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This Wild Apple Ad Shows That, Yes, The Rock Can Do Anything (With Some Help From Siri)

Dwayne "The Rock" Johnson has the kind of can-do spirit that makes it easy to believe he can do anything--fly a plane, take a selfie in space, design a fashion line--and still be on set in time to nail his scene on the first take. At least, that's the plot of Apple's new longform spot,...

Account Supervisor, Cities & Real Estate- NYC - New York, NY

Company: BerlinRosen Location: New York, New York Industry: Not Specified Career Level: Early Career (1+ yrs experience) Job Status: Full Time

How to Track Conversions in Google Analytics

Visits and pageviews are nice. But conversions are all that matter at the end of the day. The trouble, of course, is that these don’t come ‘preloaded’ with each new analytics account. And you can’t get access to historical, legacy data, either. That means when you let days (or weeks) go by without setting up […]

Creative Director - Washington

Company: Brabender Cox Location: Washington, District of Columbia Industry: Advertising - Creative Career Level: Mid Level Career (5+ yrs experience) Minimum Education: Bachelor's Job Status: Full Time Salary Range: Commensurate with Experience

Genesis Shows How to Handle a Devilish Dog and a Snobby Star With a ‘Personal Brand’

Dogs aren't always man's best friend. In German agency Jung von Matt's spot announcing the spinoff of Genesis as a standalone luxury brand (rather than just a Hyundai model), a chauffeur quickly develops an adversarial relationship with the small dog in the back seat. When he picks up a Hollywood client--played by actress and model...

5 Ways To Get Motivated

Motivation is the energy that inspires you to set and achieve your goals. Do you want to know 5 ways to get motivated? Click here to learn more! The post 5 Ways To Get Motivated appeared first on Project Life Mastery.

11 Content Marketing Tips to Build Your B2B Business

As the father of an 8-year-old boy, most of my disposable income is tied up in little plastic bricks. In my house, you’ll find thousands of them in bins, several elaborate sets on display, and a distressing number of the (razor-sharp) things underfoot. I’m not complaining, really. I have as much fun building with them [...]Show More Summary

Be the different one

Leonard Nimoy created one of our culture's singular fictional characters. Gene Roddenberry gave him the opportunity, but it was Nimoy who developed Spock. A key moment came in one of the first episodes. Everyone on the bridge was freaking out...        

Why prospective clients absolutely must hire you. Yes. You!

It’s really important that your prospective clients (or customers) hire you or buy from you. And not for the most obvious reason! Allow me to explain. If your prospective clients go to one of your competitors, you have no way of knowing what kind of lousy service they could receive. Show More Summary

What The Amazon And Walmart Acquisitions Could Mean For Retail Brands

Summary: Despite being similar in nature, e-commerce and brick and mortar retail are considered two separate entities. At least, for now they still are. The convergence of the two worlds continues and the lines between the worlds are only becoming more blurred, as Amazon recently announced a $13.7 billion purchase of Whole Foods...

Quilted Northern Sees its Toilet Paper Turned Into a Chic Wedding Dress

Summary: Every year for the past 13 years, toilet paper has experienced its 15 minutes of fame in the form of the Annual Toilet Paper Wedding Dress Contest. Presented by Cheap Chic Weddings, this year’s 13th annual contest received more than 1,500 wedding dresses made entirely from toilet paper, glue, tape and thread.

Authenticity: The New Buzz Word—How to Achieve It

Summary: The word “authentic” or “authenticity” as it is often used, is today very popular indeed. Everyone wants to be perceived as authentic. Authenticity is attractive. But curiously enough, nobody can really describe why someone comes across as being authentic. Show More Summary

I Wax the Morning Nostalgic

The mountains are lovely today. It's Sunday. The morning is lovely. Our view of the mountains this morning is lovely. Life is lovely. There is a special quiet to the early mornings, here in Firestone, CO. The neighborhood is slow to wake up. Show More Summary

Instead of the easy numbers...

What is it that you hope to accomplish? Not what you hope to measure as a result of this social media strategy/launch, but to actually change, create or build? An easy but inaccurate measurement will only distract you. It might...        

Your Lack Of Patience, Distractions & “Shiny Object Syndrome” Are Killing Your Results

Do you give up once things get hard? Your lack of patience, distractions & "Shiny Object Syndrome" are killing your results. Click here to learn more! The post Your Lack Of Patience, Distractions & “Shiny Object Syndrome” Are Killing Your Results appeared first on Project Life Mastery.

Weekend Favs July 22

Weekend Favs July 22 written by John Jantsch read more at Duct Tape Marketing My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you to check them out if they sound interesting. The photo in the post is a favorite for the week from an online source […]

All deals are handshake deals

The only variable is how specific you're willing to be about who is promising what. Specific contracts don't completely protect you from dishonorable people. What they do is make it really clear about what it takes to do what you...        

Be more interested in your client’s success, than your own success

There is a powerful success factor behind every great business, which you can implement starting today. It can be summed up in just 4 words: It’s all about them! It’s all about them The most successful business owners have figured it out. Show More Summary

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