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Blog Profile / AdFreak


URL :http://adweek.blogs.com/adfreak/
Filed Under:Marketing / Advertising
Posts on Regator:7736
Posts / Week:25.5
Archived Since:February 4, 2009

Blog Post Archive

Emmitt Smith Printed and Signed 400 Fan Tweets, Including a Marriage Proposal

Most tweets have a shelf life shorter than a fourth down on the goal line, but a few hundred Emmitt Smith fans will be keeping their tweets around for a good long time. To help promote Comcast Xfinity's live sports coverage by "re-imagining...Show More Summary

The 'Camp Gyno' Girl Is Back in a Remarkable Trailer for Her Father's New Book

You remember "Camp Gyno," the 2013 viral video for tampon subscription service Hello Flo in which the first girl to get her period at summer camp becomes a tyrant, dispensing products and advice like she's dealing drugs. The star of the ad, Macy McGrail, was a big part of its success. Show More Summary

How the Music Company on Old Spice's 'Dadsong' Got the Ad's Twisted Genius Just Right

Old Spice this week unveiled "Dadsong," its second lunatic 60-second musical via Wieden + Kennedy—the sequel to the award-winning "Momsong" from a year ago. Clearly, the music on a commercial like this isn't just an important component—it's the main component, around which everything revolves. Show More Summary

W+K Made a Giant, Amazing Cuckoo Clock Out of an Oregon Maple for Portland Tourism

Wieden + Kennedy recently created a pretty incredible out-of-home tourism installation for Travel Portland: the tallest freestanding cuckoo clock in the U.S. Chainsaw sculptor J. Chester Armstrong carved the clock, made from a single Oregon maple, in the national forest just outside Portland. Show More Summary

Agency Wants Its Next Art Director to Be Cool, So the Interview Will Be Over Two Days in Vegas

TDA_Boulder is looking for a new art director, but the interview process will be unique. In fact, if all goes well, it might end up looking like outtakes from The Hangover. Yes, the agency plans to interview the top candidate over two days in Las Vegas. Show More Summary

Totino's Pizza Made 50 Ridiculous Ads Using the World's Worst Stock Photos

This week's "Uh, what? No, seriously, what?" comes to us from those perpetuators of pizza propaganda, Totino's Pizza. It was just a few weeks ago that Tim & Eric gave us probably the oddest pizza ad ever, and now Totino's is back to inject more weird into the Internet. Show More Summary

Baffled Shoppers Face Obstacles, Elves and Captivity in This Bizarre Discount Store Stunt

Behold! The lowest of the low-budget hidden-camera pranks has been created for discount retailer Ocean State Job Lot, and it is steeped in local commercial magic. The chain, with 116 stores in the northeast, hired MMB in Boston to make...Show More Summary

If the Rio Olympic Mascot Isn't a Cat, Then What Is It?

The 2016 Rio Olympic Games mascot was unveiled Monday, and while we don't know what the name of the creature is, one thing's for sure. Following in the line of cat-like creatures that are not cats—pointing the finger at you, Hello Kitty—it's not a feline. Show More Summary

This Agency Made a Really, Really Big Deal of Hiring Its 100th Employee, and He Wasn't Expecting It

Lots of agencies do interesting things for new hires—like Red Tettemer O'Connell + Partners, which has been known to carve their faces into the heads of crayons. McGarrah Jessee in Austin, Texas, did something quite a bit more grandiose for Elliot Nordstrom's first day. Show More Summary

Scrawny Arms Rob Lowe Is the Latest Subpar Rob Lowe to Join DirecTV's Campaign

While shy-bladder sufferers debate the offensiveness of Painfully Awkward Rob Lowe, DirecTV is plowing ahead with all sorts of other less-than-ideal Rob Lowes—you know, the ones with cable and not DirecTV. The latest disturbing specimen is Scrawny Arms Rob Lowe. Show More Summary

This Great Billboard for a Magic Festival Is Like Its Own Little Magic Show

Ever wonder what Harry Potter would do with an ad campaign? Have a look at this. The Quebec City Magic Festival wanted to make sure people noticed its billboard, so ad agency lg2 sprinkled a little magic into the board itself in a playful feat of meta-vertising. Show More Summary

Rapper and Weed Lover Waka Flocka Flame Finds His Calling as a Throat Drop Spokesman

You know how Saturday Night Live commercial parodies have that certain feel to them? Overly sincere music plays as a testimonial begins, then the audience starts to laugh as they're let in on the joke. Well this bizarre ad for Pine Brothers...Show More Summary

Dads With Daughters Will Love This Christmas Ad from Dick's Sporting Goods

In this holiday spot from Dick's Sporting Goods, part of the chain's "Gifts That Matter" campaign, a father buys his young daughter a basketball hoop, presumably for Christmas. Through the years, it becomes part of the family's daily life and a focus of neighborhood activity during pickup games, parties and even bittersweet goodbyes. Show More Summary

Banker in Need of an Orgasm? There's a Vibrator for That

The 1 percent truly get everything catered to them. Sex toy maker Lelo has launched Pino, a vibrator especially made for bankers. The device itself is your standard stretchable vibrating silicon ring, but the devil is in the packaging details. Show More Summary

Adorable Ad Might Actually Make You Care About the Plight of British Hedgehogs

The cuteness factor is awwwf the charts in "Saving Harry," a two-minute animated film by Wildlife Aid U.K. that follows the journey of the titular hedgehog from suburbia back to the woods where he belongs. An adorable hedgehog puppet moves through an amazingly well-realized illustrated world. Show More Summary

This Hipster Business Name Generator Is About to Become Your New Obsession

Forget all those sites that randomly generate band names, stripper names and hobbit names. This one could make you rich, my friends. Brooklyn rich! The Hipster Business Name Generator creates a random combination of quirky nouns and drops them under a stylized X, with the requisite stylish dingbats and initials. Show More Summary

Gillette Posts Image of Its 1904 Razor Design, and Literally Everyone Thinks It's Better Than Today's

It's a funny thing, really. A brand celebrates its 110th anniversary by showing how it's evolved and taking pride in the innovation that's led to its success in men's grooming. Alas, no such love was reciprocated by Gillette's Facebook...Show More Summary

The Ultimate Rebranding: How a Veteran Creative Shifted Genders Mid-Career

Despite all their turnover and relentless pursuit of revenue, ad agencies often end up feeling like big families. And announcing any sort of life change to your family, especially a family of 500 colleagues, can be daunting. So, imagine...Show More Summary

Diet Racism: The Official Drink of Brands That Just Don't Get It

The official drink of the Washington Redskins … and Dave & Buster's? College Humor created this fake ad a little while back for Diet Racism—the drink that has all the sweet ignorance of regular racism but with none of the guilt or self-awareness. Show More Summary

FCB's Giant Eco-Civic Project Would Create a South African Flag Visible From Space

FCB South Africa is running an idea up the flagpole. A really big idea. In fact, the idea is ginormous. And its main component is a South African flag so large, it will be visible from space, 30 miles above the Earth. The Giant Flag project was put in motion last month by Guy Lieberman, the agency's head of green and social new business development. Show More Summary

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