Discover a new way to find and share stories you'll love… Learn about Reading Desk

All Blogs / Business & Finance / Marketing / Popular


Get More Specific:

More Awful Stock Photos Turned Into Awful Ads.

If you spend more than a normal amount of time online, you've probably noticed more and more "professional" bloggers turning to stock photos for quick stupid posts. This movement really picked up momentum about four years ago with the...Show More Summary

Two purposes of user feedback

What's a customer worth? A customer at the local supermarket or at the corner Fedex Print shop might spend $10,000 or even $25,000 over the course of a few years. That's why marketers are so willing to spend so much...        

Weekend Favs September Twenty Seven

Weekend Favs September Twenty Seven written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. Show More Summary

None of this makes sense

Your own personal media company, the focus on building individual skills, the networks that we're all part of... It makes no sense that we're busy spending our 'work' time weaving together audience, passion and new competencies. Unless. Unless we also...        

How to reclaim the energy you had, when you started your business!

When we start out in business, we have dreams, goals and ambitions. We are motivated by the prospect of not having a boss and being able to do things our way. We make plans. We set goals. We’re filled with energy. Then something happens...Show More Summary

Advertising Jobs: iCrossing, KSV, Situation Interactive

This week, iCrossing is hiring a digital media supervisor, as well as a director of insights and data science. Meanwhile, KSV is seeking a senior copywriter, and Situation Interactive is on the hunt for a senior account executive. Get...Show More Summary

DDB Does Mom/Dad Humor for Breyers

As if we needed further proof that 90?s-style R&B is history’s most resilient genre (even when performed by painfully white people), here’s a little skit created by DDB to position client Breyers’ gelato as the kind of naughty treatShow More Summary

Biggest Posts of the Past 7 Days

CCO Darren Moran No Longer with Havas Someone at M&C Saatchi London Had a Crappy Day We Hear: RJR/Camel Leaves BFG Diet Coke Moves Up a Class with Droga5 We Hear: Changes Pending at Publicis Kaplan Thaler DDB Debuts Skittles’ First-Ever Halloween Ad DDB & Tribal Introduces KLM’s Lost & Found Team Mascot New Career Opportunities Daily: The best jobs in media.

Friday Roundup: LinkedIn gets chatty, Yahoo retirees and more

Another Friday is upon us and I have a few new tidbits to share. Grab your favorite beverage and let’s get to it: LinkedIn Hooks up with WeChat WeChat, the world’s fastest growing social app (says LinkedIn) now has LinkedIn baked-in. The messaging platform launched in China in 2011 and now has 600 million users […]

How I Spent Over $30,000 To Relaunch My Brand

I have spent far too much of my life thinking about marketing. It’s not a part of my brain that I can switch off. I see marketing choices in every interaction I have as a customer. I see brands in how people introduce themselves. I even see the branding in airport signs for the baggage

Friday Odds and Ends

-Mekanism attempts to get you psyched up for Advertising Week with “The Industry in Focus” (video above). -Anti-tracking social media site Ello is struggling to keep up with 45,000 requests to join per hour. -Colenso BBDO gets trippy...Show More Summary

Hey there! Pinterest’s new privacy policy allows marketers to target and track

If you visit Pinterest today, you’ll find a notification banner at the top of the page. “Hey there! On October 19, 2014, we’ll update our privacy policy to help make Promoted Pins more relevant. Here’s what’s new.” The link takes you to the updated policy and if you scroll up you’ll see the original policy […]

Arnold Worldwide, Ad Council Launch ‘Grads of Life’ PSA

Arnold Worldwide and the Ad Council teamed up with Year Up, the Employment Pathways Project, ConPRmetidos, MENTOR: The National Mentoring Partnership, New Options Project, and Opportunity Nation for a PSA campaign entitled “Grads ofShow More Summary

Mobile retention benchmarks for 2014 vs 2013 show a 50% drop in D1 retention (Guest post)

[Andrew: There's very little data out there on mobile, and so in the last few weeks, I've had guest posts on the % of users who opt-in to push notifications, as well as clickthrough rates of push. Today, I have some new metrics around retention, including for the first time, a systematic study of D1/D7/D30 […]

Friday Fotos | Edition 26

The post Friday Fotos | Edition 26 appeared first on Brains on Fire.

Nike Does It Their Way in the Philippines

Because it’s a Friday and the usual flow of campaign pitches has slowed to a barely-discernible dribble, here’s one we found on Twitter supposedly created by BBH Singapore to promote Nike in the Philippines. Things we liked about this...Show More Summary

Breyers Shows You What Parents Do After the Kids Go to Bed, and It's Pretty Messed Up

After the kids are tucked into bed, parents like to turn the lights down low, put on some not-safe-for daytime programming, and get down and dirty... with frozen desserts. At least, that's what Breyers claims in this off-the-hook song-and-dance...Show More Summary

72andSunny Want You to Join the ‘Mile High Club’ with Hardee’s/Carl’s Jr.

72andSunny has a suggestive new ad for Carl’s Jr./Hardee’s to promote the chain’s new Mile High Bacon Thickburger. The Paris Hilton-free spot, entitled “Propositioning,” begins with Israeli model and actress Bar Paly asking her boyfriend...Show More Summary

#Sunisforshining Don't Let the Sun Catch You Crying

by Yvonne DiVita "You're just so hard to work with!" Harsh words to hear. Especially given the fact that I'm not hard to work with. Yes, I am proud and confident and I can be domineering. But, I also listen well and 99% of the time try to see things from the other person's viewpoint. Show More Summary

Why Settle for a Standing Desk When You Could Have This Giant Hamster Wheel?

Do you like the modern sensibility of a standing desk but wish it also served as a constant reminder of your work life's soul-crushing drudgery? Well then I've got good news. This 80-inch-diameter Hamster Wheel Standing Desk, invented...Show More Summary

Copyright © 2011 Regator, LLC