Blog Profile / Big Girl Branding

Filed Under:Business & Finance / Marketing
Posts on Regator:160
Posts / Week:0.6
Archived Since:February 15, 2011

Blog Post Archive

Create Marketing Campaigns That Speak to the Next Generation Customer

Whether you call them “Generation C” or you prefer to use the popular moniker “millennials,” young adults between the ages of 18 and 34 are a consumer force to be reckoned with. They have a buying power of $1.3 trillion dollars in annual spending, according to BCG. Being the first generation to grow up with […]             

4 Essential Tools To Do Business Anywhere

As a writer, there are only a few things I can’t live without when it comes to plying my trade. My Macbook with WiFi, Scrivener, and a hefty dose of morning coffee about sums it up. Honestly, I use other tools as well, but those are my do or die biggies. Especially coffee. No coffee, […]             

Safeguards Necessary Before You Build a Personal Brand

In a Web 2.0 society, personal branding is intrinsically linked to the Internet, especially when it comes to personal websites and social media profiles. As the face of your business or service, it makes good marketing sense to build an authentic, personal relationship with your audience. Show More Summary

#BGB #Infographic: 10 Basics to an Effective and Successful Website

It is the age of the Internet, and every business – established or start-up – needs to have an online presence that makes it easier for customers to know more about its products and services. But does that mean just any old website will do? Um… no. Definitely not. AddPeople, a popular Internet Marketing agency in the […]             

Focusing on the Human: How to Humanize Your Brand Online

This is a guest post courtesy of Ana Silva. We are moving towards a future that values real human qualities in brands and big corporations. In today’s world, customers are increasingly turning to brands that they can really believe in and trust, building relationships and extending communication channels. Show More Summary

Using Social Media as a Marketing Tool

With social media emerging as one of the most powerful marketing tools that we have today, more and more companies are taking to Facebook and Twitter to increase their fan base and improve brand loyalty. The below infographic from Maximillion shows us how event managers use social media networks to promote their events, but it […]             

How to Integrate Your Brand into Your Office Design

Whether you work from home or commute to an office, odds are you spend a sizable chunk of your valuable time in your workspace. I should know, I spend an inordinate amount of time in mine. Mine also happens to be my bedroom, so there is that. That being said, decorating your office can have […]             Comments Comments  

How to Integrate Your Brand into Your Office Design

Send to Kindle Whether you work from home or commute to an office, odds are you spend a sizable chunk of your valuable time in your workspace. I should know, I spend an inordinate amount of time in mine. Mine also happens to be my bedroom, so there is that. That being said, decorating your […]             

A Sing-Along Year: The Catchiest Jingles of 2014

Send to Kindle I don’t know about you, but I firmly believe music holds power. A lot of power. I’m a faith kind of girl, so in particular I believe worship music holds extreme power, but all types of music can be powerful when it comes to bringing to mind memories of days gone by, […]             

Signage in Business: Effective Tips for Quality Designs

Send to Kindle Open for biz but not quite sure how to get the word out? Many businesses utilize signage such as banners to capture the attention wandering eyes. Banners can be used for announcements, to promote products, and even just to look cool and raise awareness of your company’s name in the minds and hearts […]             

‘Smarketing’ Harmonizes Sales & Marketing Departments

Send to Kindle It’s no great business secret that sales and marketing departments are often at odds with one another. The problem usually starts with the idea that marketing and sales are needed at different points of the customer purchasing cycle. This attitude that “we’re only responsible for our portion of the cycle” creates the […]             

#Entrepreneurs: Which Mobile Phone Is Best for Biz?

Send to Kindle In the biz world, Windows crushed Apple to become the preferred operating system for the office. (Seriously, I ADORE my Macbook. This twisted little reality I shall never understand. Just sayin’.) So just what was Window’s evil little plan to achieve such technological world domination? Deceptively simple really. They did it by […]             

#BGB Tutorial: 4 Freelance Blunders to Make You Go Woops! Or DUH. (You pick.)

Send to Kindle Whoever has ever said freelancing is “easy” should be strung up by their toes and dangled over a balcony somewhere, mouth stuffed with oversized gooey marsh mallows to muffle the screams. (I know, I have weird notions of torture.)  Those individuals clearly don’t know Jack. (Or even Jill for that matter.) Seriously […]             

Back to Basics: 5 Ways to Attract Attention to Your Home Biz

Send to Kindle Time to revisit some basics. I think it’s good to do that on occasion, don’t you? Frankly I think everyone should make a point to do it, at least every other month or so, myself included. It can be easy to get lost inShow More Summary

Trade Show Savvy- Are You Doing It Right?

Send to Kindle Maybe exhibition shows are right for you and your biz, maybe they aren’t. Only you can know that. However if you have decided to dip your toes in the water and exhibit at a show for the first time, you need to know you’re...Show More Summary

Twitter and the Brands that Dominate

Twitter, Facebook, and LinkedIn, in my admittedly humble opinion, have always been the social media platforms that I get the most mileage out of. And out of all the ones I would probably deem “most useful” in a customer service type capacity, I would have to probably dub Twitter the winner. Show More Summary

Are POP Displays Really a Thing?

Send to Kindle While I’m certainly no expert, I’ve recently been reading up on POP displays and potentially using them in your brand strategy.  You can walk into just about any Walmart, Winn Dixie, or  and find yourself exposed to what’s...Show More Summary

Roar Like a Lion, Do the Unexpected; Unique Advertising isn’t for Wusses

Send to Kindle Imagine enjoying a morning run on the local trail and seeing a neat 3-D art stenciling of a wooden bridge over a gaping cliff right on the path. Like, woah. Where’d that come from? Now, imagine people having fun with it,...Show More Summary

Why I Could Give a Donkey’s Tickler About “Effective” SEO

Send to Kindle Disclaimer: I may or may not be slightly overtired from moving. And I may or may not have had a glass of wine very recently while doing a bit of work. OK, fine. I am and I did. Grammar police and any other police-y type peeps, don’t hate. Show More Summary

Share (Eeeks!) Videos to Increase #BrandAwareness for Your #SmallBusiness

Send to Kindle Howdy BGB’ers. So. On average, five tweets per second contain a Vine link, according to research from tech company Unruly. Consider Vine reports more than 40 million registered users and parent company Twitter reports more than 241 million active monthly users, and you can imagine the potential reach of those six-second videos. Show More Summary

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