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Advertising Jobs: Hunt Adkins, Marketing Factory, FCB West

This week, Hunt Adkins is hiring an account manager, while Marketing Factory is looking for a general manager. FCB West needs an account executive, and RITTA is seeking a copywriter. Get the scoop on these openings and more below, and...Show More Summary

Friday Round-Up: Halloween Edition

It’s not only the end of the week, it’s also the end of the month and Halloween, to boot. So, let’s do a quick rundown of the stories you should read over the weekend and then we can all head out and enjoy the night. Tell a Photo Story on Facebook Facebook made a small […]

Biggest Posts of the Past 7 Days

Executives Leaving TBWA, Razorfish, and KSV Your McDonald’s Rebrand Is Here GSD&M Targets Wedding Season for Southwest Airlines Infiniti Finally Confirms CP+B Win A Friendly Note to Production Companies Johnnie Walker Calls for Global Review We Hear: West Hired Someone As Its New CCO New Career Opportunities Daily: The best jobs in media.

Friday Odds and Ends

-Adidas has launched an “NBA Swingman” campaign promoting its revamped NBA jersey design (video above). -The Sweet Shop announced the addition of Tore Frandsen to its directorial roster. -The 3% Movement has launched a new website, thatswhat3said.com. -Dieste Inc. Show More Summary

Mullen Wins Patrón

After launching an agency review in August and narrowing the candidates down to GS&P and Mullen last week, the tequila company Patrón has gone with the latter according to our colleagues at Adweek. The account went from Richards to Cramer-Krasselt...Show More Summary

Bayer Consolidates Agency Work Again

Just one month after finalizing its acquisition of rival Merck’s over-the-counter pharmaceuticals business, Bayer is making some changes in its agency lineup. Specifically, the company is consolidating its business with its two incumbent...Show More Summary

Facebook drives more referral traffic, but who is number two?

Halloween might be filled with surprises but this isn’t one of them: Facebook sends more referral traffic to websites than any other social media network. This past June, almost a quarter of all referral traffic came from Facebook and the site sent 4x more traffic than the closest competitor. That’s where the story gets interesting. […]

Cramer Krasselt Gets Scary for Knott’s Berry Farm

Cramer Krasselt launched a campaign promoting Knott’s Berry Farm’s annual Knott’s Scary Farm event with a series of short horror videos for broadcast and online. Created in collaboration with production company Vitamin Pictures, theShow More Summary

McGarryBowen Presents ‘The Fall with James Franco’ for Droid Turbo

McGarryBowen New York is launching a new broadcast spot for the Droid Turbo entitled “The Fall with James Franco.” In the spot, James Franco is on a rooftop balcony attempting to help a lady friend retrieve a red scarf when he slips and falls. Show More Summary

Friday Fotos | Halloween Edition

In place of our regularly scheduled Friday Fotos, today we bring you a dash of Halloween madness and mayhem. Happy Halloween from our team to yours! John paying homage to his Starbucks roots. Sean Swanson. (Winner of our 2014 Costume...Show More Summary

Asics Salutes 500 NYC Marathon Runners by 3-D Printing Statues of Them

Asics and ad agency Vitro always do something special around the New York City Marathon, whether it's having people races against a virtual Ryan Hall in the subways or daring you to remain upright on the treadmill from hell. But this year, they've outdone themselves with an awesome campaign that's both physically and virtually magical. Show More Summary

Here Are Some Scary Non-Halloween Spots

Since today is Halloween, we’ve seen a fair number of themed ads and other such clickable “content” produced by our agency friends. We know how picky our readers are, so we’d like to highlight some of the most horrifying work we’ve received...Show More Summary

The Best Video Ever About the Sheeplike Insanity of Real-Time Marketing

Ever feel like real-time marketing is all about being first, and not about being good? You're not alone. John St., the Toronto agency that regularly produces scathing parody videos about the ad business, just released the hilarious video...Show More Summary

This Dewar's 'Live True' Profile With Zio Ziegler Is Excruciatingly Painful to Watch

If you're a marketer and you're going to do a thing where you highlight an artist or a musician or an actor in a way that supposed to come off as natural and un-staged then for God's sake, don't make it look painfully unnatural and completely...Show More Summary

Droga5 Shares ‘Treats No Tricks’ for Chobani

Instead of trying to scare you this Halloween, Droga5 decided to go a different route for Chobani. “We made a scary video,” reads the text at the video’s opening, set to ominous music, “this is not it.” The remaining 30-seconds are, instead, devoted to dogs in funny costumes eating Chobani. Show More Summary

Samsung Scares the Crap Out of Shoppers With 'Zombie Switch' Stunt

You have to wonder about this one. If you're TV shopping and suddenly tour TV salesperson turns into a freakish looking zombie and scares the shit out of you, how likely are you going to be in a mood to buy a TV? But, who really cares. Show More Summary

This Outfit Designed to Help Change Clothes in Public Is at 2,000% of Its Kickstarter Goal

With a tagline like "Change clothes in public without ever getting naked," The Undress has a pretty clear sales proposition, and people are lining up in droves to hand the apparel startup their money. The "mobile changing room" had a...Show More Summary

What Makes a Great Creative Director? Here's How 10 of Them Answered That Question

Ask what makes a great creative creative director, and you'll probably get as many different answers as they're are creative directors. The 3% Conference recently went around asking a bunch of cds about their role, and compiled answers from 10 of them in the video below. Show More Summary

Agency Mocks Real-Time Marketing With Hilarious 'Reactvertising' Video

From the crazy folks at Toronto-based john st. -- the ones who brought us Catvertising and Exfeariential -- comes Reactvertising, a whole new kind of real-time marketing. The video is a hilarious send up of the industry's obsession with real-time marketing. "It's not about being funny or smart. It's about being fast."

How to Make “Free Shipping” Profitable

Offering free shipping will improve your conversion rate. Guaranteed! But, it also can kill your profit margins if you’re not careful. So, how do you make free shipping profitable? In this article, I’ll review four simple tests that any e-commerce store owner can run to maximize profits on a free shipping offer. If you do […]

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