Blog Profile / AdFreak


URL :http://adweek.blogs.com/adfreak/
Filed Under:Marketing / Advertising
Posts on Regator:5476
Posts / Week:16.6
Archived Since:February 4, 2009

Blog Post Archive

Vine's Amanda Cerny Does a Historically Accurate Striptease for Breathless Resorts

Riding the viral success of numerous other evolution videos, a genre that started with "The Evolution of Dance," Breathless Resorts has scored a hit with "The Evolution of the Bikini"—an obvious crowd pleaser starring model and Vine star Amanda Cerny. Show More Summary

Colonel Sanders Just Took Over KFC's Twitter, and He's Amusingly Terrible at It

15 hours agoMarketing / Advertising : AdFreak

Harland Sanders needs a little help with the Twitter. The KFC colonel, who was recently revived as the chain's advertising star, took over its feed Wednesday afternoon, saying he was excited to offer some "clear and concise communication" directly to the brand's fans. Show More Summary

Cancer Survivors Who Had Double Mastectomies Star in Amazing Underwear Ads

16 hours agoMarketing / Advertising : AdFreak

Of all our body parts, we humans objectify breasts as the most inherently feminine, right? They serve a utilitarian purpose, sure, but they're also soft and sexy and men don't (typically) have them. But what happens when you undergoShow More Summary

This Household Cleaning Brand Has the World's Most Immaculate Twitter Feed

17 hours agoMarketing / Advertising : AdFreak

If you're a cleaning brand, you'd better have your house in order—which means making your social media feeds as spotless as possible. French brand Spontex has done just that on Twitter, with a whole feed of white space. Actually, though, the brand somehow hid images in that white space, which you can discover by clicking on the tweets. Show More Summary

Parenting Isn't Pretty in This Plum Organics Ad, and That's the Point

19 hours agoMarketing / Advertising : AdFreak

The latest baby-food ad to make the rounds isn't what you'd expect. No perfectly tidy nurseries or matching outfits for JCPenney portraits here. Plum Organics' #ParentingUnfiltered campaign is about real family life—messy, frustrating and somehow wonderful just the same. Show More Summary

Nikon Strapped a Camera to This Dog's Heart and Took Photos When He Got Excited

20 hours agoMarketing / Advertising : AdFreak

Times are tough for camera companies. Humans are abandoning digital point-and-shoots in droves, thanks to the ubiquity of smartphones and tablets. And this has apparently forced Nikon to extreme measures, like marketing its cameras to dogs instead. Show More Summary

This Browser Extension Replaces Boring Old Preroll With the World's Best Ads

Looking for a browser extension that approaches ad blocking a bit more creatively? D&AD and Paris agency BETC have just the thing. The British ad organization, which just handed out its 2015 awards last week, has now released The AdShow More Summary

Brazilians Learn English by Taking Real L.A. Pizza Orders in Sequel to Famous Campaign

FCB Brazil had a big hit last May with its "Speaking Exchange" idea for CNA Language Schools—a campaign that connected young Brazilians wanting to learn English with elderly Americans in retirement homes looking for someone to talk to. Show More Summary

Illustrator Takes Requests on Twitter and Draws the World's Saddest Logos

Happy brands are everywhere. But what if there were some sad brands, too? Illustrator and author Adam J. Kurtz wouldn't mind seeing that. Kurtz, who's part of BuzzFeed's YrBff team, tweeted out the following right before the holidayShow More Summary

Tired of Sharing? Taco Bell Has an Anti-Social Nacho Just for You

Are you a greedy person who doesn't like to share your nachos with your friends? If so, Taco Bell wants you to buy its giant nacho for one. In a new ad from Deutsch LA, a young man with exactly the kind of dour demeanor you'd expect from a nacho hoarder rants about the injustices of sharing, the social institution. Show More Summary

This Employee Won the Prize of a Lifetime at Her Agency Retreat Last Week

If you win a contest at your agency's retreat, you're usually pretty chuffed to get that $50 Amazon gift card. So, you can imagine how Perry Morris felt when she walked away as music-trivia champion and was surprised with … a 2002 Porsche Boxster. Show More Summary

The 4 Most Interesting Things You'll Learn From KFC's Oddly Educational 'Hall of Colonels'

Whether or not KFC's resurrection of Colonel Sanders achieves its goal of putting a sales dent in potent rivals like Chick-fil-A, the campaign is at least reminding America what a peculiar and fascinating life Harland Sanders actually led. Show More Summary

Brooklyn Film Festival's New Ads Couldn't Be More Scornful of Hollywood

Will the Brooklyn Film Festival ever go Hollywood? Fuggedaboutit! Four short, simple animations by TBWA\Chiat\Day deliver the message that the borough and its festival of independent films, which runs from May 29 through June 7, are "3,000 miles from Hollywood"—in mind-set as well as distance. Show More Summary

Evian's Cute and Clever Print Ads Reveal One-Half of Your Inner Child

Evian's famous ongoing ad campaign from BETC is all about sight gags showing adults as children. It's been enormously successful, at least in terms of staggering YouTube view counts on ads like "Roller Babies" and "Baby & Me," though some people find the whole thing cloying, even creepy. Show More Summary

Ads About Veteran Suicide Show Heartbreaking Photos of the Homes Where They Died

With Memorial Day on Monday, here's a look at a sad and remarkable ad campaign from Crispin Porter + Bogusky for Mission 22, an initiative the agency started to raise awareness of veteran suicide. Mission 22 is named after a horrible statistic—that 22 veterans commit suicide every day in the U.S., often in their own homes. Show More Summary

How This Interactive Subway Ad Got Everybody Yawning, and Wanting Coffee

This interactive outdoor campaign by Lew'Lara\TBWA is a real yawner—which is exactly what the Brazilian agency intended. The shop set up a digital panel equipped with a motion sensor at São Paulo's busy Fradique Coutinho subway station at morning rush hour. Show More Summary

Darkly Comic Ads for ZocDoc Illustrate the Utter Hell of Calling Your Doctor

ZocDoc knows how much it sucks trying to deal with doctors over the phone. Now, the online medical-care scheduling service positions itself as the cure for such headaches in a pair of humorous spots from Goodby Silverstein & Partners in New York. Show More Summary

Michael Jordan Waxes Poetic in Gatorade's New Paean to Sweat

Gatorade really does love sweat. Last year, the brand's hidden-camera ads with Peyton Manning and Cam Newton required customers at a convenience store to "sweat it to get it." If would-be consumers couldn't show visible signs of a workout, they couldn't buy Gatorade. Show More Summary

These 'Abused Emojis' Can Help Kids Tell Someone They're Being Hurt

A children's helpline in Sweden just released an upsetting set of emojis showing kids being physically and verbal abused—in the hope that young victims of violence might use them to communicate their situation when words fail. "A complex...Show More Summary

This Ikea Pop-Up Store Serves Breakfast in Bed to Lucky Londoners

Last month, Ikea launched an online wedding service. Now, it's one step closer to offering the full honeymoon package, with a stunt that will bring breakfast in bed to guests of a temporary restaurant. The furniture store is promoting its bedroom products with the Ikea Breakfast in Bed Cafe, operating this week in London. Show More Summary

Copyright © 2015 Regator, LLC