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A letter to myself.

I often write letters to myself. Usually in time in of stress and change. It calms me to talk to myself. And helps me set my intentions.  Anyway, I found one of my letters today deep inside a folder on my desktop. (When I get a new computer Jack puts my entire desktop on a … The post A letter to myself. appeared first on Brains on Fire.

Our bias for paid marketing

A few rhetorical questions: Is a physical therapist with a professional logo better than one with a handmade sign? Are you more likely to stay at a hotel that you've heard of as opposed to an unknown one, even if...        

12 Innovation Imperatives

Suffocates in a culture of mediocrity. Here’s how to breathe life into company culture to compete for the future. Ideas are a dime a dozen. Everyone seems to have one or more. I just wish that more organizations would appreciate how plentiful and beneficial ideas are to the future of their business. Show More Summary

Unlimited bowling

When we were kids, my mom, fully exasperated, would survive a day when school was closed by dropping a bunch of us off at Sheridan Lanes for a few hours of bowling. You only had a certain amount of money...        

Leading Digital Transformation

Last year, I had the opportunity to speak in Stockholm at Telia’s executive summit on Digital Transformation. After my session, I met with Joacim Jansson to discuss the state and evolution of the digital business landscape. At the time, he was working on a new book, Att Leda Digital Transformation, with Marie Andervin. Show More Summary

DDB Turned Lonely Island's 'I Just Had Sex' Into a Song About Endangered Species

Yeah, they hit that. Want to hear the deets? Some swaggering cartoon pandas sing a slightly more animalistic version of Lonely Island's viral blockbuster "I Just Had Sex" in a new campaign about endangered wildlife. Those bears aren't looking for back slaps just because they got lucky, though. Show More Summary

Your money and your future

Your money: Almost no one knows how to think about money and investing. Squadrons of people will try to confuse you and rip you off. Many will bore you. But Andrew Tobias has written a book that might just change...        

Are Your Eyes Playing Twix on You? Twins Freak People Out in Candy's Fun New Ad

Playing on the double-sticked nature of the product, Twix in the Nordics pulled a modern—and more discomfiting—version of Doublemint's "Double Your Pleasure." Patchwork Group in Denmark helped prep the campaign, which will run in all Nordic nations. Show More Summary

Nonstop: X, my experience touring Geneva [VIDEO]

While I was in Geneva for the Lift Conference, I spent quite a bit of time with Manuel Diaz, Arnaud Grobet, Karim Chouikri and Brice Le Blévennec of Emakina. I gotta say, I like how they roll because everything we did was recorded by a video crew. Show More Summary

How to Make Lifelong Learning an Organizational Priority

Guest post by Mark Burgess (@mnburgess) co-author of “Social Employees: The New Marketing Channel,” a 22-part video tutorial released by Lynda.com, a LinkedIn company. What is the value of lifelong learning, and how do you build it within...Show More Summary

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