There are 2 types of idea people: Those who have lots of ideas. Those who have lots of ideas… and do something with them. Putting your ideas into action The rewards in business always go to those, who do something with their ideas. Here’s...Show More Summary
Here are some laws rarely broken: As an organization succeeds, it gets bigger. As it gets bigger, the average amount of passion and initiative of the organization goes down (more people gets you closer to averge, which is another word...
Weekend Favs March Eight written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. Show More Summary
This is a post from our WordofMouth.org project. Check it out for more great word of mouth marketing tips like this every day. Creating a lot of unexpected, surprising moments is a fantastic way to get people talking and to build word of mouth into more of your business. Three ways you could do it: […]
People don't care about privacy as much as they care about being surprised. Most people have used credit cards for decades—giving the credit card company tons of intimate data about their habits. We go to doctors and therapists and tell...
I recently bought 2 boxes of chocolate chip cookies. I don’t like chocolate chip cookies. My family are not especially keen on them either. So, what motivated me to buy them? People buy the story When a child from the village schoolShow More Summary
Best guess off the top of your head – is your organic reach on Facebook half of what it was a year ago? A third? Even less? Are there days when you think you might actually hit rock bottom – or Facebook Zero? Social@Ogilvy thinks it’s a real possibility and before you say they’re rabble-rousing, […]
A pair of creative from Moxie, both of whom happen to be named Dustin — Dustin Thompson and Dustin Thomas — are documenting all things SXSW with a customized site. Dustin and Dustin are also tracking their SXSW adventures using the #DXDT hashtag, if you care to follow along on Twitter. Show More Summary
-Austin-based TE, aka The Think Tank, has been named agency of record for Dallas-based restaurant concept, Which Wich Superior Sandwiches. -Have you heard of new health-focused children’s beverage brand, good2grow? Well, here you go (above). Show More Summary
Every new blogger has the same question, “where can I find decent legal images for my blog?” They want to play by the rules but it’s tough, especially if you’re covering fashion, celebrities or breaking news. It was tricky enough when all you needed was one pic per post but these days images are taking […]
Here's a clever ad that starts off as a preview for a horror movie called Schizo and ends with Glenn Close talking about BringChange2Mind, the organization she founded. Watch the video for more. Since horror movies often use mental illness...Show More Summary
This year, for the first time ever, there will be a sports component to SXSW in Austin, Texas. To celebrate this, and to help festival goers select from the seemingly endless list of panels, LA-based sports and entertainment creative...Show More Summary
My friend and colleague Erik du Plessis once observed to me that “survival of the fittest” was really a misnomer and that it should be “death of the least fit.” As he noted, the lion gets up every morning knowing that it just needs to be faster than the slowest buck, and the buck wakes [...]
Here's a candidate for most mercenary ad of the year—a homemade spot that was among those entered into Chevrolet and MOFILM's Oscars competition. Thankfully, it didn't win. It opens on a young woman getting ready to say goodbye to her Golden Retriever. Show More Summary
Amy Poehler shines as a boss with a pampered dog and an obsession with a prospective employee’s pants in Chandelier’s new spot for Old Navy, created in conjunction with Rock Paper Scissors and Sonic Union. In the spot, the Parks andShow More Summary
Boring subjects made interesting thanks to creative illustration.
Wearable tech is so played out. The real future of wearables? Billboards! In this installment of "Things That Would Never Work in New York City, Because Eww," we travel to to the mystical land of New Zealand to find these clever advertisements from soft drink maker L&P. Show More Summary
Hasan & Partners teamed up with production company B-Reel on a new integrated campaign for Helsingin Sanomat, the largest subscription newspaper in Finland. The new campaign highlights the paper’s journalistic strength and integrity,...Show More Summary
-Sources: Arnold Bows Out of CVS Pitch -Publicis Kaplan Thaler Makes Some Cuts -Energy BBDO GCD Hamann Splits for Lead Gig at Onion Labs -CP+B Vet Assumes Head of Integrated Production Post at Chiat NY -In Case You Were Wondering, Arnold...Show More Summary
Google Glass videos are notable for their seamless first-person perspective, which puts you not only in someone else's shoes but in their eyes. You see what they see. No wonder, then, that the empathy-rich form is being hijacked by a PSA effort—to show you something you wouldn't want to see in the first place. Show More Summary