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50 shades of real estate video marketing

Video marketing and virtual tours have become one of the most significant pieces of the real estate marketing puzzle. A few years back, they were more of a novelty but have moved into the must-have category. Today's technology has allowed these productions to become both easier to produce and in most cases have become cost effective. Show More Summary

Andrea Pettitt on dialing down her checklists to focus on efficiency

The Group One Real Estate agent talks about creating scalable systems while maintaining quality, and the stress-relief method she employs every day...

2015 real estate ‘techscape’ reveals increased consumer tech, more mature companies

Our annual "The Chart" project -- which puts the real estate techscape in a visual format -- showed a few big shifts in real estate tech from 2014. Some highlights...

HomeKeepr keeps agents in touch with clients after the close. But for how long?

I never recommend restaurants to people. I tell them about places I've enjoyed, but I never say, "You must go." You just never know if that's the night a server was served with divorce papers, or if the line cook forgot his hairnet. Experiences vary. Show More Summary

Sylvie Zolezzi on how hyperlocal content results in a thriving social media presence

"When I started my Facebook page, I did what the majority of agents do: I asked my friends to like my page and posted my listings, open houses and some real estate articles and was rewarded with total silence from my few followers and zero engagement," says Zolezzi. Show More Summary

Understanding the expectations of cash investors

I work primarily listing and selling homes valued in our area greater than $600,000, in the luxury industry. By default, this experience also positions me as a real estate expert in the investment niche as well...

Traffic to Canada’s Point2Homes.com Reaches New All-Time-High

After a very strong start to the year, Canada's Point2 Homes continues to beat previous records in terms of traffic, mobile app activity and consumer-to-agent connections.

Idealista in Spain Launches Apple Watch App

Idealista is launching a new update to its IOS app that includes specific notifications for Apple Watch users.

StreetEasy and Zillow Named Among Top 10 Companies to Work for in New York

The Zillow-StreetEasy office in New York City has been recognized as one of the 2015 Best Companies to Work for in New York State by the New York State Society for Human Resource Management.

HomeAway Shares Plummet After Poor Q1 Results

HomeAway has missed Q1 estimates and as a result the shares dropped 13% from the previous close. Underlying the poorer than expected performance was a strong USD and soft European market.

DevelopmentWatch: 53 New Live/Work Units Heading to the Southern Arts District

The unstoppable Arts District continues to spill over into the staunchly industrial space beyond the AD's traditional southern border of Seventh Street. The action (for now) seems to be centered around Santa Fe Avenue; first, the old Ford Factory...

Design Spotlight: Coreen McConaughy

This week’s design spotlight features a semi-custom branding design one of our Mastery clients, Coreen McConaughy. Coreen lives and works on Bainbridge Island and needed a brand that would convey her bright and friendly personality. She had the great idea of using an unusual color combination – light blue and bright red. The effect is […]

Ask Denise: Connecting with Database

Q:  Denise, I need a better way to connect with my database. I don’t want to do a client appreciation event but I think I should try to connect in person. How do I reach out without making it look like I am fishing for referrals? A:  Easy – don’t fish for referrals! It makes […]

The Elephant in the Room

Have you ever been sitting with a client and your gut told you to ask something … but you just couldn’t quite get the words out? This often the case when you are afraid a question will make someone uncomfortable. However, those uncomfortable questions are critical to get at the heart of the matter. You […]

On the Market: Home on Super-Exclusive, Gated Presidio Terrace Wants $6.5M

From the outside, 24 Presidio Terrace sort of looks like just a modest suburban split-level. However, it happens to be one of just 36 homes that sit on one of San Francisco's most prestigious streets, inside the gates of Presidio...

Mindboggling Reveals: First Look at This Year's San Francisco Decorator Showcase

The living room at the 2015 San Francisco Decorator Showcase, designed by Phillip Silver. All photos via Patricia Chang Photography. Every year for the past 36 years, a stately abode on a tony street in San Francisco has been hand-picked...

DevelopmentWatch: Historic Wilshire Temple Getting a Rem-Koohaas-Designed Event Center

The recently restored 1929 Wilshire Boulevard Temple is looking to build a neighboring structure to house special events for its congregation and the public, and they've asked starchitect Rem Koolhaas to do it. The New York Times reports that...

On The Market: Australian Pad Rented by Ricky Martin Will Auction in May

All photos courtesy of The Herald Sun Melbourne, Australia's The Herald Sun is reporting that a beachside home once rented by Ricky Martin (he of "Livin' La Vida Loca" super-fame) is set for auction on May 18, so you...

The new ‘3 Ps’ of selling a home

It's not enough to put a sign in the yard, put a listing in the MLS and pray that the house sells. The game has changed -- here, Chris Scott and Garry Wise of the Paperless Agent disclose the new "3 Ps" of selling a home...

Globe Trotting: Minimalist Thai Retreat Comes Dressed in Reclaimed Wood

Photo by Luke Yeung via Dezeen Over in the fishing village of Bang Saray, Thailand, a Swiss family has found their own tropical paradise in the form of a simple, pavilion-style home highlighted by a wrap-around recycled hardwood screen. Bangkok-based...

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