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My October 2016 Monthly Goals Report

Every month, I write a detailed monthly report about the progress that I’m making towards the goals and resolutions that I publicly stated on my blog earlier in the year.  This is my October 2016 Monthly Goals Report, which goes over each goal that I set and the progress that I’ve made on them so far. Show More Summary

Social Media Cheat Sheet: Tools & Tips for Perfectly Sized Social Media Images

These days, it’s no secret that high-quality images are important for any marketing strategy, particularly when it comes to social media. Images not only help brands stand out in busy social news feeds, but they also boost engagement and build brand awareness—and their importance is growing. According to a WebDAM infographic, 84% of all communication [...]Show More Summary

Project Life Mastery is hiring! Know of a good fit?

Apply here: http://projectlifemastery.com/apply We have a new important position that has opened up within Project Life Mastery of an Operations and Project Manager. We’re looking for someone that is aligned with the Project Life Mastery values and vision, that can help the mission of helping people transform and master every area of their life. Show More Summary

10 Things to start today, which your future self will thank you for

Here they are in no particular order. Dream bigger dreams. Big, inspirational dreams are far more motivating than puny goals. Get into the habit of walking daily for 30 minutes. It will improve your life in so many ways. Too busy for a 30 minute walk? Get serious about solving your time management problem. This […]

4 Ways to attract more sales enquiries

How easy do you make it for prospective clients or customers, to spend their money with you? That may sound like an odd question. After all, every business owner should be making the purchasing process as effortless as possible. As you know, this is not always the case. In fact, we regularly encounter hurdles that […]

Online Marketing News: Shareable Infographics, Instagram Buyable Tags & YouTube End Screens

The Ultimate Guide to Creating Shareable Infographics Using PowerPoint or Keynote Infographics work to capture the attention of your audience and convey information in a digestible way. It can be tough to find the resources to creat them. Show More Summary

7 Essential Blog Fixes to Drive Up More Conversions

I understand the importance of increasing your blog’s conversation rate in order to grow your business. That is why I wanted to invite Rick Riddle, the head content manager at SmartPaperHelp.com, and an up-and-coming blogger, to write a guest post about the 7 essential blog fixes that you can make in order to drive up more conversions to your blog. Show More Summary

“Make Good Choices!” And Other Reasons Why We Celebrate Ann Handley

Ever so often, you come across someone that inspires and motivates you to be better, to reach for more. Sometimes this will be someone that you know, but often, it’s someone that you admire from afar. For me (and many other marketers), that person is MarketingProfs’ Chief Content Officer, Ann Handley. In addition to being [...]Show More Summary

How To Overcome Video Game Addiction

I want to talk to you about how to overcome video game addiction. This is something that affects people of all ages, especially teens and pre-teens. Studies estimate that 10-15% of gamers exhibit signs that meet the World Health Organization’s criteria for addiction. Show More Summary

Life After Vine: 5 Tips to Help Brands Move on With Video

Vine, the social media app known for 6-second video loops, is shutting down. Twitter announced its decision to discontinue the video service in a press release last week. According to Marketing Land, Vine debuted in 2013 when mobile video wasn’t really a thing. But the rise of Snapchat, and the addition of live video capabilities [...]Show More Summary

How To Overcome Loneliness

I would like to talk to you about how to overcome loneliness.  There are a lot of people that struggle with the feeling of being alone. I don’t feel lonely in my life, so I have a hard time relating to this, but I can appreciate how debilitating it must feel. Show More Summary

Content Marketing: 10 Daily Habits to Create More Powerful Content

Marketing is a game of inches. We tweak a headline to get fifty more clicks. Add visual interest for ten more subscriptions. Change the button on the landing page to get five more conversions. All the little gains add up over time to generate real results. Writing more effective copy is a game of inches, [...]Show More Summary

Surviving and Thriving in the Financial Services Industry

The way we bank is changing. Many branch networks are being closed or shrunk and spending on digital technology is on the up. Why? Banking at physical branches is in decline, whereas 66% of the UK is predicted to be using internet banking by 2020. If traditional banks want to survive, they’re going to have to get with the times. And fast.

A quick and easy way to improve your marketing response rates

When it comes to marketing, deadlines are extremely powerful. Here’s why: They capture attention. They focus the mind. They create a sense of urgency. People hate to miss out. They want to get it before it’s gone. So, when they know they have to take action before it’s too late, it significantly increases how urgently […]

Where will your next client come from?

There’s a world of opportunity out there, just waiting for you to embrace it. Those are not simply optimistic words. Allow me to explain. This morning, I was working with some great clients in Brisbane, Australia. Yesterday, I worked with a wonderful, long-time client in Nebraska, USA. Tomorrow, I’m working with an exciting start-up in Hamburg, Germany. All […]

6 Ideas to make people fall in love with your business

Small business owners often tell me that they struggle to get noticed by potential clients or customers. So, here are some ideas that can help you grab the attention you need and get people talking about your business, too. Think about each of the ideas below. Then consider ways you can incorporate them into your […]

Are you bridge building? You should be. Here’s why

You offer an amazing service. Your customers love you. The challenge is that your prospective customers have no idea how wonderful your business is. They’re unaware of how your service runs rings around their current provider. They just don’t know how much they need you. The answer is to build a bridge. You need to bridge the […]

Growth Interview Questions from Atlassian, SurveyMonkey, Gusto and Hubspot (Guest Post)

[Andrew: Excited about today’s guest post! I was recently interviewed by the folks at Reforge, a new company started by my friends Brian Balfour and Susan Su focused on advanced professional education. They asked a great question – how...Show More Summary

7 Spookily Successful Digital Marketing Campaigns for Halloween

Q: What’s the ratio of a pumpkin’s circumference to its diameter? A: Pumpkin Pi All jokes aside, Halloween presents a huge sales opportunity for B2C (and even some B2B) brands. In fact, Halloween is only second to Christmas as the most commercially successful holiday. And a recent survey found that Halloween spending is estimated to [...]Show More Summary

Kindle Paperwhite vs Kindle Oasis: Which Is Better?

I would like to do a comparison of the Kindle Paperwhite vs the Kindle Oasis. In particular, I would like to share with you the differences, the benefits, why I love both the Kindle Paperwhite and the Kindle Oasis, and which one that I think is better. Show More Summary

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