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Blog Profile / Duct Tape Marketing


URL :http://www.ducttapemarketing.com/blog/
Filed Under:Business & Finance / Marketing
Posts on Regator:1639
Posts / Week:6
Archived Since:February 23, 2008

Blog Post Archive

7 Things I Did Not Know About Writing Before I Started

I remember thinking I wanted to be a writer as far back as high school. Only thing is I didn’t really know how to become one. Then one day I decided that writing articles would be a good way to build my business, so I just started writing and a funny thing happened. Show More Summary

Weekend Favs May Eighteen

My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you check them out if they sound interesting. The photo in the post is a favorite for the week from Flickr or oneContinue Reading If You Liked This Post... Show More Summary

Mobile Copywriting Tips and Four Apps to Assist

Thursday is guest post day here at Duct Tape Marketing and today’s guest is Teddy Hunt – Enjoy! With 79 percent of Americans working remotely at least part of the time, it seems the days of copywriters chained to cubicles are far behind us. Show More Summary

How to Turn Your Best Customers Into a Growth Engine

I’ve said repeatedly that building a vibrant community is the most important objective of any business these days. While this may sound like some social media laced feel good sentiment it’s actually quite practical. Making your business...Show More Summary

Weekend Favs May Eleven

My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you check them out if they sound interesting. The photo in the post is a favorite for the week from Flickr or oneContinue Reading If You Liked This Post... Show More Summary

A Ridiculously Awesome Opportunity for 8 Business Owners

What if you could spend 3 entire days working on your business with only seven other business owners under my guidance. Oh, and what if it was free. I am conducting and filming a live 3 day workshop in San Francisco June 26-28 and eight lucky business owners get to join me for free asContinue Reading If You Liked This Post... Show More Summary

How Great Business Writing Gets Done Quickly

Thursday is guest post day here at Duct Tape Marketing and today’s guest is Steve Aedy – Enjoy! Great writers know a thing or two about how great writing is done. After all, that’s their job. For you, the business owner or marketer who needs to do some writing, it’s helpful to know what countsContinue Reading If You Liked This Post... Show More Summary

How I Podcast and Why I Think You Should

John Jantsch talks about podcasting Podcasting is making a comeback thanks to a growing consumer demand for content. If you’re not listening to podcasts, or better yet, producing your own audio content, you better reconsider. I’ve been publishing the Duct Tape Marketing Podcast since 2005. Show More Summary

Who Would You Choose to Be Your Customers?

Much has been said in marketing circles about target markets, demographics, psychographics and other ways to define who and what makes an ideal customer. The notion mostly implies that you determine the makeup of a market that your business seems suited to attract. Show More Summary

Digital Marketplaces Becoming a Viable Small Business Channel

Marketplaces have been with us for centuries. Around the time people started trading inside and outside of their village two models developed. You either took your stuff on the road and sold it door to door or you showed up somewhere near the center of town and rented a stall in the market or bazaar.Continue Reading If You Liked This Post... Show More Summary

Weekend Favs May Four

My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you check them out if they sound interesting. The photo in the post is a favorite for the week from Flickr or oneContinue Reading If You Liked This Post... Show More Summary

8 Tips for Writing White Papers (Hint: Don’t Call It a White Paper)

It’s guest post day here at Duct Tape Marketing and today’s guest is Gordon Graham – Enjoy! Ever seen a “white paper” on the web… and figured those are only for the big guys? Think again. A white paper is a 6- to 8-page marketing document that helps a prospective customer understand an issue orContinue Reading If You Liked This Post... Show More Summary

How to Choose the Right Business Model for Your Start-up

  Lots of people talk about business models these days, but what does it really mean? When it comes to starting or planning for business success your model is essentially your decision about how you intend to add value – which is another way of saying – how you intend to make money. Show More Summary

The Future of Marketing

Marketing podcast with Brian Solis. The more things change, the more they change. That’s my take anyway and it seems like we are in the middle a significant change once again when it comes to marketing. Search revolutionized the way we find things and altered how companies are chosen. Show More Summary

5 Ways to Make Your Advertising Extraordinarily Effective

Advertising is an important part of the lead generation puzzle. Some marketers suggest that you can do without the cost and low returns they attribute to advertising, but done right, advertising is a tremendous tool. I advocate an approach...Show More Summary

How to Make Strategy More Than a Nice Idea

Few things are more confusing to business owners and marketers than the idea of marketing strategy. I think that’s due in part to simple misunderstanding by many who try to apply the concept, but it’s also due to the fact that strategy is very malleable – that is to say, it can be many things.Continue Reading If You Liked This Post... Show More Summary

Weekend Favs April Twenty Seven

My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you check them out if they sound interesting. The photo in the post is a favorite for the week from Flickr or oneContinue Reading If You Liked This Post... Show More Summary

Are You Ever “Finished” with Inbound Marketing?

Enjoy this guest post from Michael Reynolds is President/CEO of SpinWeb Inbound marketing is both an art and a science. The technology, metrics, measurements, testing, and goals are the science part of it while the creative campaigns and intuitive ideas are a critical part of the art of inbound marketing. Show More Summary

Why Marketing Is Your Most Important System

Today’s guest post comes from Duct Tape Marketing Consultant Nicole Crozier. Without the same budget, resources and in-house expertise of larger companies, small businesses are at a disadvantage when it comes to marketing.  By default,...Show More Summary

8 Tools I Use Every Day for Social Engagement

I get asked what tools I use for some of my daily social routines on a somewhat frequent basis. The other day I got that question and it dawned on me that many of the tools I’ve written about for the basic stuff have changed or evolved over the past six months. Show More Summary

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