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Guns Don't Kill People. Toddlers With Guns Kill People, Says This PSA From the Brady Campaign

McCann New York is taking a satirically Swiftian approach with its latest PSA for the Brady Campaign to Prevent Gun Violence. read more

Virgin America's Snazzy New Sneaker Has All the Amenities of Its First-Class Cabins

Virgin America's First Class Shoe isn't just some plain old sneaker. Hand crafted in Milan, Italy, this snazzy high-top was assembled to reflect the amenities of Virgin's first-class cabins. White leather. Wifi. Mood lighting. Video display. Show More Summary

4 Reasons Why Tom’s Business Should Embrace Online to Survive

"The other day, I had an interesting talk with a passionate retailer for snowboard gear - Tom. Out of professional curiosity, I asked him why they had no online presence. The subsequent chat was an eye-opener for me having been involved in e-commerce for over 10 years…. Show More Summary

L’Oréal Wants To Help Visually Impaired Women Apply Makeup

The cosmetics brand has developed a series of audio tutorials for Brazilian consumers with reduced sight

Design Series Turns Emojis Into A Coffee Table Book

The Emoji Book will be comprised of different artist interpretations of the ubiquitous symbols

Marketer or Mind-Reader? 3 Ways to Find Out What the B2B Buyer is Thinking #MPB2B

When it comes to creating quality content that informs, entertains, engages and inspires action from our target audience, we marketers wish we knew one thing: exactly what our audience is thinking. Unfortunately, that’s not exactly possible. While we’d all like to believe we have amazing mind-reading capabilities, most of us really only have the informed [...]Show More Summary

Making a new decision based on new information

This is more difficult than it sounds. To some people, it means admitting you were wrong. (But of course, you weren't wrong. You made a decision based on one set of facts, but now you're aware of something new.) To...        

25 BOOKS THAT CHANGED MY LIFE | Motivation & Inspiration

I would like to share with you the top 25 books that have changed my life. My life has changed over many years.  I got into the self-development world when I was 17 years. Different books that I have read have changed different areas of my life over the last 13 years. Show More Summary

Upgrading the POS: 4 Ways to Use Digital Advice in your Store

The retail industry is in the midst of a digital revolution. According to Deloitte, 36% of in-store sales were influenced by digital technology and this year it will reach a value that’s well over 50%. Integrating technology and offering digital advice is an important part of any strategy that aims at upgrading and modernizing the POS. Show More Summary

Delta Partners with Lands’ End, Zac Posen to Create New Uniforms

Summary: Plum, graphite and cardinal will be Delta’s new signature colors as the airline partnered with Lands’ End and designer Zac Posen to create 60,000 new employee uniforms, revealed in an event in Atlanta on Tuesday. Employees...Show More Summary

'They Have the Advantage': What Snapchat's New Deal Means for Media

Summary: Snapchat wants to be like TV, and publishers need to adapt. That’s the message from the news that Snapchat no longer wants to share ad revenue with its Discover media partners, according to a report from Recode. Instead, the company will pay licensing fees for the content and keep all the ad revenue — the approach TV networks take.

New APAC Journalist Survey Finds Press Releases Are the Most Trusted Source for News Stories

Summary: Press releases are still the most trusted and go-to sources for writing news stories or verifying facts among journalists in Asia-Pacific, followed by the corporate communications spokesperson and a company’s officialShow More Summary

Innovation is a gift worth getting: Competing for the future starts with letting go of the past

Change happens to you or because of you. The post Innovation is a gift worth getting: Competing for the future starts with letting go of the past appeared first on Brian Solis.

Learn How to Speak Like a Pro

Learn How to Speak Like a Pro written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Grant Baldwin Lots of folks seem to be teaching public speaking these days and with good reason. While becoming a sought after and highly paid speaker may be a dream for some, learning to present your ideas in…

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