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The Selfish Consumer: Everyone Wins?

Summary: America is made up of a large amount of consumers who operate on an age-old economic theory — the notion that the business world (and therefore, society) can thrive when we all pursue our own self-interest. Yes; that the...Show More Summary

Ads About Veteran Suicide Show Heartbreaking Photos of the Homes Where They Died

With Memorial Day on Monday, here's a look at a sad and remarkable ad campaign from Crispin Porter + Bogusky for Mission 22, an initiative the agency started to raise awareness of veteran suicide. Mission 22 is named after a horrible statistic—that 22 veterans commit suicide every day in the U.S., often in their own homes. Show More Summary

How This Interactive Subway Ad Got Everybody Yawning, and Wanting Coffee

This interactive outdoor campaign by Lew'Lara\TBWA is a real yawner—which is exactly what the Brazilian agency intended. The shop set up a digital panel equipped with a motion sensor at São Paulo's busy Fradique Coutinho subway station at morning rush hour. Show More Summary

Darkly Comic Ads for ZocDoc Illustrate the Utter Hell of Calling Your Doctor

ZocDoc knows how much it sucks trying to deal with doctors over the phone. Now, the online medical-care scheduling service positions itself as the cure for such headaches in a pair of humorous spots from Goodby Silverstein & Partners in New York. Show More Summary

Yes, the Way We Research Matters

Summary: As marketers, we must gather quality information from consumers in order to make business decisions. We need to mine opinions from all types of people in order to paint the right picture. But which method is best to gather information? And how do we determine that the information is in fact, quality? The Pew Research Center had a similar question.

Michael Jordan Waxes Poetic in Gatorade's New Paean to Sweat

Gatorade really does love sweat. Last year, the brand's hidden-camera ads with Peyton Manning and Cam Newton required customers at a convenience store to "sweat it to get it." If would-be consumers couldn't show visible signs of a workout, they couldn't buy Gatorade. Show More Summary

These 'Abused Emojis' Can Help Kids Tell Someone They're Being Hurt

A children's helpline in Sweden just released an upsetting set of emojis showing kids being physically and verbal abused—in the hope that young victims of violence might use them to communicate their situation when words fail. "A complex...Show More Summary

Gender-Detection Billboard Advertises Beer Only to Women

Astra's digital billboard is able to target its video messages using gender-detection software

This Ikea Pop-Up Store Serves Breakfast in Bed to Lucky Londoners

Last month, Ikea launched an online wedding service. Now, it's one step closer to offering the full honeymoon package, with a stunt that will bring breakfast in bed to guests of a temporary restaurant. The furniture store is promoting its bedroom products with the Ikea Breakfast in Bed Cafe, operating this week in London. Show More Summary

Share a Coke With Mad Men in Times Square

Coca-Cola capped off the series finale and now a digital billboard features bottles with the characters' names

Pizza Hut Takes Down Selfie Sticks in This Hilarious Ad for Its 2-Foot Pizzas

Have you taken a selfie lately? If the answer is yes, then you're the target audience for this new over-the-top parody PSA from Pizza Hut. The brand wants to warn you about the dangers of the selfie stick—a device that creates the unfortunate illusion for the user that (gasp!) other people, places and objects exist. Show More Summary

Your New Favorite Tumblr Shows What Mad Men Would Be Like in the Digital Age

Mad Men may be over, but it's sure to live on forever in our hearts—and our animated GIFs. An entertaining Tumblr, Mad Men Integrated, imagines what the show might look like in today's digitally fueled agency environment. Making light...Show More Summary

The Kids From SunnyD's Goofy '90s Rollerblading Ad Are Back, and They Never Grew Up

If you watch the ad below and conclude there's nothing new under the sun, you're half right. Sunny Delight rollerblades into '90s nostalgia with this delightfully deft parody of its own goofy, iconic (some might say moronic) commercial from the first Twin Peaks era. Show More Summary

The Rebate Debate: Really a Big Deal?

Summary: How could we have a conversation about the Advertiser/Agency relationship without mentioning transparency? Alas, we cannot. Yes, we all know that the client/agency relationship is flawed. Woefully flawed. There is a serious need to patch up the relationship in order for both sectors of AdLand to progress...

This Foot-Care Brand Made the First Magazine You Read With Your Feet

What better way to sell foot-care products than with an entire magazine for and about feet? Hansaplast, a Beiersdorf-owned band-aid brand, is launching a line of creams, deodorant and antiperspirant called FootExpert. To promote theShow More Summary

This Outdoor Ad in Moscow Hides From the Police When It Sees Them Coming

Last summer, Russia imposed a full embargo on food imports from the European Union (as well as the U.S.) in retaliation for sanctions over Ukraine. This left authentic European food merchants in Moscow in a bit of a bind. But one Italian...Show More Summary

Samsung and The Avengers Assemble for Virtual Reality Teamwork

The collaboration with Marvel has resulted in a number of new Avengers-themed products including wallpapers and accessories

Daily Mail Used a Steak House's Photo to Illustrate a (Probably Fake) Story on Cannibalism

Sure, it can be hard to find a good photo to illustrate an article about cannibalism, but that's really no excuse for trying to pass off a restaurant's steak as man-meat. The owner of London's Hawksmoor steak house understandably took...Show More Summary

Kristen Bell, Dax Shepard Kill You With Cuteness in Their Latest Samsung Ads

For those who couldn't get enough of Kristen Bell and Dax Shepard in their hit Samsung Galaxy Tab S holiday ad, the hyper-cute Hollywood couple—married in real-life—have returned for an encore, this time plugging the company's high-tech home appliances. Show More Summary

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