written by John Jantsch read more at Duct Tape Marketing My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you to check them out if they sound interesting.…

How Does a Uniform Call to Action Help You Push Your SEO Higher?

How Does a Uniform Call to Action Help You Push Your SEO Higher? written by Guest Post read more at Duct Tape Marketing So, how does a uniform call to action help you and your brand? You might be surprised to realize the continuity in your content can help to punch up certain phrases in searches faster and more effectively than you realize.…

How to Create a Style Guide With Authority

How to Create a Style Guide With Authority written by Guest Post read more at Duct Tape Marketing How do you maintain a consistent level of quality across all of the content on your site? In order to provide a solid baseline for content for your site, a well documented and easy to follow style guide is necessary.…

Rolling Out The Red Carpet For Your Customers

Rolling Out The Red Carpet For Your Customers written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Donna Cutting Let me ask you this – think about how much time you spend trying to get clicks, drive traffic, make the phone ring. Now, compare that to how much time you spend making sure your customers…

The Shifting Seasons of an Entrepreneur

The Shifting Seasons of an Entrepreneur written by John Jantsch read more at Duct Tape Marketing Summer is finally giving way to Fall in the Northern Hemisphere. It’s a cycle that plays out each year and it’s one of the things I love best about living in the Midwest. The change in season is both dramatic…

Weekend Favs September 3

Weekend Favs September 3 written by John Jantsch read more at Duct Tape Marketing My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you to check them out if they sound interesting.…

6-Step Checklist for Revamping Your Small Business’ Online Presence

6-Step Checklist for Revamping Your Small Business’ Online Presence written by Guest Post read more at Duct Tape Marketing It’s 2016. The days of prospective customers sauntering down Main Street or even flipping through the Yellow Pages in hopes of stumbling upon your business are long gone. We live in the Age of Information now, and the Internet is…

How To Turn An Email Subscriber Into A Loyal, Paying Customer

How To Turn An Email Subscriber Into A Loyal, Paying Customer written by Guest Post read more at Duct Tape Marketing “The money is in the email list” This has become the mantra of marketers everywhere. In fact, most experts agree that an email subscription list is the most powerful tool in your arsenal. But, building a subscription list is just…

I Know You Are Tired of Hearing About Content, But . . .

I Know You Are Tired of Hearing About Content, But... written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Rachel Parker Content, content, content – are you sick of it yet? The problem is that the need for strategic content is not going away anytime soon. The good news is that if you understand the strategic part…

Weekend Favs August Twenty-Seven

Weekend Favs August Twenty-Seven written by John Jantsch read more at Duct Tape Marketing My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you to check them out if they sound interesting.…

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