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Every Kid Gets a Trophy? No Thanks, Says Kia in This Sunday Night Football Ad

Kia Motors takes on the "participation trophy" culture that's overtaken youth sports in this new national campaign by David&Goliath for the 2016 Kia Sorento, supporting Kia's sponsorship of Sunday Night Football on NBC. The dad in the...Show More Summary

Networking and Business Building at the Annual Summit

Networking and Business Building at the Annual Summit written by Kala Linck read more at Duct Tape Marketing For the past few months, we’ve been planning our Duct Tape Marketing Consultant Network’s Annual Summit. Now, I love event planning so this was a fun project, but I don’t think I realized the impact and importance of this event…

Copywriter, Digital Content - Ft Lauderdale, FL

Company: Location: Ft Lauderdale, Florida Industry: Not Specified Job Status: Full Time

Webmaster - Rock Springs, WY

Company: Western Wyoming Community College Location: Rock Springs, Wyoming Industry: New Media - Web Dev Career Level: Early Career (1+ yrs experience) Minimum Education: Bachelor's Job Status: Full Time

Cheerios' Latest Gem Is This Ad With a Grandpa Who Can No Longer Live Alone

Cheerios, Saatchi & Saatchi and Community Films director Matt Smukler have teamed up for a number of memorable ads—most notably, the Cheerios spot with the interracial family that caused such a stir in 2013. Here's their latest effort—a...Show More Summary

Pepsi Perfect, From Back to the Future, Finally Becomes a Real Thing in the Present Day

It only took going to the future and back, but Pepsi Perfect is now a real thing. For a limited time, Pepsi will sell the Back to the Future soda made popular—but not available—in the classic movie starring Marty McFly (no relation to this writer). Show More Summary

James Franco and Lenny Kravitz Try Not to Suck at Guitar Hero Live in New Ad

One of the key features of the upcoming Guitar Hero Live is the real-time reaction of a live-action crowd, who'll tell you pretty quickly if you suck at lead guitar. And both Lenny Kravitz and James Franco don't exactly rip it up—at least in the early scenes—in this new commercial for the Activision game from 72andSunny. Show More Summary

Automated Marketing: 6 Simple Steps and 18 Amazing Resources

The promises of automated marketing are big: more leads, more conversions, more sales … less work. As early as 2013, the Lenskold Group found that “63% of companies that are outgrowing their competitors use marketing automation.” Likewise the Aberdeen Group discovered that companies that use marketing automation see 53% higher conversion rates and 3.1% higher […]

Is Sony Pictures Walking a Fine Line?

Sony Pictures just released its new film The Walk, which tells the true story of French tightrope artist Philippe Petit’s high wire walk between the twin towers of New York’s World Trade Center in 1974.   While the film is getting attention...Show More Summary

Disney Characters Invade Star Wars in This Applause-Worthy Trailer Mashup

While it's understandable to bemoan the Disney-fication of Star Wars, here's one time we're willing to let it slide. YouTube comedy creators PistolShrimps have made a stellar mashup of the trailer for Star Wars: The Force Awakens featuring a bevy of animated characters from Disney films. Show More Summary

Chipotle Dresses Up as Scary Fast-Food Chain Cheapotle for Halloween

Chipotle always has fun on Halloween with its annual Boorito fundraiser—offering a $3 burrito, bowl, salad or tacos from 5 p.m. until closing to those wearing costumes, with proceeds (up to $1 million) going to the brand's sustainable and healthy food foundation. Show More Summary

Vice President, Creative & Brand - Washington

Company: Avalere Health Location: Washington, District of Columbia Industry: Not Specified Career Level: Executive (SVP, EVP, VP) Minimum Education: Bachelor's Job Status: Full Time Salary Range: Commensurate with Experience

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