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W+K Tokyo Runs ‘Loop’ for Nike Japan

W+K Tokyo launched a new campaign for Nike Japan with the 15-second, “Loop.” The spot shows a woman wearing Nike 3.0 Free Flynit shoes determinedly running an intense-looking loop. As the shot pans out at the conclusion of the spot and...Show More Summary

Boost Mobile's 'Come to Data' Ad Campaign Is Pervy and Totally Ungodly

Your inner barbarian tells you it's quite all right to use your mobile phone anytime, anywhere. Play that dice game at the urinal? Sure, even though it requires vigorous arm-shaking motions that make you look like a perv in such a setting. Show More Summary

Senior Producer - New York, NY

Company: Magnani Caruso Dutton Location: New York, New York Industry: Not Specified Career Level: Senior Level Career (10+ yrs experience) Job Status: Full Time

Whoa, Sony Trained This Octopus to Take Photos of Visitors to Its Aquarium

Holy mackerel, this octopus can use a camera! Sony and FCB Auckland trained a female octopus named Rambo (no relation) to take pictures with a Cyber Shot TX30 camera for this captivating minute-long video. This particular sea creature...Show More Summary

Nonprofits, Start Acting and Thinking Like For-Profits

To be successful, nonprofits need to stop eschewing the successful proven marketing strategies of for-profits and start using them. Read the full article at MarketingProfs

Mullen Launches Cardboard Stop-Motion Effort for Century 21

If you’ve moved recently (as two of us here at AgencySpy have), you know that while moving your life becomes dominated by cardboard boxes. Mullen took that idea and ran with it in their latest campaign for Century 21, making stop-motion...Show More Summary

Front End Developer - Atlanta, GA

Company: Modo Modo Agency Location: Atlanta, Georgia Industry: Not Specified Career Level: Early Career (1+ yrs experience) Minimum Education: Some College Completed Job Status: Full Time Salary Range: Commensurate with Experience

Wednesday Morning Stir

-Tiny Rebellion launched a “#DogsInCars” social effort with True Cars (video above). -Marketers are experimenting with 3-D mobile ads. -The Drum examines “How Lego rebuilt its brand brick by brick.” -Japanese company Suntory is releasing...Show More Summary

Bikes Ride Themselves in This Heart-Pounding Ad for Cycling in Canada

Canada is a great country for cycling, but the bikes aren't going to ride themselves. Well, actually they do in this inventing and intense spot for Cycling Canada from ad agency Innocean, Sons and Daughters director Mark Zibert and effects house Alter Ego. Show More Summary

Pentagram Designs Climate Change Posters Made Completely Out of Emojis

Emojis are everywhere these days—even printed on posters at an environmental rally. The popular social-media symbols found their way onto protest signs (made of what isn't clear) at the recent People's Climate March in London, thanks to design firm Pentagram, which created and handed out the placards. Show More Summary

Ikea Brightens Up Little Corners of the World in These Fun Print Ads

Ikea nicely contrasts its colorful design sense with the drabness of the world at large in these print ads from TBWA in Portugal. Apparently, going with Ikea means you get a balcony in buildings that otherwise don't have any. The approach recalls Jung von Matt/Elbe's outdoor ads for home-improvement chain OBI. Show More Summary

Ready, Aim, Get Good PR Counsel First

Summary: Seldom, a Forbes posting confirms, have we had such a run of examples proving that, properly practiced, public relations is a noble discipline, precisely because it’s a beady-eyed one. Beady-eyed? Yes, says – “Staring with suspicion, skepticism, etc.”

Four Ways CMOs Can Differentiate & Optimize Their Content Marketing Strategy

Content isn’t King, it’s the Kingdom Taking inventory of the content we’ve produced over the past 10+ years, I realized I’ve written 1.4 million words myself on this blog as well as a book and numerous articles for industry publications. Looking to the future of our own content marketing strategy and the need for more [...]

10 Actionable Tips On How To Get Free Facebook Likes For Your Fan Page

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Employment Branding at a Reverse Job Fair

Summary: We recently attended a reverse job fair as part of NEWaukee’s YP week. Those concepts may be a lot of new ideas happening all in one sentence, so we’ll explain. YP week is for young professionals — the millennials. NEWaukee is a “social architecture firm that inspires a collision of all Milwaukee has to offer.”

How Marketers Can Thrive in an Era of Digital Darwinism

While in London promoting What’s the Future of Business (WTF): Changing the Way Businesses Create Experiences, I spent some time with the folks who produce The Digital Marketing Show. In this short video, I share the rise of Generation C and how an era of connected consumerism created the perfect storm for digital Darwinism to […]

Sales Trainer (RDS Products) - Dayton, OH

Company: Reynolds and Reynolds Location: Dayton, Ohio Industry: Not Specified Career Level: Entry Level (less than 1 yr experience) Minimum Education: Bachelor's Job Status: Full Time

Content Editor - Kettering, OH

Company: Reynolds and Reynolds Location: Kettering, Ohio Industry: New Media - Social Media Career Level: Entry Level (less than 1 yr experience) Minimum Education: Associate Job Status: Full Time

Are you feeling lucky?

Expected value is a powerful concept, easy to understand, often difficult to use in daily life. It's the value of an outcome multiplied by the chances it will happen. If there's a one in ten chance you'll get a $50...        

Question: What’s holding you back?

Waiting for the right time is simply a delaying tactic. They tell us: “I have this great idea, but I’m just waiting for the right time”. What they mean is: “I have a great idea, but I’m too scared to make it happen”. That fabled perfect...Show More Summary

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