Blog Profile / The High Low
| URL : | http://thehighlow.com | |
|---|---|---|
| Filed Under: | Industries / Retail | |
| Posts on Regator: | 801 | |
| Posts / Week: | 8 | |
| Archived Since: | June 23, 2011 | |
Blog Post Archive
National Consumers League Launches “10 Cents” Facebook Campaign for Bangladesh
We’re liking this and we hope you will, too. The National Consumers League, which has promoted both consumers’ and workers’ rights since its founding in 1899, is now trying to effect change in Bangladesh, through consumers here at home, with a “10 Cents” social media campaign.
Our 5 Favorite Digital Things This Week
1. The interactive Ladurée-Uniqlo cat isn’t just making our week, it’s making our month. Keep in mind that the macaron-eating chat represents a collaboration benefiting children from Fukushima.
The Shifting Dynamics of The Most Important Fashion Weeks
Giorgio Armani is appealing to his fellow Italian designers to bring their shows back to Milan, in order to re-establish the city’s relevance during Fashion Week — even if it means cutting the event from seven to six days. Meanwhile,...Show More Summary
From Apps to “Soft Benefits,” Here’s How Brands Can Cultivate Customer Loyalty
The proclivity toward loyalty programs changes across different markets. According to Bob Macdonald, the president and CEO of Maritz Loyalty Marketing, recent studies reveal that there’s work to be done on “soft benefits,” i.e.
Donatella Versace Repositions Versus for the Internet
J.W. Anderson, the gender-bending Irish designer, is partnering with Donatella Versace on a one-off collection for the Italian fashion house’s secondary line, Versus Versace.
H&M and Zara Make Substantive Pledge for Bangladeshi Worker Safety
After the multiple tragedies at garment factories this spring in Bangladesh, which have taken over 1,100 lives, safety reform in the country is clearly beyond imperative. Of course, for it to come into effect, the Western companiesShow More Summary
Conde Nast to Be Joined in E-Commerce by Women’s Health Publisher
Condé Nast made all the headlines when they announced their $20 million investment in international e-boutique site farfetch this spring. As of this month, Rodale, which publishes Women’s Health, Men’s Health, and Prevention will be making a similar, if quieter, foray into e-commerce.
Our 5 Favorite Digital Things This Week
1. Hermès launched an online racing game, Rallye 24, that’s set among an obstacle course of the brand’s kitchenware. Users race speedsters designed to look like fruits and vegetables to a charming throwback video game soundtrack.
For a Completely Ethical Closet, Buy From These 5 Transparent Brands
With yet another tragedy occurring at a sweatshop factory building in Bangladesh this week and reform calls getting louder, we’re thinking about ways to buy fashion from retailers who are transparent about their labor practices, who treat their workers well, and who’ve committed to elevating artisans rather than degrading local populations.
52Grams: Making Instagram Shoppable
Bridging the gap between bloggers, their social media outlets, and shoppable online style inspiration is 52Grams — a start-up predicated on offering easy-to-shop Instagram lookbooks.
In Fashion, L.L. Bean, Nordstrom, and All Things Feminine are Winning Pinterest
While retailers struggle to figure out how to curate and monetize user-generated content on Pinterest featuring their brands, their own accounts, at least, are thriving. It’s de rigueur for labels to provide inspiration (and aspiration)...Show More Summary
Selfridges: First Department Store to Offer Drive-Through Service
First fast food, then Walmart, then progressive grocery stores, albeit in Australia, and now the upscale British department store Selfridges. What do they all have in common? Drive-through service.
The Back-End Digital Tools Every Retailer Needs Now
Look, we could go on and on about the importance for retailers of effective data collection and management, of mobile strategy, of public-facing customer service. But it’s all moot without the right tools. Herewith, five of the top...Show More Summary
Our 5 Favorite Digital Things This Week
1. Salvatore Ferragamo celebrates the 35th anniversary of its classic Vara low-heeled flats with an It-girl studded video and, awesomely, an online program to customize your own pair of the iconic shoes, or their partner, the Vari...
Mr Porter to Roll Out Exclusive International Designer Capsule Lines
Forget the high-low collaboration — in another win for the guys, Mr Porter, Net-a-Porter’s men’s arm, is launching a series of curated, limited-edition lines with a number of the site’s top designers. The luxe-luxe capsule collections will roll out on a staggered schedule through the spring.
Condé Nast Continues Steamrolling Into Online TV With Vogue
Condé Nast launched standalone online channels for two of its titles, Glamour and GQ, two months ago, with the rest of the pack now making its way into the digital video sphere. The publisher announced this week that Vogue is next, with a video channel slated to launch on May 8.
Fifth & Pacific Companies, Inc. CEO William L. McComb on Juicy Couture
The High Low: Bill, thanks for sitting down with us. William L. McComb: My pleasure. THL: Lately, there’s been a lot of talk about Juicy Couture, from its future as a brand to its Fifth Avenue store. Can you shed some light on where Juicy is and where it’s going?
What’s the Next Step for a Revived Heritage Brand? Fast Fashion, Of Course
A recent flurry of interest in forgotten heritage brands — Moynat, Cacharel, Elsa Schiaparelli –resulted in new investment and the reopening of dusty archives. But with young designers on board and freshly opened boutiques, what’s the next step to bring these brands into modernity?
Moda Operandi to Sell Event Gowns…Straight From the Red Carpet
If women want and can afford looks straight from the runway, why not the red carpet, too? That’s the idea behind virtual trunk show site Moda Operandi’s latest venture, which will let interested buyers make immediate purchases from the ne plus ultra of red carpets — the annual Met Ball gala on May 6.
Bradley Cooper Fave Confederacy Launches Online Styling (And $50 Off For Our Readers)
Until now, online styling services — particularly those for guys — have been the provenance of techie start-ups. Trunk Club, Bespoke Post, etc., were all born on the Web. With the advent of TripleThread, which provides a platform for...Show More Summary