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How a massive fee increase can attract more clients and boost your profits

When marketed correctly, it’s possible to massively increase your fees and attract more clients, than you did at the lower fee. It sounds counter intuitive. But it makes perfect sense. Allow me to explain. I was prompted to write about this, after speaking with one of my clients. Show More Summary

How To Make Your First $100,000 Online With Dan Lok

Ready to discover how to make your first $100,000 online with Dan Lok? This is your opportunity to learn from the world's leading Internet marketing expert! The post How To Make Your First $100,000 Online With Dan Lok appeared first on Project Life Mastery.

Stop Talking About a Customer-Centered Culture and Build It Already

In 2016, I had the opportunity to visit my mother’s birthplace, Madrid, Spain, and keynote the inaugural Digital Business World Congress (DES). I was invited to present on the business implications of experience design and also the state and future of artificial intelligence (AI) and customer experience (CX). Show More Summary

4 Top Trends in Customer Centricity to Drive Digital Marketing Success in 2018

Ask any digital marketer if they’ve been able to set their strategy on autopilot over the past decade, and I bet you’ll get a laugh or two—as well as an emphatic “No.” If we’ve learned anything it’s that the digital landscape is simply too fast-changing to keep the business as usual mindset. But while the [...]Show More Summary

3 Easy Ways To Overcome Procrastination

How would your life change if you were able to break your procrastination habit? Discover 3 easy ways to overcome procrastination now and accomplish more! The post 3 Easy Ways To Overcome Procrastination appeared first on Project Life Mastery.

Digital Marketing News: What Marketers Think about AI, Autonomous Stores & GSC Adds Data

Infographic: What Marketers Really Think About Artificial Intelligence A new infographic shows 47% of marketers consider artificial intelligence (AI) to be over-hyped. In addition, 43% of marketers believe vendors overpromise and underdeliver when it comes to AI. Show More Summary

Focus on the best clients. And ignore the rest!

You can’t make an outstanding meal with low quality ingredients. You can’t build a high quality house with low quality materials. And you can’t grow a successful business, with low quality clients. Great clients give you the freedom to do your best work. Show More Summary

Time for Books | Return of the Vinetropes - Lucinda

Yes, I received a free copy of this book in hopes I would like it and review it. I neither like nor review every free book I receive. This is the second video book review in the series Return of the Vinetropes. What's a Vinetrope, you're asking? It's not a...

How to quickly turn things around when times are tough!

Today, I’m going to share something important with you. It’s one of the foundations of building a successful business… plus an extremely powerful idea. Every business experiences highs and lows. Periods of success and periods of frustration. Show More Summary

Can You Earn Money Online With Affiliate Marketing?

Can you earn money online with affiliate marketing? Anything is possible, if you put in the hard work. Click here to learn how you can get in the game! The post Can You Earn Money Online With Affiliate Marketing? appeared first on Project Life Mastery.

Is Your Company Investing in Digital Transformation or Digital Iteration?

Digital transformation is more than hype and definitely more meaningful than just another buzzword. But to see what it really is and what could be, you have to think beyond the role you work in today. Depending on who you ask, digital...Show More Summary

How to Become a Better Data-Informed Content Marketer

As a 21st century marketer, you already know that data is an important player in the content marketing game. Data helps us understand who our audience is, what they care about, and how our content impacts their decisions. It helps us...Show More Summary

Life in Review - Who Am I?

Goals and New Year's resolutions are making their rounds of the web, this month. I'm not a big fan. Even writing goals down is not my idea of how to get things done. I write down tasks. Every day I have tasks. I put them down on paper and feel...

Business as Usual is Still Business as Usual: An interview about the real state of digital transformation

Diginomica’s Jon Reed is someone I greatly respect. He’s one of the most discerning and shrewd voices on business modernization out there. I recently had the opportunity to speak with him about the state of digital transformation and the importance of change agents in the evolving enterprise. Show More Summary

My 2018 Goals And Resolutions

Since 2012, I’ve publicly declared my goals and resolutions at the beginning of each year.  I’ve found by doing this, it’s created a powerful internal pressure to take action and raise my standards to achieve them. Accountability isShow More Summary

3 Tips To Instantly Increase Your Motivation

Motivation is the driving force behind your success in life. Are you ready to learn 3 tips to instantly increase your motivation? Click here to learn more! The post 3 Tips To Instantly Increase Your Motivation appeared first on Project Life Mastery.

Be number one in a category of one

It’s tough being a service provider these days. There are so many of us in every industry. Not only that, a prospective client can find lower priced alternatives, on Google, in seconds. With so many competitors, what can we do? We could try and out spend them on advertising. Show More Summary

Content Marketing Evolution: 5 Major Content Marketing Trends for 2018

Do you remember upgrading from an old square TV to a high-definition model? It was an amazing leap forward in the viewing experience. Then came 3D televisions…and no one really cared. Then even bigger screens, then curved displays, OLED, smart TVs, 3D and 4k. None of these advances have really fired up the imagination of [...]Show More Summary

The Possibilities of Possible

Sometimes success is a poor teacher. It lulls us into contentment and complacency.  Instead of always striving for greatness and relevance, we’re instead focused on iteration and incrementalism, improving what is, to progressively  grow...Show More Summary

The Purpose of Brand and CX in the Era of Human Experience

It’s time to design experiences you want people to have, remember and share. Customer experience is the new marketing and customer experiences (what they have, feel and share) become the new “BX” (brand experience). More importantly, CX becomes a way of doing business that permeates and reshapes every facet of how and why companies operate. Show More Summary

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