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Blog Profile / Diva Marketing


URL :http://bloombergmarketing.blogs.com/bloomberg_marketing/
Filed Under:Business & Finance / Marketing
Posts on Regator:371
Posts / Week:1.1
Archived Since:February 23, 2008

Blog Post Archive

Beyond The Ink Smudge To Digital Relevancy

Always in motion is the future”– Yoda She was the daughter. That meant she was a second generation newspaper publisher. Diane Everson, publisher of The Edgerton Reporter in Edgerton, WI wasn’t the only one whose newspaper spanned generations at the 2014 Inland Press Mobile and Social Solutions Conference last month. Show More Summary

Second Screen TV - Research

Picture this. It's been a stressful week and you're looking forward to a night of vegging out. The telly goes on and perhaps there is an adult beverage or two nearby. It's a scene played-out in many homes for nearly 70 years. Over the past few years a there have been a few changes in How we watch TV. Show More Summary

Fourth of July - Peachtree "Community" Road Race

In the wee hours of the morning traffic challenged Peachtree Street in Buckhead (Atlanta) experiences a few quiet hours before the mad rush hour/s begin. But not on the Fourth of July. Today the 45th Peachtree Road Race brought out more than 250,000 (60k official runners) people who woke up the city to take part in the world's largest 10K race. Show More Summary

7 Tips To Rockin' Facebook Engagement A La Frank Somerville

During my time heading social media at Cox Media Group I had the pleasure of working with some great folks. There was a special journalist, from California Bay Area KTVU, that was an inspiration when it came to understanding the importance of social media, how to build community and the critical nature of engagement... Show More Summary

Social Share Shopping Dance

The interweb and smart phones forever changed how we buy, what we buy, where we buy.. and who we take along on our shopping adventures. What makes social shopping work is something so simple but at the same time it’s often a challenge for brands to achieve. Show More Summary

Interview with Tamar Rimmon: Analytics Without The Glazed Over Look

Part Two of a series of interviews with Adobe Digital and Social Media Summit Speakers & Attendees. Tamar Rimmon, Conde Nast, tells us how her team provides meaningful insights to senior managment and internal clients that support the brand's goals. Show More Summary

Corey Edwards: Creating Social Business Structures

One of the benefits of a biz blog is sometimes 'fair trade' agreements. Recently Adobe reached out and asked if I would be part of a 4-member Insider group, along with Travis Wright, Elizabeth Osmeloski, Michele Kiss, that would help socialize their digital marketing conference next week.. Show More Summary

How To Create "Now I Care Stories"

Those who tell the stories well shape our lives. Often stories are as much about the people who tell them as they are of the story itself. In 2014, websites, blogs, social networks influence how we tell and pass along our stories. We might even add videos, podcasts, an infographic or graphic or two. Show More Summary

Social Media - Courageous Miracles

"We'll be known as the helpful store. The friendly store. The store with a heart. The store that places public service ahead of profit. The plan sounds idiotic and impossible...consequently, we'll make more profit than ever before." Nope, it's not a new innovative social network strategy (that would be a miracle of miracles!). Show More Summary

Stories From Smaller NonProfits: ISDD (Innovative Solutions for Disadvantaged and Disability)

This is the 5th year of Diva Marketing's Holiday For Small Nonprofits Series. During December we invite nonprofits into Diva to tell their stories in their own very special way. It's our hope that you might find a new NPO that touches your heart. Show More Summary

Thank You Wayne Hurlbert

My mind is still a jumble of thoughts. My heart wounded and broken. I've written this post a dozen times in my head but nothing seemed quite right. So, I decided to go in a direction that he would have liked. To tell the story in a way that will help others understand what matters in this world we call social media. Show More Summary

Social Media "Pioneers" Tell Why

We came, we saw, we kicked its ass. ~ Ghostbusters Just One Crowd Sources Question Recently many of my social media conversations seemed to be about the perception that social is a young person’s game. Perhaps that’s true to an extent as the Pew 2012 Demographic report indicates. Show More Summary

Fourth of July @ Your Own Pace

In my adopted home town of Atlanta, Happy Fourth of July begins with people waking before dawn. Well...not so much for me or Max but for many of my friends who run, jog, walk and sometimes skip (well someone must skip!) down Main Street in Atlanta to participate in the Peachtree Road Race. Show More Summary

BlogPaws ~ Beyond A Tweet

BlogPaws ~ Turn corner - a cute puppy. Turn a corner - a cute kittie. Turn a corner - a cute ferret named Snotface (really!). BlogPaws ~ Turn a corner - hundreds of people passionate about sharing their love of animals and pets. BlogPaws ~ Turn a corner - talking pets and social media. Show More Summary

What Is Your One Big Truth About Social Media?

The truth is like the sun. You can shut it out for a time but it ain't goin' away. ~ Elvis Presley Just One Crowd Sourced Question Twitter, Facebook, Linkedin, Pinterest and other social networks changed how we think about "social media" from those long ago days of the blogosphere. Show More Summary

7 Step Secret Sauce Recipe For Social Media Success

He: I need more traffic to my blog, more followers to my Twitter account and more likes on my Facebook. Me: So I told him the 7 Step Secret Sauce Recipe For Social Media Success. In all candour, it's nothing new but as a reminder I thought I'd pass along. Show More Summary

Social Sharing

Remember the all important word we were taught in kindergarten? Share. We shared crayons, books and sometimes our PB&J sandwiches. Through sharing we made new friends. What we didn't understand, at least at five I had not a clue, was...Show More Summary

Super Bowl 2013 Lights Go Out But Oreo's Twitter Team Has A Light Bulb Moment

When The Baltimore Ravens might be walking way with the 2013 Superbowl win, but when it came to social media marketing Oreo won the viral prize with a simple tweet. When the lights went out in the Super Dome tonight the savvy Oreo Twitter team had a brilliant light bulb moment. Show More Summary

Stories From Smaller Nonprofits: VolunteenNation

Traditionally, December has been Diva Marketing's Holiday For Small Nonprofits Series. It's a time when people who work in smaller nonprofts are welcome to tell their stories. It's a way of giving back through shining a light on lesser known organizations through the voices of the those who are passionate about their cause. Show More Summary

A Social Media Gift of Little Miracles

"We'll be known as the helpful store. The friendly store. The store with a heart. The store that places public service ahead of profit. The plan sounds idiotic and impossible...consequently, we'll make more profit than ever before." Nope, it's not a new social commerce strategy. Show More Summary

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