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Blog Profile / GeekEstate blog

Filed Under:Business & Finance / Real Estate
Posts on Regator:1628
Posts / Week:4.6
Archived Since:January 30, 2008

Blog Post Archive

My Open House is Better Than Your Website: Getting Below The Surface in Real Estate Marketing Data

There was an interesting article this week on Inman News, which concluded that real estate agents are spending too much money trying to be found online. NAR’s 2014 Trends report was used as the basis for the conclusions, but the answers that those numbers should have fleshed out might actually be quite different. Show More Summary

Funding Sources for Real Estate Startups

There was a recent article on Inman, stating that $1B has been invested in the real estate sector — and listed many of the startups that had attracted venture capital, and some of the firms behind them. Related, an entrepreneur asked me the other day which people or firms he should reach out to if he goes down the path of raising capital. Show More Summary

Life360 Gets Infusion of $50 Million, which plans to be the hub of the connected home, has been around since 2008, but I’ve never once heard it mentioned in the real estate industry. I only know about it due to my market research for the location sharing platform (Oh Hey World) we built a year ago – the core feature of Life360 is also location sharing. Show More Summary

The New Strategic Decision by Move – “Accuracy Matters”

Monday marked the release of two new spots from (Trulia and Zillow also released ads), that are the center of their “accuracy matters” strategy… and In short, I think “accuracy matters” is a pretty smart overall strategy....Show More Summary

Traffic Does Not Equal Leads and Clients

Redfin’s CEO, Glenn Kelman, penned a post today, titled “Real Estate Brokers Can Coexist With National Portals by Changing the Way We Share Data“ I wanted to call attention to this paragraph: Brokerage sites, including Redfin, should...Show More Summary

New Ads from the Portals

All three of the major portals – Zillow, Trulia, and – released new television ads today.  I have some thoughts related to the strategies behind them that I’ll share, but haven’t had time to write them up quite yet. In the...Show More Summary

A Few Thoughts on Lasso

Lasso is a new tool that lets you bookmark listings across ALL websites, and takes notes and discuss them with their friends, family, or co-workers. I know many here read 1000Watt, too. Brian mentioned a few thoughts on Lasso in his most recent Friday Flash update. Show More Summary

Give Back Homes

I just became aware of Give Back Homes via a post in a private FB group I’m a member of. It linked to “Can Social Entrepreneurship Transform House Sales?“ Giveback Homes is dedicated to creating effective relationships between families in need of a home and a network of business professionals who want to help. Show More Summary

Spencer Rascoff’s Opening Remarks at GeekWire Awards

Spencer Rascoff is, of course, the co-founder of HotWire and current CEO of Zillow. He’s as big of an entrepreneur advocate as you’ll find, and shared a few words of inspiration for entrepreneurs last night at the GeekWire Awards ceremony. Here’s the video… [via GeekWire] The post Spencer Rascoff’s Opening Remarks at GeekWire Awards appeared first on GeekEstate Blog.

Zestimate Forecast

Zillow’s newest innovation, the Zestimate Forecast, was announced yesterday… I’m a big big fan of the strategy. Is the data perfect? Nope. Are the forecasts accurate? Who knows. But that doesn’t matter at the end of the day. This is yet another innovation to win the consumer. Show More Summary

Nationstar / Plan to Compete with Zillow / Trulia?

Apparently Nationstar has big ambitions. Nationstar envisions that consumers and real estate agents who come to its site will be able to list their properties, manage them, sell them, buy them, and look for “downstream” mortgage, title, appraisal and closing services. Show More Summary

Meet the Real Estate Tech Entrepreneur: Vincent Turner

In our latest real estate tech interview, I’m talking to Vincent Turner of Planwise. I sat down with him today at the Impact HUB in Seattle and spoke a bit about his company, the REach program, as well as the new app we are working on at Oh Hey World (which is still not ready for broad public consumption). Show More Summary

Imagine a Day in the Life

New York Times recently published a great read on the 43 questions homebuyers should ask before picking a new town. The article suggests to home shoppers that rather than using a standard checklist of what to ask when looking for a place to live, a values audit could yield more happiness for less money. Show More Summary

A Little House Keeping: The Future of Geek Estate

I’ve been thinking a bit about the future of Geek Estate recently…and I’d like to get some feedback from the readers here. I’ve never spent much time trying to monetize this blog, but the fact of the matter is that it does take time to maintain. Show More Summary

Using Pocket Listings to Shift the Balance of Power Away from the MLS

Yes, there are dangers to pre-MLS listings. But a large chunk of houses are bought and sold that way anyway. When it comes to consumer internet opportunities, those that give consumers what they want — which in this case, is access to listings the general public can’t find — are generally the ones that win long term. Show More Summary

My Thoughts on FLIPT

You may have seen the interview with Andrey Nohrin earlier today. I had the chance to sit down with him last week in Pioneer Square and discuss the product/business he is working on, Flipt. Watch the following video for a summary: Here...Show More Summary

Meet the Real Estate Tech Entrepreneur: Andrey Nohrin

In our latest real estate tech interview, I’m talking to Andrey Nohrin of FLIPT. Without further adieu, here’s a bit more from his own mouth… What do you do? I am the Founder and CEO of FLIPT (, a property investment site and a decision-making engine that fundamentally changes how home buyers and investors find and sell houses online. Show More Summary

Meet the Real Estate Tech Entrepreneur: Chris Chyung

In our latest real estate tech interview, I’m talking to Chris Chyung of Devonshire Lane. Without further adieu, here’s a bit more from his own mouth… What do you do? I am a product developer and founder of We empower consumers by helping them find capable real estate agents through comprehensive, filterable recommendations. Show More Summary

A New Technology Brokerage: Surefield

For those in Seattle, there is a new brokerage in town. Surefield, started by David Eraker, Aravind Kalaiah, and Rob McGarty. Rob and David were both early, early Redfin team members. The online 3D tour technology that is front and center is certainly slick. Show More Summary

CloudPeeps – A Marketplace to find a Community Manager

Those that read this blog regularly, know building community is something I’m more than slightly passionate about. I’ve convinced, regardless of what industry you are in, to succeed in business long term — you need a community. If you don’t want to do what it takes to do that on your own, you should hire someone to do it. Show More Summary

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