Blog Profile / AdFreak


URL :http://adweek.blogs.com/adfreak/
Filed Under:Marketing / Advertising
Posts on Regator:6835
Posts / Week:17.3
Archived Since:February 4, 2009

Blog Post Archive

Tiger Beer Turned Air Pollution Into Ink, and Had Artists Try It Out

Imagine grabbing a tube of paint, dipping your brush in the black goop and gliding the brush across a canvas. Pretty normal, right? Now image that black goop is made entirely of air pollution emitted from vehicles across Asia, and you...Show More Summary

Domino's Pizza Survives First Drone Delivery With Only Minor Damage to the Cheese

If you want the best pizza, you're not going to order Domino's. But if you want your pizza delivered in the most innovative way, well, Domino's may have that market cornered. The chain took four years to modify a car to become the perfect delivery vehicle. Show More Summary

Props No More, Ikea's Catalog Models Have Become Delusional Fame Seekers

The humans sprinkled throughout the Ikea catalog traditionally have been pure background material, a supporting cast to the furniture and other brand goods for sale. But no longer! In this spot from DDB Brussels, they speak out, during...Show More Summary

Is This Any Way to Sell a 'Razor Sharp' Eyeliner?

Urban Decay's promotion of its Razor Sharp eyeliner, with what it called "Razor Sharp Swatches," has drawn the ire of some of its consumers. At issue is a photo the brand tweeted of a model with color swatches on her wrist—which, given the name of the product, some saw as a reference to cutting. read more

This Meta PSA About LGBTQ Suicide Ends Much More Happily Than You Expect

LGBTQ youth are four times more likely to attempt suicide than their straight peers, but a creative outlet can help stem the tide while time does its work. This is the insight, brought to life, in a PSA bluntly labeled "Suicide," from...Show More Summary

Even Sexy People Get Skid Marks in This Grossly Funny Attack on Fashion's Dirty Secrets

Today in things you shouldn't watch on a full stomach: In an ad for organic clothing brand PACT, agency Denizen reprises the aesthetics of old Calvin Klein ads, producing something that is sometimes funny, mostly damning and completely...Show More Summary

How Copywriter David Burd Became Rap Star (and Hilarious Trojan Man) Lil Dicky

Lil Dicky, the chart-topping MC, is back with more comedy gold for Trojan condoms. David Burd, whose 2015 debut studio album Professional Rapper hit No. 1 on both Billboard's rap and comedy charts, anchored a clever, nervous, long-form...Show More Summary

DavidAndGoliath.com Is Held for Ransom by Masked Villains. Will David Angelo Pay Up?

Ever since Los Angeles ad agency David&Goliath opened its doors in November 1999, it has suffered the indignity of not being able to get its hands on davidandgoliath.com, which was being used by another company. Founder David AngeloShow More Summary

See the Colorful House an Agency Built for These Eye-Catching Heating and Cooling Ads

Brunner stages a colorful open house in its first major campaign for Mitsubishi Electric Cooling & Heating. To dramatically convey the idea that Mitsubishi systems allow different temperature settings for various zones of a home, the...Show More Summary

A Bumbling Magician Finds His Stride in This Charming, Peculiar Short Film From Ray-Ban

Meet Loudini. He's a sad sack illusionist who can't even pull a rabbit out of a hat. But even after the world's worst day, he stays at it, dumping the excess glitter out of his shoes and getting back out on stage—because it's who heShow More Summary

Von Miller, Noted Chicken Farmer Who Also Plays Football, Is Your New Old Spice Guy

From raising chickens to tackling the world's biggest men to dancing for the nation, it seems there is nothing Von Miller can't do. And now, he's adding the revered title of Old Spice guy to his résumé. Procter & Gamble today announced that the Denver Broncos linebacker and Super Bowl 50 MVP will be the face of Old Spice for the 2016 season. Show More Summary

Meet Leo, the World's Creepiest, Hungriest, Most Lecherous Gambling Mascot

It isn't often you watch a 30-second spot that leaves you with feelings you can't understand. For online casino Leo Vegas, London ad agency Now has released "Carcass," the first of a two-part series featuring client mascot Leo, the "undisputed...Show More Summary

Die Young, but Look Pretty Doing It, Says This Existential Clothing Ad With a Twist

There's not much anyone can do to avoid life's little indignities. But if you've got some money in the bank, you can at least be well dressed while facing them. That, at least, is the upshot of a new ad from Middle Eastern clothing retailer...Show More Summary

Uber Hands Out Breathalyzer Cards You Can Lick to See If You're Too Drunk to Drive

A clever campaign from Russia adds new utility to the dead-tree branding tool of the business card, by turning it into a blood alcohol test that can let bar patrons know whether they're sober enough to drive safely—or should arrange for a ride to come pick them up. read more

Sanders Is Ripped and Ready to Rumble in WWE's Twist on KFC's Colonel Campaign

We've seen several Colonel Sanders incarnations over the past year, but while most have been about finger lickin', this one's focused on ass kickin'. At this weekend's WWE's SummerSlam (which has become a veritable brand bonanza), the professional wrestling organization unveiled its ad partnership with sponsor KFC. Show More Summary

Watch the Voiceover Recording for an Ice Cream Ad Go Horrendously, Comically Wrong

Comic short films about the absurdity of the ad business have a proud history going back to Tim Hamilton's brilliant Truth in Advertising. Here's the latest one—director Tim Mason's No Other Way to Say It, about an amusingly bleak voiceover recording session for an ice-cream commercial. read more

These Ads Show Beautiful Views of Connecticut, but It's Not a Tourism Campaign

Don't you just love a room with a view? Connecticut's licensed realtors are betting you do in this soft-sell pitch that subtly promotes their services, but plays more like an upscale tourism campaign. Crafted by ad shop Sleek Machine, the commercials employ a distinctive visual device that kicks in about halfway through each spot. read more

Annie's Homegrown Sets Bunnies Loose in a Grocery Store for Shamelessly Cute Ad

Annie's Homegrown hops online with a campaign featuring bunnies. So many bunnies. Created by the Bell Shop, in-house agency for Annie's parent General Mills, the YouTube and Instagram push consists of cottony tales anchored by 30 seconds of mind-melting adorbs. read more

An Agency Created a Trump Chatbot on Facebook to Revisit His Many Controversial Comments

This week saw a first in the long, contentious and thoroughly exhausting campaign for the White House: an apology of sorts from GOP nominee Donald J. Trump. Some critics were quick to point out that Trump didn't say that he was sorry in last night's speech or name any specific incidents in which he feels like he may have gone a bit too far. Show More Summary

Air New Zealand Created a Video Asking James Corden to Come Do a 'Cockpit Karaoke'

If you love yourself some Carpool Karaoke, Air New Zealand's hoping you'll be willing to watch celebrities hit new decibel levels in an airplane cockpit. The below video is a public pitch aimed straight for late-night talk show hostShow More Summary

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