Blog Profile / The Social Customer Manifesto


URL :http://www.socialcustomer.com/
Filed Under:Media / New Media
Posts on Regator:79
Posts / Week:0.2
Archived Since:April 1, 2009

Blog Post Archive

BrainPickings on the source of creative breakthroughs

The most significant human achievements between Aristotle’s time and our own — our greatest art, the most enduring ideas of philosophy, the spark for every technological breakthrough — originated in leisure, in moments of unburdened contemplation, of absolute presence with the universe within one’s own mind and absolute attentiveness to life without, be it Galileo […]

Annual performance reviews are now out of vogue

When I was at Andersen Consulting, Accenture’s precursor, the “forced ranking” review cycle was the norm. Managers were given a curve, and had to map their team to that curve — you could only have x% “super high performers” and y% typical performers and, by fiat, z% of the team had to fit into the […]

How to move a WordPress blog from WPEngine to GoDaddy

Disclosure: As of the time of this writing, I am currently consulting to GoDaddy, and this is my personal opinion. After watching the Google Hangout with the GoDaddy Managed WordPress team, I wanted to check out the process from start to finish for myself. Here’s what I did, step by step, to move this blog […]

How to enable two factor authentication on 50 top websites including Facebook, Twitter and others

Two factor authentication (also called 2FA) is the term for a second form of authentication that is required before a web service allows you to log in. Typically, 2FA is enabled by sending a text message with a one-time code to your mobile phone, which you then need to enter in addition to your password. […]

It’s most definitely go time: I’ve joined GoDaddy

It’s official: I’ve joined GoDaddy. I am incredibly stoked. (Ob disclosure: while I’m now an employee of GoDaddy, these are my personal opinions.) This is a company that has gone through an incredible maturation process in the past few years, and where the company is now is miles ahead of where it was even 24 […]

You’re doing awesome

Just saw a great lightning talk from Mickey Kay at WordCamp SF 2014. It was only about five minutes long, and was a great reminder of the fact that we are all newbies. Even if you’re an “expert” in a field, there’s always more to learn. More importantly, if you are truly a n00b, there […]

Tools I use: Plus/Delta

There are a few tools I use on an almost weekly basis. Some of these help me get more stuff done, some of them help me do things better. One of these tools is Plus/Delta. Plus/Delta is dead-simple. Two columns, one labeled “Plus??? and one labeled “Delta.” You can do it on a whiteboard, on […]

Our evening with Keith Haring

On February 12, 2015, a small group of friends had the rare opportunity to take a private tour of the exhibit “Keith Haring: The Political Line” at the de Young Museum in San Francisco. Julian Cox, curator of the exhibit, shared his perspective throughout the tour. Click on any image in here to see the full set […]

What is bitcoin? And why should I care?

Have you been hearing a lot about Bitcoin, but still not entirely sure what it is? This easy-to-read ebook answers the following questions: What is Bitcoin? Why should I care about Bitcoin? How do bitcoins get exchanged? Are bitcoins money? Why should a business accept bitcoin? Why should I personally use bitcoins? What are the […]

For Bitcoin to hit the mainstream, it needs to address its gender issue

image: freshphoto Bitcoin has a woman problem that, unless solved, will keep it from hitting the mainstream as a medium of exchange, at least in the US. The following conversation is primarily aimed at the particular challenge Bitcoin faces in getting to mainstream adoption, and is not focused on the speculative rises and falls that have […]

Andreessen Horowitz invests $25 Million in Coinbase

Things just got very interesting in the bitcoin space. Andreessen Horowitz, never a firm to shy away from large bets, just invested $25MM into Coinbase. It looks like other current investors including Union Square Ventures and Ribbit Capital were also a part of the Series B raise. The story from AllThingsD: “If you’re a bitcoin […]

Macbook Air trackpad issue resolved

Just documenting this here for others, in case it’s useful. I have a 2012 (or maybe it’s early 2013) Macbook Air. This week, the trackpad started selecting everything, as if it was in permanent click-and-drag mode. This was maddening, and made it literally impossible to use the machine. image: cyfuss I spent a couple of […]

Talking ’bout my motivation

By way of a path through this whitepaper from Limelight networks and Digital Clarity Group, found an interesting presentation from this month’s Inbound Marketing Summit (#IMS13) that was created by Allen Bonde from DCG. Not only does Bonde’s presentation echo research we are seeing from the likes of Forrester and others that points to the […]

Lead generation and social marketing key for marketers, says Forrester

Forrester has published a detailed research report comparing the marketing approaches of over 200 organizations across a wide variety of industries including software, electronics, media, publishing and professional services (e.g. marketing, agencies, business consulting, etc.). Show More Summary

How a meme spreads on LinkedIn

I always find it interesting when things get used in unexpected ways, like using a nutcracker as a bottle opener or using rice to dry out a smartphone that got soaked. So when I saw that Koka Sexton had run an experiment that sought to understand how a meme could travel on LinkedIn, I was intrigued. What Koka did was share an […]

Mac Lethal fast-raps the news

(I also wanted to try out the Facebook embed post thing, just to check it out.)

How to be luckier

Weekends are usually “catch up on reading and drink a lot of coffee” days around the homestead, and last Sunday was no different. One of the most interesting things I came across was this article out of The Telegraph (UK) entitled “Be lucky – it’s an easy skill to learn.” In it, researcher Richard Wiseman, […]

Why word of mouth matters

There are many aspects to the marketing mix, with “paid, owned and earned” being the three key pillars as illustrated by Jeremiah Owyang and the team at Altimeter Group. Which of these is the most trusted? Earned media – or word-of-mouth – wins by a wide margin in general and with women in particular. Not only is it the […]

Content marketing that drives engagement

As the marketing world gets more complex, there are a number of approaches that can be employed in order to increase engagement with prospects and customers. In particular, if you’re responsible for driving higher engagement with your brand through online channels, items such as content lists, photos, surveys, stories and personality are items that should […]

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