|Filed Under:||Marketing / Advertising|
|Posts on Regator:||4218|
|Posts / Week:||20.8|
|Archived Since:||April 21, 2010|
As is always the case with amazing videos like this one uploaded by YouTube user Mia Munselle, a debate rages in comments as to its validity. Munselle claims she found the camera -- which everyone (without any facts to back up the assumption)...Show More Summary
Today the interwebs were all a twitter over a video created by Derek Muller, a Sydney-based TV presenter and publisher of the popular science blog, Veritasium. In the video, Muller clearly and concisely explains why advertising for fans...Show More Summary
In celebration of the Sochi Paralympic Games, BBDO Toronto has crafted a dramatic ad that steers viewers towards the celebration of the athlete's skills and to look past their disabilities. Using a letterbox effect, the ad focuses on only a select portion of each athlete at first. Show More Summary
Well this one might slap you upside the head. After this ad eases you in with its soft lighting, somber tone and soothing voiceover, you're all relaxed and ready for some sort of innocuous, heartfelt message to be delivered. But no. What you get is an ad for Gun Oil personal lubricant. Show More Summary
In America, bigger is always better, right? We've never been to the Mall of America big we hear it's big. Really, really big. So it is without surprise it's not got a 5-story Pinterest board, courtesy of Caribou Coffee, which is promoting...Show More Summary
Facebook, LinkedIn and Twitter have become social media giants by creating new ways for people to successfully interact with friends, family, and businesses. However, sometimes just using these social media outlets may not be enough. The...Show More Summary
In a video released late yesterday, comedian Nathan Fielder revealed he was behind that Dumb Starbucks store in Los Angeles that opened this past weekend. His goal? In his own words, "By adding the word 'dumb' we are legally allowedShow More Summary
At its 2014 Leadership Meeting this week in Palm Desert, CA, the Interactive Advertising Bureau (IAB) and its Data Council released a new best practices document, titled "Handle with Care: 10 Steps to Good Data Stewardship." The document...Show More Summary
Samsonite, with help from Saatchi & Saatchi Brussels, is out with a series of comical videos, part of the Samsonite Versus the World campaign, that highlight the luggage brand's qualities. In one video, a suitcase undergoes undergoes a monsoon of epic proportion. In another, a suitcase does battle with a chicken. And in a third, the relentless power of gravity unleashes itself.
Remember those slow loading Flash websites that made your computer's fan scream, did nothing for the brand's SEO and made you wait...and wait and wait and wait for portions of the site to load? Gone like a failed dot com, right? Or so we thought. Show More Summary
Last Friday in LA's Los Feliz neighborhood, a coffee shop named Dumb Starbucks Coffee opened. Over thew weekend, the store has become a sensation with long lines. On the menu are items like Dumb Vanilla Blond Roast, Dumb Caramel Machiatto and Dumb Chai Tea Latte. Show More Summary
Twenty percent of Americans speak a language other than English at home; 55% of Americans support same-sex marriage and 87% of Americans support interracial marriage. With those numbers in mind, how does a commercial about an interracial...Show More Summary
You know how you sometimes watch certain ads and you're like, "Damn, that's really bad. Where they trying to make it bad or did they just have no idea what they were doing?" After viewing this gigantic-created ad for Samsung subsidiary ProFluent, a language fluency certification service, we're pretty sure it's the former. Show More Summary
OK, 45 seconds into this minute-long, Mullen-created ad for Acura that has us viewing a race between four mechanical horses and one real horse and I'm like, "How the hell is this going to become a car ad?" Well, much like the transition...Show More Summary
We love a good fight, don't you? Well, that is, a good clean ad fight. Between creatives. Who are students. Trying to break into the industry. And one-up a fellow university at the same time. So, yes, it is out pleasure to point youShow More Summary
Oh yea. Here's a great concept for a Diet Mountain Dew ad. Let's get Dale Earnhardt Jr. to tear the crap out of nature when he's called into action by a hunter's "Dale Call." That about sums up the Mountain Dew brand: Drink us and you, too, can become a lunatic to whom the term "tread lightly" has no meaning.
To tout its association with the Sochi Olympics, Carnival is out with an amusing and fun, Arnold-created ad which has a band of boys slowmo-ing their way to a Carnival water slide to bobsled their way down as a star-struck girl looks on. And that's really al there is to sat about that. Enjoy.
If ever there were an indication ageism is alive and well in advertising, it would be this DDB New York-created campaign for the Art Directors Club ADC Young Guns 12. The campaign uses imagery from George Lois' Muhammed Ali Esquire cover;...Show More Summary
As I said in part one of this two part series I wrote for Central Desktop which examines the relationship between agency account managers and agency creatives, it's a partnership that can be both positive and, at other times, disastrous. And...Show More Summary
With "striking underwater visuals" this ad from Reason Partner and Untitled Films for Credit Canada has a simple message. Credit Canada is there to get you out from under. We love the analogy between drowning and facing financial difficulty. Because the two often feel the same. Well, it's nice to know Canadians are just as in debt as Americans.