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Univision is trying out WhatsApp to distribute news and information during hurricane emergencies

Newsrooms’ well-worn refrain about their audiences — we need to meet them where they are — means something more urgent in the middle of a category five hurricane. Where are the shelters? Where can I get water and food? Where is the storm now? Univision Nathalie Alvaray, Univision’s manager of local digital news, and four other...

Can This One Short Book About Creativity Help You Be Happier at Work, and in Life?

Adam J. Kurtz wants you to feel better. About yourself. About the world. About the creative process, which, if you're anything like him, you're well aware can stomp on your dreams and grind your optimism down until you're an unproductive mix of insecurity and self-doubt. But there is help. It comes in the form of...

Girlboss Media Aims to Create a Community for Entrepreneurial Women

Girlboss Media is a startup that's starting over. After stumbling in her first business, online retailer Nasty Gal, Sophia Amoruso soft-launched Girlboss Media earlier this year. It's a modern lifestyle and business-focused company that produces editorial and video content, a podcast and newsletters, hosts events across the country, and also includes a foundation and a...

5 Social Media Trends That Will Have Maximum Impact in 2018

With more and more brands trying to connect with audiences across an array of social channels, the attention span of people is on a decline. Businesses need to quickly figure out what's best for their audiences in order to generate better engagement and increased brand loyalty. Here are five crucial social media trends that will...

ABC Will Try to Crawl Out of Fourth Place With One of Fall’s Best New Shows—and Its Very Worst

We're halfway through our weeklong look at each broadcast network's new fall shows. Today, the focus is on ABC, which has been stuck in fourth place in the 18-49 demo for the past two seasons. Channing Dungey has been ABC Entertainment president for a year and a half, but this fall represents the results of...

Tom Burrell Becomes First African-American Inducted Into One Club Creative Hall of Fame

Burrell Communications Group founder Tom Burrell, who has been breaking barriers his entire career, has added yet another one to the list. The One Club inducted Burrell into its Creative Hall of Fame, making him the first African-American to receive the honor, which dates back to Leo Burnett's inaugural induction in 1961. Burrell was inducted...

Twitter Is Fielding Fewer Reports on Accounts Promoting Terrorism

Twitter said it removed 299,649 accounts for promoting terrorism during the first six months of 2017, bringing its total to 935,897 from Aug. 1, 2015, through this past June 30. Promotion of terrorism accounted for slightly more than 2 percent of accounts reported to Twitter, as the social network cited an 80 percent plunge in...

Brands Can Now Tap Pinterest’s Pin Collective via a Self-Serve Custom Platform

Pinterest's Pin Collective is now more accessible to advertisers of all sizes following the introduction of a new custom platform. Pinterest formed Pin Collective last October as a way to give brands access to the social network's best content creators--publishers, production shops and individuals--to work directly with them on their campaigns. Show More Summary

SNL Will Continue Airing Live in All Time Zones This Season After Winning 9 Emmys

When Saturday Night Live returns on Sept. 30, much will have changed in the world since it last aired in May--for starters, last season's frequent comic targets Steve Bannon and Sean Spicer are no longer working in the White House. But one important thing will remain the same: the sketch comedy show will once again...

The Global Citizen Festival Will Be Livestreamed on Twitter

The Global Citizen Festival in New York's Central Park Sept. 23 will be livestreamed on Twitter. Tickets to the music festival can only be obtained by "taking a series of actions to effect change around the world." This year's headliners are Stevie Wonder, Green Day, The Killers, The Lumineers and The Chainsmokers, and there will...

Innocean Names a New Strategy Lead

Innocean has hired Kimberly Bates as senior vice president, strategic planning. In the role, Bates will be tasked with leading the agency's strategic hub and bringing together the agency's different disciplines to develop insights for creative. "Kimberly will be a big asset for the agency and brings a unique set of skills and experience that...

Twitter Is Livestreaming Down the Runway With Tommy Hilfiger, Gigi Hadid

Curious about the new fashion line from Tommy Hilfiger and Gigi Hadid? Twitter has got a livestream for you. Fashion show #TOMMYNOW, featuring the #TOMMYxGIGI Season III collection, will be livestreamed from London on Twitter at 2:30 p.m. ET/7:30 p.m. BT Tuesday. The livestream will be available globally via tommynow.twitter.com or @TommyHilfiger, and it will...

‘Perception vs. Reality.’ A Look Back at Rolling Stone’s Greatest Ad Campaign Ever

Fifty years after its founding, Rolling Stone magazine just put itself up for sale. But while it's clearly the end of an era for the venerable music publication, it's not its first identity crisis. Just look at what it went through in the mid-1980s. At that time, the brand still had a large and engaged...

Facebook Has a New Group(s) Leader: Jennifer Dulski

Change.org president and chief operating officer Jennifer Dulski joined Facebook as product leader for the social network's groups team. Chief product officer Chris Cox announced the hire in a Facebook post, saying, "This is a big day for us because we've been trying to recruit Jen for a long time. Many of you already know...

Quartz is using Apple’s new AR tech to “help people understand objects in the news” on iPhones

Of all the emerging technologies that Apple has its eyes on, CEO Tim Cook has seemed particularly excited about augmented reality. Before long, many people will “have AR experiences every day, almost like eating three meals a day. It will become that much a part of you,” Cook predicted at a tech conference last year. Developers...

Sriram Krishnan Is Twitter’s New Senior Director of Product

Former Snap Inc. and Facebook executive Sriram Krishnan is joining Twitter as senior director of product. Krishnan announced via tweet that he will start at Twitter Oct. 2, saying, "I'm going to be joining Twitter and become a part of #theflock to work with the fantastic product team there. As someone who uses Twitter a...

Uber Files $40 Million Lawsuit Against Fetch Media for Alleged Ad Fraud

Uber is suing Fetch Media for at least $40 million, accusing the mobile ad company of improper billing for fraudulent ads and falsely taking credit for app downloads. The ride-sharing app filed a lawsuit on Monday in United States District Court in its hometown of San Francisco, after recently discovering the alleged activities when canceling...

Words With Friends Adds Pop Culture-Inspired Social Dictionary

Zynga launched a new Social Dictionary in Words With Friends, adding more than 50,000 new words to the multiplayer word game. The Social Dictionary contains words inspired by players and pop culture, and it includes many fan-requested words. For instance, gamers can now play fan-requested words including delish, queso and wordie. Several high-scoring words have...

Report for America wants to place (and help pay for) young reporters in local newsrooms that need them

Being a local news reporter should be something that young people want to do — and it’s okay if they don’t want to do it forever: That’s the idea behind Report for America, a program that launched this week that aims to put “emerging journalists” into local newsrooms for a year of service. Report for...

NBA Digs Deeper Into Personal Stories, On and Off the Court, in Ads for the New Season

With the NFL slowed by nagging controversies and sagging TV ratings, and Major League Baseball's storied days as America's pastime long passed, the NBA continues to step up its game and drive strongly into our collective cultural consciousness. Fittingly, the pro basketball league's latest ads, launched ahead of next month's regular season, showcase confidence and...

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