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Legendary Pokemon Are Now Available in Pokemon Go

Pokemon Go Fest took place in Chicago's Grant Park July 22, and while technical issues prevented many attendees from getting the most out of the event, the expected rollout of Legendary Pokemon did take place. Specifically, players around the world can now capture Lugia and Articuno by participating in Legendary Raids that may appear at...

Where are the mothers?

“We’re having a bit of a baby boom,” says Lauren Williams, executive editor of Vox.com and the mother of an 18-month-old. When the news startup began in 2014, there wasn’t a single parent working at the site. But as the website has grown, so have employees’ families. Now, around 15 percent of the 90-person staff...

The ’80s Are Back, and They’ve Got ‘Hungry Eyes’ for Your Streaming Options in This Gloriously Weird Ad

29 minutes agoMedia / Media Industry News : Adweek

In the 1980s, you were lucky if you could afford a VHS player, much less more than a handful of movies to play on it. So it's understandable that a visitor from those days of finite entertainment would be impressed with 2017's wide array of options. Streaming service Stan Australia brings that idea to life...

5 Things to Think About When Moving From Managed to Self-Service Social

29 minutes agoMedia / Media Industry News : Adweek

Critical to success in digital marketing is using the right tools--and there's no shortage of vendors looking to fill the gaps for digital agencies. The hodgepodge of marketing technologies that make up the agency's tech stack requires a constant process of evaluation and negotiation to keep the overall solution filled with the best tools for...

U2’s Adam Clayton Takes Out an Ad in The Irish Times

30 minutes agoMedia / Media Industry News : Adweek

"Want to thank the Arch of bishop for the lend of the hall," Bono began over the weekend from the stage at Dublin's Croke Park. "Here we are off Jones Road, Hill 16. C'mon!" U2 is currently in the midst of a European tour swing through France, the Netherlands and Belgium before an August break...

Netflix’s Latest Hit Series Is a Boring, Soothing Japanese Reality Show

Reality shows today tend to be loud, drunken displays of rudeness set in the context of some kind of ruthless competition. Think of early seasons of Real World on MTV, with wild cards like Puck in San Francisco, or Flavor of Love with Flavor Flav on VH1, shows in which each season somehow had bigger...

It’s LinkedIn’s Turn to Enable Brands to Track Users on Other Websites

LinkedIn Wednesday announced the launch of LinkedIn Website Demographics, a new tool that enables brands to tap into data from the professional network to see who has been visiting their websites. LinkedIn Website Demographics will launch "in the coming weeks," and it appears to function similar to the Facebook pixel, a snippet of code brands...

Why Brands Like L’Oréal and Acura Are Betting Big on Augmented Reality

Two weeks ago, Acura set up a racetrack in El Toro, Calif., around a former Marine base and asked four influencers to drive a car as quickly and safely as possible down the course. The catch? All of the drivers were wearing augmented reality-equipped helmets that overlaid HD graphics on top of the real world...

This Bay Area Shop Makes Data and AI Work for Clients From MTV to the Dalai Lama

At Stamen Design, data and AI drive much of the work the shop does for clients as diverse as the World Health Organization, MTV and even the Dalai Lama. For the latter, Stamen created an interactive project called the Atlas of Emotions, which won a National Design Award. Founded by CEO Eric Rodenbeck in 2001,...

How Kool-Aid, a 90-Year-Old Summertime Icon, Has Stayed So Popular for So Long

When Corey Stutte was campaigning to be the mayor of Hastings, Neb., he knew he'd have to march in parades and give out free stuff like candy. But last year, as the election neared, Stutte decided that a twist on this political routine was in order: Instead of handing out candy, he ordered his campaign...

New York Times Reporter Succeeds Beloved LSU Journalism Professor

We reported yesterday about New York Times Phoenix bureau chief Fernanda Santos moving on to a faculty position with Arizona State University. Today, it's about the similar turn of an even longer-termed veteran reporter at the paper, in the shadow of a tumultuous round of NYT buyouts. Christopher Drew, who joined the Times in 1995...

Jordan Klepper’s New Late-Night Comedy Central Show Will Satirize Alt-Right Outlets Like Infowars

After spoofing political pundits like Bill O'Reilly for more than a decade on The Colbert Report, Comedy Central has picked a new media target for its next 11:30 p.m. show: alt-right outlets like Infowars and Brietbart. Daily Show correspondent Jordan Klepper, who will host the new late-night show, The Opposition with Jordan Klepper, which premieres...

McCann Hires Former Brand Union CEO as Its New Global Chief Growth Officer

McCann Worldgroup has named Toby Southgate as its new global chief growth officer. The former CEO of WPP communications firm Brand Union, who left that role in May, will focus on new business efforts, expanding McCann's relationships with existing clients and facilitating partnerships with the various agencies across its network. Southgate effectively replaces Alex Lubar,...

David Chang Takes You Inside His Sea Urchin and Chickpea Dish With This 360-Degree VR Experience

How do you make someone understand taste without actually putting a dish in front of them to, well, taste? That's what American Express and the New York Times are trying to do with this new 360-degree VR experience featuring celebrity chef David Chang. Check out our full coverage. Chang takes viewers inside his uni with...

Reuters Names Jean Yoon Executive Editor, Editorial Strategy

Jean Yoon will be originating a new role at Reuters as its first executive editor, editorial strategy, based in New York. In a note to staff, Reuters editor in chief Steve Adler explains the components of Yoon's new responsibilities: In this role, Jean will - as the title suggests - take on responsibility for our...

LinkedIn Users Can Now Share Multiple Photos in a Single Post

LinkedIn users now have the ability to share multiple photos in a single post. The professional network said in a blog post that the feature became available via iOS Tuesday, and it is "coming soon" to Android and desktop. Senior director of corporate and product communications Julie Inouye suggested in the blog post that the...

What Happens to Flash-Powered Facebook Games When Adobe Scuttles the Format in 2020?

What will happen to games on Facebook that are powered by Flash in the wake of Adobe's announcement Tuesday that the format will be phased out by the end of 2020? Facebook partner engineering manager Jakub Pudelek announced in a blog post Tuesday that the social network is teaming up with Adobe, Apple, Google, Microsoft,...

After 37 Years of Adweek’s Hot List, We’re Changing Up the Way We Honor Publishers

In the 37 years since Adweek first honored standout magazines in its annual Hot List, the publishing industry has undergone a massive transformation (to put it mildly), which we've been helping our readers navigate in our pages and online. As such, we felt that the Hot List itself was due for a refresher to keep...

Gaming Giant Ubisoft Names UM as Its U.S. Media Agency of Record

Entertainment and gaming company Ubisoft has chosen UM as its U.S. media agency of record after a competitive review that started in late 2016. The IPG Mediabrands network's San Francisco office will handle planning and buying duties for the company, which is best known for the Assassin's Creed, Far Cry and Just Dance game series....

Gabriel Sherman Is Headed to Vanity Fair

Gabriel Sherman, who has spent the past nine years writing about media and politics at New York magazine, is headed to Vanity Fair. He'll be a special correspondent there, writing feature stories as well as articles for the Hive, Vanity Fair's hub for business, politics, tech and media coverage. "Gabe is one of the finest...

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