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Domino’s Wants You to Be Emoji Literate

The pizza company continues its investment in the emojisphere with Emoji Literacy, a new site dedicated to understanding the pictorial "language"

Thoughts for the consigliere

The marketer, the sales rep, the CFO. These are the indispensable levers that help creative work get to the world. When you're part of a project but not the driving creative force, when you work to lever the work of...        

Definition 6 launches the Social Hookup hub site for Lifetime’s new hit UnREAL

We built and launched the “Social Hookup” microsite for Lifetime’s new hit UnREAL, a provocative and fictitious series following the behind-the-scenes drama surrounding the production of a The Bachelor-style dating show. The site is a destination hub where users can consume...

Foster's Embraces a Male Rugby Cheerleader and the Tagline 'Why the Hell Not?'

Adam&eveDDB and Glue Society director Gary Freedman made this British spot for Australia's Foster's beer about, of all things, a male rugby cheerleader. The ad is part of a growing trend of faux-documentary ads about people with quirky jobs, though it's also a throwback to '80s- and '90s-style beer ads. Show More Summary

Why Two Billboards in Massachusetts Were Made to Look Like They're Not Even There

There are lots of ways to make billboards more appealing. You can turn them into art. You can make them into homes or playgrounds. You can get them to help the environment. Or you can just completely white them out. The latest response to billboard blight? Seamlessly blending them into their surroundings. Show More Summary

Don't Get Too Excited About the Steamy Curves in Carl's Jr.'s 'Natural Beauties' Ad

If you were looking forward to drooling over whatever hot, near-naked model would grace Carl's Jr.'s notoriously lascivious advertising next, you're in for a disappointment. In a new 30-second commercial, the crass burger chain plays...Show More Summary

Man Shaves Beard Off After 14 Years, and Family Reacts in Shock, in Remarkable Razor Ad

"Maybe it's a new chapter in my life." That's how Amit (aka, "Mook"), a 44-year-old dude who's had a thick beard for 14 years, describes the experience of shaving it off in "My New Face," a remarkbaly three-minute online film by Israeli agency BBR Saatchi & Saatchi for Super-Pharm's private label line of Life M6 razorblades. Show More Summary

It’s not the critic who counts

Fascinating how many Deadheads found a reason to criticize the Grateful Dead’s farewell concert tour (example). Folks, it’s a concert by a band that played more than 2,500 concerts over the years. And this time you can watch a live stream for 20 bucks. About as uncontroversial as you can get. But here’s the real […]

Contract Web Marketing Manager, Mount Sinai Heart - Accord, NY

Company: Mount Sinai Health System Location: Accord, New York Industry: Not Specified Career Level: Mid Level Career (5+ yrs experience) Minimum Education: Bachelor's Salary Range: Commensurate with Experience

Automotive Advertising Account Executive - West Palm Beach, FL

Company: AMSI Location: West Palm Beach, Florida Industry: Advertising - Account Management Career Level: Mid Level Career (5+ yrs experience) Minimum Education: Bachelor's Job Status: Full Time Salary Range: Commensurate with Experience

In-House Graphic Designer (Print & Web) - Menomonee Fls, WI

Company: McDermott Cue Location: Menomonee Fls, Wisconsin Industry: New Media - Design Career Level: Entry Level (less than 1 yr experience) Minimum Education: None Required Job Status: Full Time Salary Range: Commensurate with Experience

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