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Blog Profile / Law Marketing by Larry Bodine


URL :http://blog.larrybodine.com/
Filed Under:Industries / Law
Posts on Regator:1507
Posts / Week:4.2
Archived Since:February 23, 2008

Blog Post Archive

Federal Court Throws Out Florida's Advertising Rules on Use of Past Results

As reported on Law Practice Advisor: Blasting the Florida Bar, a federal judge threw out state ethics rules that ban the use of past results in lawyer advertising in indoor and outdoor display, television and radio media. The court held...Show More Summary

6 Forecasts for 2015 for Law Firm Marketing

From the LexisNexis Business of Law Blog LexisNexis recently asked a several dozen experts for legal industry predictions for 2015, which we will publish here later this week. Larry Bodine, the editor Law Practice Advisor, provided six...Show More Summary

6 Practical Steps to Build Client Loyalty

Ken Hardison is publishing a new book, “Under Promise, Over Deliver — How to Build the Preeminent Law Firm in Your Market.” Here is an excerpt from Chapter Six. A loyal client and a satisfied client are not to be confused. While client satisfaction is an element of loyalty, a client could be satisfied and still feel no connection to you or your firm. Show More Summary

Law Firms Now Spending 3.4% of Revenue on Marketing

Law firms on average firms spent 3.4 percent of their annual collected fees on marketing and business development activities in 2013 — up from a previous level of only 2.3 percent in 2012. Legal marketing spending has rebounded to pre-recession...Show More Summary

How Often You Should Redesign Your Website

By Burkey Belser on Law Practice Advisor: We had a gut instinct as to the answer — websites should be redesigned every three years. Web technology is changing so fast you’re quite likely to have fallen seriously behind even in that short period. Show More Summary

Marketing Mass Tort Cases to Hispanics

Here's a practical article from Law Practice Advisor: One of the reasons that it’s so hard to interest Hispanics in joining a class action lawsuit is their cultural sense of destiny — that suffering is a natural parts of life. If a person...Show More Summary

Six Magic Words That Overcome a Competitor's Low Price

Check out this forthright new blog post by Trey Ryder on Law Practice Advisor: You tell your prospect that you bill at $350 per hour. Your prospect responds by saying, "But another lawyer I interviewed charges only $175 per hour." Now,...Show More Summary

Using Blog Posts to Generate Leads and New Clients

Get a free Content Review of your website today. Email me the URL of your website -- or call 520.577.9759 -- for your no-obligation content evaluation. For high-growth firms, blogging is the single most important business development...Show More Summary

Death of the Web Conference - New Research from Join.me

As virtual meetings become more commonplace, legacy web conferencing software is wasting an unacceptable amount of time, according to a new study from Ovum and join.me. It is based on a survey of more than 3,900 full-time professionals worldwide, regarding their collaborative behaviors and activities. Show More Summary

The Best Subject Line to Get Your Email Opened

Believe it or not, the best subject lines start with "Re:" "RE: Follow Up" "Re: update" "Re: Introduction" and "Re: Checking in"

New Study Shows Potential Clients Respond to Clear, Consistent and Authoritative Content

Original written content is the most important tool for social media marketing, according to new research that surveyed thousands of small businesses that seek consumer customers. Just released, the 2014 Social Media Marketing Industry Report published by Social Media Examiner, applies directly to attorney marketing. Show More Summary

How to Convert Blog Posts into Leads and New Clients

For high-growth firms, blogging is the single most important business development tactic – it is more effective than SEO, social media or email marketing. “What’s really important is that blogging is one of the key things that by itself...Show More Summary

Does Law Firm Blogging Really Bring New Clients?

Yes. Our lawyers wrote many of the blog posts for law firm customers with the web visibility and blogging project at LexisNexis. Our team has written drafts of thousands of blog posts for law firms in most practice areas and jurisdictions. Show More Summary

Get a Free Content Evaluation Today

Is your personal injury website not working to get new clients? Not getting enough traffic? Not getting any engagement with visitors? Getting the wrong traffic? Visitors not turning into clients? Clobbered by Google's Panda 4.0? It's...Show More Summary

How Google Decides if You have a Quality Website

Does the site have duplicate, overlapping, or redundant articles on the same or similar topics with slightly different keyword variations? The rollout of Google's Panda 4.0 update in May promoted "quality" websites and downgraded "low quality" sites. Show More Summary

The More You Blog, The More Clients You Get

It's been established that blogging generates real clients for law firms. What's more, research proves that the more often you blog, the more clients you get. Hubspot proved that the frequency of blog posts directly correlates to customer acquisition in its State of Inbound Marketing report. Show More Summary

Nancy Fox's Successful Icebreaking Strategies for Networking

Nancy Fox Nancy Fox, one of the most charming and graceful people I've ever met, outlined her top icebreaking strategies for networking. "Breaking the ice is difficult because people's attention span is so much smaller nowadays, and you have only a few seconds to make a good first impression," she said one a webinar sponsored by LawMarketing. Show More Summary

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