|Filed Under:||Business & Finance / Marketing|
|Posts on Regator:||1504|
|Posts / Week:||3.5|
|Archived Since:||February 23, 2008|
Your customers don't have the time or the energy to search for you on every major social media platform. Save them all the work (and boost your visibility) by using the.social domain. Read the full article at MarketingProfs
Are you tired of being asked for sales content or collateral that you've already sent? Don't assume the problem is where the content is kept or how it's organized. What matters is the delivery. Read the full article at MarketingProf...
A well-rounded SEO strategy can earn a far higher ROI than any other strategy in the long term. Here's the proof. Read the full article at MarketingProfs
Relationship marketers at big companies can learn a lot from successful small and midsize German companies that take a leaner approach to work, saving time and money in the process. Read the full article at MarketingProfs
More brands are jumping on the IoT bandwagon to create wearables that track data. But those products need to do more than focus on Internet connectivity; they should also be relevant to what consumers need and want. Read the full article at MarketingProfs
Want to be a better content marketer? Then get in touch with your inner journalist. Check out these three traits of a good reporter that can make you a great content marketer. Read the full article at MarketingProfs
Studies claim that predictive analytics is a must-employ tactic. If that's true, then marketers need to understand its scalability limitations and avoid analytics traps. Read the full article at MarketingProfs
Companies must keep their customer service game strong if they want to retain their customers and drive growth. And in our digital, mobile world, customer service must extend to social networks. Read the full article at MarketingPro...
Myriad companies aren't experiencing significant growth because they're committing major business blunders. What lapses could be holding your business down? Read the full article at MarketingProfs
Marketers need to stop focusing on what their online videos are making people do and to start thinking about what people feel about their brand and its values. Read the full article at MarketingProfs
In today's digital world, marketers need to hone their understanding of these important aspects of Web-development technology. Read the full article at MarketingProfs
Buzzwords, like the things or concepts they label, have life cycles. Right now, industry rumors abound that "Big Data" is dying as a buzzword. But is it really? Read the full article at MarketingProfs
Instagram has caught the "relevance bug" and will soon change the way that platform users discover moments. So, why are users going nuts about this algorithm change? (They shouldn't.) Read the full article at MarketingProfs
What can you learn from the increase of ad-blocker downloads and criticism of banner-ad effectiveness? Here's a look at what my team discovered when we explored consumer and marketer attitudes toward online ads and content marketing. Read the full article at MarketingProfs
The first step to marketing execution done right is to understand what drives performance. Here's a look at the biggest drivers of performance. Read the full article at MarketingProfs
Your brand voice is how your organization "speaks" to its audience. And to make sure that voice is consistent across all channels, you need to train communicators at your company to use it well. Read the full article at MarketingPro...
Getting negative reviews makes most businesses nervous. However, negative reviews can be a good thing. Really. Read the full article at MarketingProfs
This maturity model can help B2B companies understand the initiatives and deliverables in each phase of personalization maturity. Read the full article at MarketingProfs
Wondering whether an account-based sales development approach is right for your business? If these statements sound familiar, then you'd probably be better off with a different approach. Read the full article at MarketingProfs
Modern marketing still needs copywriting. But the skills and experience required to succeed in the era of content have created new complexity and demands on copywriters. Read the full article at MarketingProfs