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Hillary Clinton Releases a Powerful New Ad With Former Miss Universe Alicia Machado

Monday night, during the first presidential debate between Hillary Clinton and Donald Trump, it was no accident that Clinton pointed out Trump's treatment of Alicia Machado. "One of the worst things he said was about a woman in a beauty contest," said Clinton. Show More Summary

Here's What Snap Inc.'s Spectacles Could Mean for Brands and Creators

In the near future, you won't need a smartphone to shoot buzzy Snapchat videos. Snapchat announced on Friday that it was rebranding itself as Snap Inc. and launching a pair of techy sunglasses called Spectacles that will let marketers,...Show More Summary

This Snapchat Game From Under Armour Turns You Into Cam Newton and Makes You Dodge Wolves

If you're on Snapchat today scrolling through the sports-centric channels on Discover you're likely to see an invitation from Under Armour to play a game. That game, It Comes From Below, allows Snapchat users to enter the world created by Droga5's latest ad campaign for Under Armour starring Cam Newton. Show More Summary

Live Video Is Breathing New Life Into Twitter as It Aims for Broader Success

Just as acquisition speculation is heating up, Twitter has gotten a bit of its mojo back. It can largely thank a few weeks of livestreaming high-interest events, namely the NFL's Thursday Night Football and Monday night's presidential...Show More Summary

The Guardian’s Mobile Innovation Lab tested live commentary on the presidential debate, in push alerts

Who won the first 2016 presidential debate? The answer still depends on who you ask, but The Guardian’s Mobile Innovation Lab sent a handful of sizzling takes from Guardian U.S. Opinion desk columnists Lucia Graves and Richard Wolffe to guide debate watchers through Monday night’s faceoff, all in the form of notifications (Android only at...

Ad of the Day: Kevin Hart and David Beckham Take a Fun, Disastrous Road Trip for H&M

David Beckham is a surprisingly perfect straight man for Kevin Hart in a new short film from H&M. The five-minute effort, which serves as an ad for H&M's new modern essentials collection, is a follow up to last year's campaign whereShow More Summary

How Refinery29 and Lane Bryant Are Fighting Plus-Size Stereotypes in the Media

More than 67 percent of women in the U.S. are considered plus size (size 14 and up) yet those women make up less than two percent of the images in media consumed by a female audience. Refinery29 and Lane Bryant are aiming to change that...Show More Summary

How the Power of Employee Engagement Will Boost Your Business

What if you could attract, retain and engage the world's best talent with purpose-driven employee engagement? And what if you could increase employee productivity while inspiring your workforce to become brand evangelists reaching millions...Show More Summary

Hot Pod: Will the next wave of audio advertising make podcasts sound like (yuck) commercial radio?

Welcome to Hot Pod, a newsletter about podcasts. This is issue eighty-nine, published September 27, 2016. Panoply opens a London office. The Slate Group’s audio arm announced yesterday that it was expanding into the good ol’ United Kingdom. Specifically, the company is opening a new production office in London that will “facilitate closer collaboration with...

Sizing up Lester Holt's low-key debate performance

Nothing Lester Holt did Monday night could have made every viewer happy; the role of debate moderator is a thankless one. But with a steady, if at times quiet, performance in front of tens of millions, the NBC anchor did a solid for a press chagrined again and again throughout this campaign. Holt mostly left the debating to the candidates,...

Your copy will blow if you overuse this word

It really blows out there. Republican senators, one article said, need to “get back home and campaign for re-election against the political headwinds created by Trump.” A columnist wrote: “Neither Hilary [sic] Clinton nor Donald Trump is a political genius, so either one of them could face even stronger headwinds than Obama has.” In one PBS NewsHour, it was almost...

The IAB and 4A's Launch an Exam to Gauge Your Digital Media Buying Knowledge

As the digital media and advertising industry becomes more complex, the Interactive Advertising Bureau, Google and the American Association of Advertising Agencies (4A's) are launching a new program for junior media agency staffers. The...Show More Summary

Continuing Its Total Audience Rollout, Nielsen Will Launch Digital Content Ratings on Friday

Another piece of Nielsen's total audience measurement rollout has fallen into place, as the company will launch its new digital content ratings metric this week. The ratings metric measures audiences across desktop and mobile devices...Show More Summary

Live Viewership May Be Down, but TV Content Is Still the Main Thing People Are Streaming

Hulu and Netflix have become the cereal aisle of streaming services. There are thousands of options for thousands of different tastes. And with the influx of original content available, advertisers are worried how that will affect sales...Show More Summary

Fact-checking at the core of the first U.S. presidential debate

While the first U.S. presidential debate took place on Monday night in New York, newsrooms manned their fact-checking desks. The World Editors Forum selected five examples of multimedia fact-checking projects that take the reporting style to the next level. Read more...

Google joins voices calling for the IANA transition to move forward

While some in the US government question the IANA transition, the list of its supporters is getting longer. Read more...

Le Huffington Post: Think local to build a global media

While the Huffington Post announced last week that it is launching its 17th edition in South Africa, we thought it was time to find out how the global-hopping news site shares knowledge, content, and technology across borders. Who better to talk to than its first non-English edition: Le Huffington Post. Read more...

How the Unlikely Alliance of Ovation's 'Versailles' and Fiat Benefits Both Brands

There's a sexy, lavish new series coming to cable TV, set in the 17th century, that brings a distinctly modern style to the story of King Louis XIV and his royal court outside Paris. But as contemporary as Versailles may be, don't expect...Show More Summary

Clio Lifetime Achievement Award Winner Wants to See More Diversity in the Industry

Specs Current gig President, Kaplan Thaler Productions Previous gig Chairman, Publicis Kaplan Thaler Twitter @lindathaler2 You're being honored with a Clio Lifetime Achievement Award this year. Do you remember winning your first Clio? I don't remember the first Clio I won, but I do remember the year I won four. Show More Summary

Here’s What Really Matters When It Comes to Political Digital Video Campaigns

To Scott Goodstein, the world of political advertising for a high-stakes campaign like the current presidential race between Hillary Clinton and Donald Trump comes down to just three things: "Time, people and money," he said, referring...Show More Summary

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