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The Future of Work Podcast, Episode 2: Stephane Kasriel – Creating Distributed Teams

Click Here to Subscribe via iTunes Click Here to Subscribe via RSS Feed (non-iTunes feed) Click here to download the episode (right click and “save link as”) http://traffic.libsyn.com/futureofworkpodcast/Stephanepodcast.mp3   The one stat you need to know By 2016 Forrester says 43% of the U.S. Show More Summary

A Fourth Estate No More

Several months ago I presided over a Publicity Club of New York panel featuring a handful of reporters and editors from news orgs that could very well represent the future of journalism. They were there to offer the 120+ NYC PR execs in attendance an overview of their “digitally native” approach to news gathering, content publishing and sharing […]

What Does Charm Have To Do with Business?

What Does Charm Have To Do with Business? written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing Marketing podcast with Jordan Harbinger My guest for this week’s episode of the Duct Tape Marketing...Show More Summary

How Dashboards Can Help Inter-Department Alignment And Communication

A few weeks ago I was hanging with Sean Work of KISSmetrics, drinking hippie gunpowder tea in Venice, CA. I mentioned our company dashboard for our free tool that is used to grow email lists at SumoMe.com, and Sean was blown away. Sometimes simple is better. Here’s what our dashboard looks like: So what’s going […]

The Future of Work Podcast, Episode 1: Dan Schawbel – Millennials in the Workplace

http://traffic.libsyn.com/futureofworkpodcast/completed_Dan_Podcast.mp3   What this episode is about and why you should care Millennials are one of the five trends impacting the future of work, the others are: globalization, technology, new behaviors, and mobility. Show More Summary

How to Sell to a Prospect You Can’t Even See

How to Sell to a Prospect You Can’t Even See written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing Marketing Podcast with Tom Martin For the last few years I’ve been telling business owners that sales and marketing has changed so much because buying has changed so much. Show More Summary

Why Is Profit Viewed As a Bad Thing?

Why Is Profit Viewed As a Bad Thing? written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing Marketing podcast with Mike Michalowicz It always amazes me when I see how little focus business owners have on this concept known as profit. Show More Summary

Follow Up: Blog Post Homicide Investigation

Will Deleting Blog Posts Help Search Engine Rankings? Bloggers want to know. It turns out that people have an emotional connection to their blog posts. Last week’s post, Murder Your Darlings to Improve Your Search Engine Ranking, made some people uncomfortable, and not just with the title. I suggested, based on a presentation by Bill […]

Why How the World Sees You Matters

Why How the World Sees You Matters written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing Marketing Podcast with Sally Hogshead Have you ever taken one of those personality tests? – Tests with names like DISC, Kolbe Index and Myers-Briggs. Show More Summary

News You Can’t Use

Last week, we found ourselves at Twitter’s New York City offices for an event whose topic couldn’t have been more timely in light of the downing of Malaysia Flight 17 over eastern Ukraine the next day. We met for the monthly gathering of the Online News Association’s NYC chapter, a vibrant Meetup group with 1750 members all […]

The Paradox of Leadership

The Paradox of Leadership written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing Marketing Podcast with Simon Sinek Bookstores have entire "self help" sections and not a single "help others" bookShow More Summary

The Framework for Crafting a Marketing Message That Gets Attention

Chapter 5 of The Marketing Plan Podcast Your message is more important than the medium. What you say, and how you say it, is more important than where you say it. Chapter 5 is about communication: How to craft a marketing message that gets attention and has impact. Jay Ehret shares his marketing message framework and […]

It’s All About the Choices We Make

It’s All About the Choices We Make written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing Marketing Podcast with Ryan Holiday In mid July I’ll be in Portland presenting at Chris Guillebeau’s World Domination Summit. Show More Summary

Earning Word of Mouth Marketing through Brand Engagement

Chapter 4 of The Marketing Plan Podcast Business owners are continuously searching for that one thing  that will put everything into harmony. We often times are reeled into specialist’s hype that the missing ingredient in our plan is simply social media marketing, content marketing or search engine optimization. But what if I told you it […]

The Benefits of Building, Joining or Growing a Mastermind Group

The Benefits of Building, Joining or Growing a Mastermind Group written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing Marketing Podcast with Bill Hibbler Anyone who has read Napoleon Hill’s often...Show More Summary

Why Transaction Hunting Doesn’t Work

Chapter 3 of The Marketing Plan Podcast The Four Principles of Enduring Customer Relationships Businesses keep chasing and chasing customers, running faster, and trying harder. But success seems just as distant as it always has been. You know you are moving, but are you making progress? Successful brand continue to prove that growth isn’t the […]

Driving Culture Change Ain’t So Easy!

Yesterday SAP invited me to join their radio program called “Game Changers” to talk about transforming corporate culture within organizations.  We talked about collaboration, millennials, the future of work, and a whole bunch of other things. Show More Summary

Are You Sending the Message You Want to Send?

Are You Sending the Message You Want to Send? written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing Marketing Podcast with Nick Morgan You’ve probably come upon some variation of the Ralph WaldoShow More Summary

I Hate The Term Media

Facebook co-founder and publisher/editor-in-chief of The New Republic Chris Hughes proclaimed his distaste for the term “media” on the I Want Media-sponsored “Future of Media” panel held today in Cooper Square as part of Internet Week New York. Given the many flavors, formats and deliver mechanisms the “media” comes in nowadays, I don’t blame Mr. […]

Success Is Often Mostly About Context

Success Is Often Mostly About Context written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing This post and podcast are drawn from Duct Tape Selling: Think Like a Marketer – Sell Like a Superstar on sale globally May 15th. Show More Summary

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