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The smoking lounge

They still have one at the Helsinki airport. No one in the lounge seems particularly happy to be there. Perhaps they enjoyed smoking when they first started, but now, it sure looks like they realize that it's expensive, unhealthy and...        

Easy Animated Graphics & Social Media Quotes

Not only can you create & automate eye-catching, engaging graphics to your social media profiles, but you can also download the graphics you create and use those in blog posts (like I did here), or upload them manually instead of using the automation - like I did in this tweet...

5 Tips to Creating an Unbeatable Facebook Ad Campaign

Are you sick and tired of losing money on Facebook Ads? Many advertisers just like you take a swing at a new ad campaign every day, hoping to finally hit the ball out of the park and win the game. They test a myriad of demographics and interests, use a lot of different images, and […]

Publicis Celebrates Unity in ‘Carry’ Oscars Spot for Cadillac

Publicis agency Rokkan worked on three additional spots which also will run during the Academy Awards.

Does The Casting Director Allegedly Responsible for Publicis/Cadillac’s ‘Alt-Right (Neo-Nazi)’ Casting Call Still Work for The Cast Station?

The Cast Station claimed sole responsibility for the December casting call, claiming it was "a mistake" by "an employee, who was immediately terminated for her actions."

JWT Canada Creates ‘Winter Swear Jar’ for Hotels.com

Canadians are tired of all that motherfucking snow in their motherfucking country.

Finance Director - San Francisco, CA

Company: Landor Associates Location: San Francisco, California Industry: Advertising - Brand Strategy Career Level: Senior Level Career (10+ yrs experience) Minimum Education: Bachelor's Job Status: Full Time Salary Range: Commensurate with Experience

This Agency Just Held a Funeral in Its Garden for Its Outdated Website

Ashes to ashes, rust to rust... Nossa, a prominent agency in the Portuguese digital ad scene, recently staged an unusual mock funeral service in the garden behind its Lisbon office. Staffers weren't mourning the demise of the traditional agency model, the 30-second commercial or even the web banner ad. (Some things, it seems, just won't...

HOW TO NOT GIVE A FCK

The best approach to address haters and people in your life that don’t support your decisions is to learn how to not give a fck. When you are able to adopt this mindset, you find freedom. The moment that you choose to stop caring what other people think about you, is the moment that you are on the path to success in your life. Show More Summary

Online Marketing News: Mobile Email Stats, YouTube Kills 30-Second Ads and Execs on IoT

Your Guide to Email-Open Statistics on Mobiles [Infographic] Well over half of all email users are opening their email on mobile devices. It's important that marketing emails are mobile friendly, because although a majority of emails are being opened on mobile, most conversions are coming from desktop. Show More Summary

"Hit the red button"

Everyone on your team should have one. When we hit the button, it instantly alerts the CEO or someone who willingly takes responsibility for what happens next. And then the question: What are the circumstances where an employee should (must)...        

Reporters Love Trendspotters: Make Your Pitch Bigger by Linking to One

Summary: Journalists like to write about trends, and tying a PR pitch to a trend—or better yet, bringing a trend to a reporter’s attention—can be an effective way to get attention for your client or organization. But several caveats apply. Show More Summary

The Oscars Surpassed on Price Only by the Super Bowl for a 30-Second Slot

Summary: The Oscars is the second most expensive ad buy in US media with the Academy now accepting a historically high number of placements to accommodate brand demand, according to research from Kantar. A 30 second spot for the show (26 February) is likely to set brands back anywhere between $1.9m-$2.0m...

The Future of AI in Fashion

Summary: Like many one-note fashion brands before it, luxury lingerie brand Cosabella wants to become a lifestyle brand. Choosing to branch out into a lifestyle brand is not a new strategy. The more products you offer customers, the more potential sales are on the table. Show More Summary

MullenLowe Promotes Hyatt as Promoting ‘A World of Understanding’

"For A World of Understanding" will make its broadcast debut during the Academy Awards.

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