Summary: We have argued time and again that advertising doesn't create a particular version of society, but it reflects the cultural norms and values that society clings on to. The Cannes Festival is supposed to be the place where the best advertising gets rewarded. Show More Summary
A Thalys interactive audio map lets passerby experience culture through a database of urban sounds
Don't Drink And Dive urges Swedish men to sober up before going in the water as 70 percent of deaths associated with water involved alcohol consumption
MTV promotes horror series with a choose your own adventure video that harnesses metathinking and creativity of the groundbreaking films
Getting covered in mud is a big part of obstacle races like Warrior Dash. So, faucet company Delta set up a giant product demonstration after Saturday's event in Indiana—and claimed the Guinness World Record for most people showering simultaneously. Show More Summary
"It is your last night in Cannes. Make it more comfortable." That's the message, printed on the pillows, that awaited Cannes Lions attendees who discovered a mattress on the event's red carpet during the festival's final hours. The stunt...Show More Summary
‘Bottles of creativity’, drinking vessels and greenery make for a more mindful office environment
Summary: While some creatively tweeted in support of ‘Supreme’ love, Ben & Jerry’s re-named a classic flavor.
Unfortunately, finding media and advertising companies who do things that aren't in keeping with the times (pun!) is like shooting fish in a barrel. Still, you have to hand it to the Grammys for attaining a level of cluelessness rarely reached even by the dumbest old media company. Show More Summary
OK, just discovered this over at AdFreak. You can get the Wheezer Snuggie and their new CD for a lo, lo $29.95. I dare you not to watch.
So, I'm trying to figure out whether to revive this little thing called Adverganza, which, once upon a time, had a bit of traction in the crowded marketplace for advertising blogs. It went comatose because of my craven need to actually make money blogging, and also, because of time -- or lack thereof. Show More Summary
Just a quick heads up that I'm going to be teaching a social media workshop at the Art Directors Club of New York on Monday starting at 5, with the help of Greg Christman of Sam & Lori, otherwise known as @reelspit (I don't know why.) Our goal is to help people in advertising build their personal brands via blogging, Twitter and other tools. Show More Summary
Hi all. I know I haven't weighed in here in awhile... A long while, but as this is Adverganza, thought I should at least share this link from USA Today to what the so-called experts, including me, thought of this year's Super Bowl ads. Show More Summary
In today's Social Media Insider, I ponder what it means when everyone of the Big Three portals — the latest being MSN — allows users to put their social nets on their home pages. In case you doubted it, the era of the portal is now officially done.
Advertising Age yesterday ran a story on the decline in newspaper advertising columns, which was pegged to the recent departure of Lewis Lazare from the Chicago Sun-Times. As of now, the only five-day-a-week ad column is Stuart Elliott's column in The New York Times (though, of course, Stuart shares it with other reporter)s. Show More Summary
This week at BNET Media, I wax on about Conan O'Brien climbing in the trunk of a Ford Taurus, Jay Leno getting real, and "Southland" scaring NBC -- even though Halloween is over. Here in reverse chronological order, is some of the finest...Show More Summary
Spent a long time today looking for a Social Media Insider column idea and discovered that the real problem was the information overload engine, which had overwhelmed by brain. Read more over at Mediapost. As a bonus, this column also makes reference to dead people on Facebook.
As you may have noticed, last week the TED conference named the winners of its "Ads Worth Spreading" contest, a TED-esque spin on that hoary institution, the advertising award. It's an intriguing idea, if for no other reason than this particular contest doesn't seem to have been dreamed up by the advertising industry. Show More Summary
For reasons that escape me -- something to do with fatigue, I'm sure -- I ended up watching just a little "Desperate Housewives" last night, and thus, came across this brand integration scheme: the Another Desperate Housewife" series sponsored by Sprint's Now Network. Show More Summary
With Apple still selling iPhones like there's no tomorrow -- it sold 7.4 million of them in the last quarter -- it's not exactly tme to kick the company in the teeth while it's down on its luck. So what's up with the two campaigns out...Show More Summary