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LinkedIn Marketing: Beginning, Intermediate, Advanced Tactics to Grow Your Business

Episode 95 of Power to the Small Business Podcast Don’t think of LinkedIn as your typical social media marketing channel. It requires different tactics than Twitter, Facebook, Instagram and all the others. LinkedIn is it’s own breed; a breed that requires some pro-activity and a little elbow grease. But the rewards are measurable. In this [...]

Like It or Not You’re Being Compared to TED

Like It or Not You’re Being Compared to TED written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing Marketing Podcast with Carmine Gallo 2014 marks the 30th anniversary of the phenomenon knows simply as TED. Show More Summary

How Much Transparency Is Too Much?

How Much Transparency Is Too Much? written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing Marketing podcast with Pat Flynn Transparency is a business concept that’s been tossed around liberally these last few years. Show More Summary

Why Earned Media Is Essential to Marketing Success

Why Earned Media Is Essential to Marketing Success written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing Marketing podcast with Christina Daves The term “earned media” is pretty fashionable these days. Show More Summary

The Future of Social Media

The Future of Social Media written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing Marketing Podcast with Mike Stelzner The title of today’s post is one that I could write on a monthly basis. What’s next in social media is a topic that seems to create a great deal of angst in marketing circles. Show More Summary

How Do You Cultivate Work You Love?

How Do You Cultivate Work You Love? written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing Marketing Podcast with Cal Newport Common wisdom suggests that if you love what you do you’ll do just fine. Show More Summary

Process and Planning in Stories

Process and Planning in Stories written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing Marketing Podcast with Kim McDonald Some people learn by reading, some by doing and some by seeing. And yet, a great deal of planning and process developed by organizations comes in the form of the dry written word only. Show More Summary

Office Not Required

Office Not Required written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing Marketing podcast with Jason Fried My youngest daughter works for a tech start-up based in San Francisco. Only thing is, she’s never been to San Francisco. Show More Summary

Why Audience Development Must Come Before Business Development

Why Audience Development Must Come Before Business Development written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing Marketing podcast with Jeffrey K. Rohrs I was recently asked to help a mid sized software company devise a marketing plan. Show More Summary

Is Work Killing Us

Is Work Killing Us written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing Marketing Podcast with Tom Rath By now you’ve read or heard one or more of the reports about the negative health impact of sitting hunched over a computer all day. Show More Summary

Our Success Is Determined Largely by Our Habits

Our Success Is Determined Largely by Our Habits written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing Marketing podcast with Tony Stubblebine The subject of habits is something I’ve written about often. Show More Summary

Do Entrepreneurs Need College?

Do Entrepreneurs Need College? written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing Marketing interview with Alexis Ohanian Alexis Ohanian and Steve Huffman founded the social bookmarking site reddit shortly after graduating from the University of Virginia. Show More Summary

Can You Build a Business Today Without Social

Can You Build a Business Today Without Social written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing Marketing Podcast with Jeff Korhan See, I still get asked that kind of question pretty much every day. Show More Summary

What Happens When You Cross Social Media with Stand Up Comedy?

What Happens When You Cross Social Media with Stand Up Comedy? written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing Marketing podcast with Scott Stratten So here’s the money question really. Have we gotten more stupider or has social media just made it seem so? I think it’s the latter. Show More Summary

Who Should You Hire?

Who Should You Hire? written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing Marketing podcast with Dan Schawbel When it comes to hiring business owners want to find people with the skills they need to do the job. Show More Summary

What Works With Twitter Today

What Works With Twitter Today written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing Marketing Podcast with Dan Zarrella Twitter has been with us for a while now – about a century in Internet years. Show More Summary

Are There Any Real Mentors Left?

Are There Any Real Mentors Left? written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing Marketing podcast with Ken Blanchard I feel like I’m reaching this funny crossroads in my business life. See,...Show More Summary

Q&A: The Dip and knowing when to quit

Our series continues with the book that led to the most questions so far: The Dip. I veered even further off the marketing path with this book, my shortest and one of my most popular books--a book that intentionally asks...        

People Don’t Share Brochures, They Share Stories

People Don’t Share Brochures, They Share Stories written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing Marketing podcast with Jonah Berger We don’t always think of something that’s contagious as such a good thing. Show More Summary

What If Women Ruled the World or Work

What If Women Ruled the World or Work written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing Marketing podcast with John Gerzema Sheryl Sandberg’s runaway best seller Lean In: Women, Work, and the Will to Lead has really caused some interesting discussions and debates about women in the workplace. Show More Summary

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