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The Future of AI in Fashion

Summary: Like many one-note fashion brands before it, luxury lingerie brand Cosabella wants to become a lifestyle brand. Choosing to branch out into a lifestyle brand is not a new strategy. The more products you offer customers, the more potential sales are on the table. Show More Summary

MullenLowe Promotes Hyatt as Promoting ‘A World of Understanding’

"For A World of Understanding" will make its broadcast debut during the Academy Awards.

Associate, Naming and Verbal Identity - Chicago, IL

Company: Landor Associates Location: Chicago, Illinois Industry: Advertising - Brand Strategy Career Level: Early Career (1+ yrs experience) Minimum Education: Bachelor's Job Status: Full Time

How to Boost Conversions With the Right Customer Insights

Today’s marketers are inundated with data. To stay ahead of the competition, your SaaS company must focus on customer insights to boost conversions. Push the limits to discover gaps in your customer data. “By measuring, interpreting, and applying knowledge from customer experiences, and using this information to fuel decisions, companies can elevate their customer insight […]

Ad From Richard Linklater Asks Texans to ‘Pee With LGBT’ to Fight a Proposed Bathroom Bill

Are you down to pee with LGBT? As the Trump administration rescinds federal protections allowing transgender students to use bathrooms corresponding with their gender identity, the issue is likely to be decided on the state and local level--including in Texas, where GSD&M and Hollywood filmmaker Richard Linklater have banded together to give you "Taking a...

Project Manager - San Francisco, CA

Company: Landor Associates Location: San Francisco, California Industry: Advertising - Brand Strategy Career Level: Mid Level Career (5+ yrs experience) Minimum Education: Bachelor's

Graphic Communications Coordinator - Frederick, MD

Company: Carey International Inc. Location: Frederick, Maryland Industry: Not Specified Career Level: Early Career (1+ yrs experience) Minimum Education: Bachelor's Salary Range: Commensurate with Experience

Head of Public Relations - Austin, TX

Company: Book in a Box Location: Austin, Texas Industry: Not Specified Job Status: Full Time

Five Traits Of An Abundance Mindset

I would like to share with you five traits of an abundance mindset. Anything that you want to create in your life starts in your mind.  The way that you think determines how you live. The two most powerful words that you can say are, “I am”, because what you say after it shapes your reality. Show More Summary

The QuickStart Guide to Using Google Search Console to Increase SEO Visibility

There are many powerful SEO tools in today’s marketing world. Most SEO tools can be highly beneficial, but often come with a cost associated with it. However, there are some tools that smart marketers can leverage to assist with the variety of tasks needed on a given day. One tool that smart marketers can leverage [...]Show More Summary

Over/with

You connect with someone. But you exert power over someone. You can dance and communicate and engage with a partner. It's a two way street, a partnership. On the other hand, you either exert control over someone, or you are...      ...

PR Best Practices: 5 Ways to Communicate Smarter in 2017

Summary: PR professionals are continually tasked with creating dynamic and creative strategies to engage with their target audiences in rapidly changing environments. To address this challenge, PR professionals ought to take a page out of the marketer’s playbook and pull in current consumer data and insights...

How This Founder Created Three Successful Businesses In Three Years

Summary: Erika Geraerts knows how to stay busy. This 27 year old from Melbourne, Australia started her first company with two friends in September 2013 called Willow & Blake, a copywriting and editorial agency. The agency was followed by Little Big Sugar Salt, a cafe in Melbourne, and Frank Body, a skincare and beauty company...

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