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Nonstop: X, my experience touring Geneva [VIDEO]

While I was in Geneva for the Lift Conference, I spent quite a bit of time with Manuel Diaz, Arnaud Grobet, Karim Chouikri and Brice Le Blévennec of Emakina. I gotta say, I like how they roll because everything we did was recorded by a video crew. Show More Summary

How to Make Lifelong Learning an Organizational Priority

Guest post by Mark Burgess (@mnburgess) co-author of “Social Employees: The New Marketing Channel,” a 22-part video tutorial released by Lynda.com, a LinkedIn company. What is the value of lifelong learning, and how do you build it within...Show More Summary

Schumer’s No Trainwreck

My wife and I finally had a chance to catch up on some flicks during last weekend’s rain-fest in New York. (There’s only so much bingeing one can do on “House of Cards,” “Billions” and “Vice.”) We decided to test our tolerance for the...Show More Summary

This Man Ate a Ford Kuga, to Sample Its Delicious Materials, in Brand's First 'Taste Drive'

3 months agoMarketing / Advertising : AdFreak

Every automaker says it uses the best materials. But how do you really know unless you try them? And by try, we mean eat. Ford Motor Co. in Israel wanted to demonstrate the quality of the Ford Kuga's glass, steering wheel, seats, etc. Show More Summary

Kohler Ad Explains Why the Robots of the Future Will Spend All Their Time in the Toilet

3 months agoMarketing / Advertising : AdFreak

En route to annihilating humanity, would robots take time out for a bathroom break? Apparently they would, if this amusing slice of high-tech potty humor from DDB Chicago, touting Kohler's Veil Intelligent Toilet, can be believed. At a futuristic housewarming party, humans and bots mingle... Show More Summary

Sharpening failure

Losing the election by ten votes or by a million--which is worse? "Missed it by that much," is a way to amplify how we feel when we don't succeed. So, when we miss the bus by just a few seconds,...        

Maya Rudolph Riffs on the Horrors of Non-Natural Soaps in Fun Ads for Seventh Generation

3 months agoMarketing / Advertising : AdFreak

Laser-beam blue and spray-tan orange. Those are the scary shades of common household cleaning products that make Maya Rudolph uncomfortable, as she describes them in a new campaign for Seventh Generation. The actress and comic—an alum...Show More Summary

France's Yellow Pages Just Made an Interactive Music Video About a Lady Who Builds a Sexbot

3 months agoMarketing / Advertising : AdFreak

Pages Jaunes—the French Yellow Pages—just launched an interactive music video for Breakbot's latest single, "My Toy." This may sound like a weird combination. But think about how much creative, local and artisanal color gets involved in productions like this. Show More Summary

The hardest part of design

For the past week, I’ve accomplished little. Part of that is laziness. The sun is out in full force—and I’m enjoying it. Between morning bike rides, and afternoons in the garden, I’m pretty content to just mosey along. (Life moves fast; it’s nice to take a moment to breathe, and listen to the birds chirp.) […]

Converse Invites You to Climb, and Dangle Your Feet Off, a 75-Story Skyscraper

3 months agoMarketing / Advertising : AdFreak

If you're afraid of heights, Converse's new mobile game is not for you. A new ad for the footwear brand features climbers Vadim Makhorov and Vitaliy Raskalov, who've made headlines in recent years for the videos and photographs they've shot from the top of some of the tallest buildings in the world, like Shanghai Tower. Show More Summary

BOF Newsletter | Spring Digs Edition

  BRAINS ON FIRE | SPRING DIGS EDITION View this email in your browser APRIL 2016 : SPRING DIGS EDITION PARDON OUR DUST Over the past several months, The Firesphere has been undergoing a bit of a makeover. Now that the dust has settled, we’re loving our new-and-improved space. Show More Summary

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