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Banker in Need of an Orgasm? There's a Vibrator for That

The 1 percent truly get everything catered to them. Sex toy maker Lelo has launched Pino, a vibrator especially made for bankers. The device itself is your standard stretchable vibrating silicon ring, but the devil is in the packaging details. Show More Summary

Don’t let the conversations end when the campaign’s over

This is a post from our WordofMouth.org project. Check it out for more great word of mouth marketing tips like this every day. While one-off campaigns can be great for starting conversations, they can lose momentum quickly. Cards Against Humanity had such a promotion over the holidays. They told their fans they could pay whatever […]

Friday Fotos | WOMMY Edition

  And the Gold Engagement WOMMY goes to… Brains on Fire! Geno would like to thank the academy… just kidding. #yeahTHATwommy WOMMY winners showing off their bling Welcome home, little guy.   The post Friday Fotos | WOMMY Edition appeared first on Brains on Fire.

FCB West Gets Interactive for Dragon Age: Inquisition

FCB West created a campaign promoting the release of Electronic Art’s Dragon Age Inquisition, centered around broadcast and online trailers. The trailers feature dramatic gameplay footage designed to pique viewers interest in the game, which was released this Thursday. Show More Summary

17 Testing Tools for Mobile UX

Below, you will find 17 tools that will help you test various features of your app and obtain real-time feedback. The tools will help you discover where your users are struggling and, thus, how to improve your app. Let’s get started! 1. Userlytics Best feature – Recruiting couldn’t be any simpler. You can send an […]

VICE Media Insiders Defend Outgoing Creative Director

Vice Media may not be a traditional agency, but it does have a lot of clients and, depending on who you ask, some quality creative talent. Holding companies are certainly interested: you may recall that Sir Martin and WPP bought a stake in...Show More Summary

Department Store Pranks Shoppers With Christmas-Themed Extravaganza

So in Rhode Island there's a department store chain called Ocean State Job Lot. It's like Walmart but not. To hype themselves for the holiday shopping season, the store hooked up with Kindling Digital which created the elaborate prank...Show More Summary

Martin Williams Unveils ‘Sparkle’ for Mall of America

Martin Williams has unveiled its holiday campaign for Mall of America, focused around a 30-second broadcast spot entitled “Sparkle.” The spot highlights all the different finds visitors can pick up at Mall of America, with an emphasis on women’s clothing and jewelry. Show More Summary

Adorable Ad Might Actually Make You Care About the Plight of British Hedgehogs

The cuteness factor is awwwf the charts in "Saving Harry," a two-minute animated film by Wildlife Aid U.K. that follows the journey of the titular hedgehog from suburbia back to the woods where he belongs. An adorable hedgehog puppet moves through an amazingly well-realized illustrated world. Show More Summary

W+K Explores Virtual Reality for Chrysler

Heard of Oculus Rift but still not sure what it is, exactly? Now you can become a little more familiar with the experience thanks to Wieden+Kennedy Portland. But first, this September entry from W+K for client Chrysler is less an adShow More Summary

Brian Solis on Coping With The Digital Now

Summary: On a slow insights day, you can always turn to Brian Solis to provide something to dig into. Like engaging with the era of Digital Transformation, “one of the most important business movements in modern history,” as Brian puts it. The place to start toward an increasingly digital future, Solis advises, is with empathy, not technology itself....

Jim Parsons Stars in McGarryBowen’s First Efforts for Intel

Ubiquitous Big Bang Theory actor Jim Parsons stars in Intel’s new holiday campaign, the first work from agency McGarryBowen since being named agency of record in October. The first spot for the holiday campaign (featured above) breaks Monday, and the campaign will run for six weeks as the other ads gradually roll out. Show More Summary

What Do CMOs Really Think About Their Agencies?

We recently conducted a study to find out why organizations hire agencies, what those companies look for, and how agencies can position themselves. Read the full article at MarketingProfs

Friday Morning Stir

-Agency OSJL launched a holiday campaign for a Rhode Island based chain store called Ocean State Job Lot that is a little…odd (video above). -Google launched Contributor yesterday, a tool which “lets readers pay their favorite publishers...Show More Summary

Ashton Kutcher's new Uber ads.

The amazingly successful ride-sharing start-up has had a tough PR week. But Kutcher (@aplusk), an Uber investor, immediately and expertly went into damage control mode on Twitter, showing a savviness lacking within the company's ownShow More Summary

Social Media Gives Consumers and Brands a Direct Connection

Social Media Gives Consumers and Brands a Direct Connection written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing It’s guest post day here at Duct Tape Marketing and today’s guest post is from Jessica...Show More Summary

The tragedy of the last 10%

In a competitive market, if you do the work to lower your price by 10%, your market share grows. If you dig in deep, analyze, reengineer and make thoughtful changes, you can lower your price another 10%. This leads to...        

Online Marketing News: Shoppers Don’t Share, Men Pin Too, Facebook Groups Up

96% of Brands Worldwide Use Twitter - The use of Facebook, Twitter, YouTube and Instagram has become almost mandatory for brands, with more than nine in ten companies around the world using these platforms, reveals a new study. AllTwitter Facebook Reducing Overly Promotional Page Posts in News Feed - One of the main reasons people [...]

Research scientist, biochemist address relationship between hormones, mind and body

Moods, Emotions, and Aging HormonesPhoto: Rowman & LittlefieldIn Moods, Emotions, and Aging Hormones and the Mind-Body Connection (Rowman & Littlefield, $29.39) Phyllis J. Bronson, Ph.D. with Rebecca Bronson, Ph.D. address the relationship between hormones and an aging woman's moods. Show More Summary

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