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Blog Profile / Adrants


URL :http://www.adrants.com
Filed Under:Marketing / Advertising
Posts on Regator:4518
Posts / Week:19.5
Archived Since:April 21, 2010

Blog Post Archive

This (No, Really), This (Honestly), This (Seriously) Is the Weirdest (THE WEIRDEST) Life Insurance Ad You Will Ever (EVAR) See

Well after that headline there's not much we can write to further our point about this odd Beagle Street Life Insurance ad created by The Corner. It's like a troll farts and then turns into one of those cute little furry creatures from Gremlims. Show More Summary

Subway Thinks Women Should Eat Light So They Can Stay In Shape And Wear Sexy Halloween Costumes

This is a rare one for Subway. After all, it's brands like Carl's Jr. and Agent Provocateur that usually own the sex sells angle. So to see the seemingly conservative Subway get all up in our faces with the Sexy Halloween Costume thing...Show More Summary

INFOGRAPHIC: What (And What Not) to Do If You Want Your Content to 'Go Viral'

Oh you've gotta love those online college degree schools for their content marketing savvy. They've mastered the art of creating compelling and informative infographics that double as a promotion for the school. That's not a slam. Just an acknowledgment. Show More Summary

Ad Industry Productivity to Plummet 37% During Advertising Week

Did you read that headline? Will you tweet it? Will you share it on Facebook? Maybe LinkedIn? Oh and how about on Ello? Oh yea. Ello. Everyone's on Ello this week, right? Oh wait, you're not? Loser. OK, just kidding. You're actually one of the smart ones to avoid this FOMO Folly that's reached epic insanity. Anyway, back to the matter at hand. Show More Summary

An Inside Look At How These 4 Agencies Collaborate to Create Awesome Content

Content marketing, inbound marketing and native advertising practices have entrenched themselves in every corner of the marketing spectrum. Entire businesses like Buzzfeed, Nativo and ShareThrough have sprouted to serve this growing marketing practice. Show More Summary

Boston Drops A Duece on Derek Jeter In Fart-Filled Ode to Number 2

So you all know how Derek Jeter is retiring and there was that Gatorade farewell, right? Well now Jeter has being honored with a different kind of farewell. The kind that comes from the minds of junior high school boys telling jokes and the bathroom and laughing at each other's farts. But, hey, farts are funny. Show More Summary

ColensoBBDO Channels Gary Wright's 'Dream Weaver' For Cosmically Awesome Grocery Store Ad

There's a new trend in town. Well, at least Down Under. Yea. Weird grocery store ads. Likely, you've seen the latest oddities from Aldi in Australia. Now we've got new ads from ColensoBBDO for a supermarket chain called New World. In an ad entitled Dreaming of Yams, a man and a woman talking in the break room at work agree to have dinner together. Show More Summary

Airline Hires Bikini-Clad Models For Photoshoot Then Denies It All Saying Photoshoot Was 'Unofficial'

Well now here's some of the usual marketing double talk that just goes to show we really haven't progressed very far past the days when we all lived in caves. VietJet Air, which hired a bunch of bikini-clad models from modeling agency...Show More Summary

Merchants Who Sell Through Affiliates Are 4X More Likely to Make A Sale

In the next 12 months, global eCommerce sales are expected to hit $1.4 trillion as more and more consumers increasingly use mobile and tablet devices to shop. But the future is not just about online shopping. Shoppers are demanding,Show More Summary

All Those People Who Slept on the Street Waiting For the New iPhone Will Go Home Today, 600,000 Homeless Americans Will Not

Brilliantly taking advantage of the First World Problem of waiting in line to get the new iPhone, this video for the National Coalition of the Homeless both pokes fun and sends a strong message about sleeping on the streets. Some people waiting for the new iPhone have slept on the streets for days. Show More Summary

Vancouver Whitecaps 'Sexist' Video Pulled...Because Woman Watch Soccer?

In, perhaps, the most baffling case of well, we're not quite sure, an ad for the Vancouver Whitecaps soccer team was pulled because some felt the ad was sexist. We're always up for a good controversy so we watched the 18 second ad waiting...Show More Summary

Naked Breasts Adorn Billboards For Breast Cancer Awareness Campaign

Breast cancer awareness charity CoppaFeel, which has previously urged college students to touch each other's breasts and presented us with the Topless Female Trampolining World Championships, is, again, placing breasts front and center...Show More Summary

Schlage Imagines Life Without Keys. And It's Pretty Weird

So the whole world is on its way to becoming keyless. Not that we don't lock stuff up anymore, we just don't use keys to do so. Working With Indianapolis-based Young & Laramore, Schlage has envisioned what life's like now that keys are obsolete. We hear from Corry. Show More Summary

Going to ad:tech New York? Here's Your 20% Discount Code

If you work in online marketing then you're probably aware ad:tech is pretty much the largest conference out there covering online marketing and advertising technology. Perhaps you've been. Perhaps you haven't. If you have, then you know how beneficial it can be both from a networking and educational perspective. Show More Summary

The 6 Best Movie Marketing Campaigns of 2014

Although film fans still have the holiday movie season to anticipate, the year has already given many examples of how marketers have been able to tap into what resonates with audiences across the world before a movie even hits the theaters. Show More Summary

These New GoDaddy Ads Are Bad. Really, Really Bad.

Hmm. These new GoDaddy ads almost make one pine for the days when horn dog Bob Parsons was running the show and serving up ads filled with bodacious babes flaunting their surgically enhanced boobs. Almost. But boy are these new ads bad. Show More Summary

Big Lots Aims For Viral Success With Focus Group of Cats and Dogs

Want viral success? Using cats and dogs almost guarantees it. Now this O'Keefe Reinhard & Paul-created work for Big Lots hasn't quite reached viral success yet but give it time. It's only been two days. The brand gathered together aShow More Summary

In New Lingerie Ad, Britney Spears Proclaims, 'I Am the Dramatic Beauty of the Night'

It's been quite some time since we've wagged our tongue over the most popular ad babe of all time, Britney Spears. As you may recall, she's done work for Candies, Pepsi, a Japanese tea brand, she's worked with the NFL and, of course,...Show More Summary

How Working With An Affiliate Marketing Agency Can Dramatically Improve A Brand's ROI

Smart brands realize they need experts to help them craft advertising programs that resonate with their customer base, deliver ROI and make the cash register ring. An agency provides an unbiased, 50,000 foot view of the media landscape...Show More Summary

Optics Brand Does Honda Cog...Except With Light

Remember Honda Cog? That Rube Goldberg exercise in amazement? Many brands paid homage to that stunt. Well. here's one more. Japanese optics brand au Hikari has worked up its own two minutes of awesome except the whole thing is powered by light. Show More Summary

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