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Cats React to Viral Videos in Surreal Friskies-Branded Spoof

Forget about kids and teens, how to do cats feel about watching other felines online? In a bit of branded self-satire, YouTube megaproducers The Fine Bros. partnered with Friskies to create Cats React to Viral Videos, an April Fools' version of their highly popular Kids React, YouTubers React and Elders React Web series. Show More Summary

'Dumb Ways to Die' Creates a Lovably Lethal Greeting for April Fools'

In case you thought April Fools' was only about fake products and glaringly obvious gags, here's a nice palate cleanser. The adorable, ill-fated blobs from Dumb Ways to Die are back with an April 1 greeting, courtesy of agency McCann Melbourne. Show More Summary

Ads From Deep YouTube: Undead Celebs, Guys Who Snort Their Own Facial Hair and More

Rugby-playing flight attendents. Celebrities you thought were dead. Money-conscious fake muppets. Men who snort the hair off their face. Eating ice cream off shoes. All totally normal, right? Welp, if this all sounds like an average day in your world, please email me personally, as I'll have what you're having. Show More Summary

Dress Hunting Cuts to the Chase in Gilt.com's Colorful New Ads

Berlin Cameron United's new work for Gilt.com is colorful, musical and stylish, but also grounded in a sales pitch. The ads for the online clothes, shoes and accessories hub unfold with a catch-me-if-you-can chase on a city street, as one woman takes a shine to another's bright yellow dress. Show More Summary

Ad Says Pigs Are Friends, Not Food ... and They're Also Good at Video Games

Some tactics to get you to go vegan can be cloying or altogether horrifying. Farm Sanctuary's new 30-second ad is neither. The stop-motion animation video, developed by One/x agency, is actually kind of cute. By pointing out that a pig...Show More Summary

This Is a Generic Brand Video

Rick sent me awesomeness This Is a Generic Brand Video. Considering it has 602,000 views in just a week, perhaps you’ve seen it. But it was new to me. Humor is truth The reason I think this is hysterical is...

Kit Kat Just Created Its Own Unofficial Lego Set, and It's Awesome

Break me off a piece of this awesome homage to Lego from the marketing folks at Kit Kat. Chances are, whenever you eat a Kit Kat, you think to yourself, "Now if only I could deconstruct this candy bar and construct insane little creatures out of the pieces." Well, your oddly specific dream can now be a reality. Show More Summary

Daft Punk's Cool '70s-Era Merchandise Posters Are Dripping With Retro Style

Is there anything Daft Punk makes that isn't amazing? Except maybe for the sweaty smell inside those helmets? Even stuff they don't make is awesome. And here's their latest stunning creation: new retro-style posters promoting merchandise on their website. Show More Summary

Mitch McConnell Celebrates Duke Instead of Kentucky Basketball in Latest Ad Fail

Mitch McConnell can’t catch a break. First, the Republican senator from Kentucky becomes the meme of the moment after releasing a baffling long-form ad with no words where he mostly just grins dumbly (birthing the hashtag #McConnelling). Show More Summary

Love Knows No Bounds for Budgie and Cat in Charming British Spot

Cat and budgie—sworn enemies in the real world, last time I checked—join forces to tout British TV service Freeview in these extremely silly spots from Leo Burnett London. Kitty paws open the birdcage and the pair perform a soulful duet...Show More Summary

5 Marketing Lessons From The Alluring #FollowMe Project

About two years ago, aspiring photographer Murad Osmann was in Barcelona on vacation with his girlfriend Russian journalist Nataly Zakharova when she grabbed his hand to pull him forward – annoyed at how often he kept stopping to take photos. He captured that moment from his perspective, and it started a project where he spent the next two years capturing... Read More >>

Pepsi MAX Bus Shelter Makes Riders Think the World Is Coming to an End

Meteors and tigers and aliens, oh my. This latest in a string of bus-shelter advertising stunts is one of the more demonic. Unsuspecting bus passengers are terrified by a glass screen showing the street scene overlaid with apolcalyptic scenes of mayhem and destruction. Show More Summary

From Climate to Climax at The NY Tech Meetup

Will the New York Tech Meetup ever not sell-out its monthly showcase of tech startups? Judging from the full house that braved the frigid February New York weather, the answer is a resounding no. The NYC tech scene is simply too robust to forego the premier startup showcase event here. Also, it doesn’t hurt that […]

Under Armour’s Fashion Faux Pas

Polo Ralph Lauren for Team USA (Photo: Getty)  Love it or hate it, Polo Ralph Lauren’s Team USA Olympics apparel didn’t have to do much to gain fans. Its “Made in America” label alone thrust the company over the finish line for the gold, especially in comparison to the scandal-plagued Made in China suits Team […]

Mekanism Takes on Life’s Messy Moments for Method

Mekanism has just launched a new campaign for San Francisco-based shop, Method, “the premier disruptor of the home care category,” featuring a “romantic comedy-style series of TV and online ads, content and social media programs” which...Show More Summary

Defy Media Nauseates with Hot Pockets ‘Sandwich Showdown’

There are no words to describe just how awful SMOSH’s “Meat Vs. Crust Rap Battle” is. The video is leading voting for Defy Media’s new digital campaign for Hot Pockets (two words innocent enough on their own, that, when combined, provoke...Show More Summary

How to Explain Your Business

Episode #97 of Power to the Small Business Podcast The best way to explain your business is to explain the why behind your business. But more often, when we communicate our brand, we focus on the what and the how. If that’s what you’re doing, you have an explanation problem. Press the play button in [...]

McKinney Sticks it to iPad, Kindle for Samsung Galaxy Pro

McKinney just launched a new campaign for Samsung’s Galaxy Pro series called “It Can Do That.” If that sounds a lot like Apple’s “There’s An App For That” 2009 campaign for the iPhone 3G, Samsung would probably welcome the comparison. Show More Summary

Mike McAvoy, President of The Onion, on His Most Successful Campaign So Far

The Onion.com, known for its deadpan humor and mock-news network, has been expanding beyond its namesake site. Onion Inc. now boasts The A.V. Club, its entertainment-based sister site and Onion Labs, its advertising/marketing layer. Onion Labs has created campaigns for everyone from Microsoft to Ford to Home Depot. Show More Summary

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