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How a Marketing Agency Broke All the Rules to Become a Lifestyle Brand Beloved by Stars

You may have noticed celebrities such as Jay Z, Beyoncé, Dwayne "The Rock" Johnson and UFC champ Ronda Rousey wearing apparel emblazoned with the names of iconic fighters such as Muhammad Ali, Mike Tyson and Bruce Lee. The brand they're wearing is called Roots of Fight. Show More Summary

JWT's Matt Eastwood May Write Copy, But His Home Reveals a True Passion for Design

Matt Eastwood has spent all his advertising career as a copywriter—but his first love was design, which he studied at university in his native Australia. Design has always been a profound influence on his work and in his lifestyle choices. Show More Summary

How Good Morning America's Lara Spencer Became a Flea Market Maven

Good Morning America co-host Lara Spencer credits her mother with influencing her penchant for unearthing decorating treasures. "I have been yard sale-ing and hunting for treasures since I was a very little girl," says the Garden City, N.Y., native. Show More Summary

What Your Home Looks Like When You've Traveled to Most of the Countries on Earth

After visiting 123 countries, it is safe to say that Michael Clinton, marketing president and publishing director of Hearst Magazines, is at home pretty much anywhere on the planet—and, it seems, he's brought much of the world back home with him. Show More Summary

Inside Jonathan Adler's Duplex, an Ever-Changing Creative Lab Packed With His Own Creations

On a few weekends each year, an arts and crafts fair sets up shop along University Place, a narrow, leafy street in New York's Greenwich Village that borders the apartment building where designer Jonathan Adler and his husband, the designer and author Simon Doonan, live. Show More Summary

Can Ashley Madison Cheat Death?

Can Ashley Madison cheat death? Almost certainly not, experts said, as the flak surrounding the company's data-security breach continues to fly. Many are skeptical the infamous adultery site can come back from the devastating leak that has exposed customers and brought on $500 million in lawsuits. Show More Summary

The Kraft Heinz Company Awards Its U.S. Media Business to Starcom

Just days after winning Visa's $200 million global media account, Publicis Groupe's Starcom has added another major media account to its list. After speculation last week that Kraft Foods Group was about to announce a media review, Kraft Heinz announced it has awarded its U.S. Show More Summary

What it takes to get your newspaper delivered to the right place these days

Norman W. Larson, a retired University of St. Thomas professor and former staffer at the Minneapolis Tribune (it merged with the Star in 1982), posts on Facebook (friends-only setting): My son sent me this photo along with a message that this is his “neighbor’s attempt to get his newspaper delivery contract fulfilled according to its … Read More

Xerox Is Just as Tired of Tech Jargon as You Are

Skewering business jargon, especially tech jargon, seems to be the latest marketing trend for business-to-business companies. Xerox's new campaign is the most recent effort, positioning the brand as the more human alternative. In its...Show More Summary

Time Puts Branded and Editorial Content Creation Under One Roof

On Thursday, Time Inc. unveiled The Foundry, a content and creative collective comprising Time Inc.'s Innovation Studio, Content Solutions and Time Inc. verticals, including The Drive, a new automotive site set to launch in September. Show More Summary

Why This Agency Opened a Chain of Fast-Casual Pizza Restaurants

From Chipotle to Shake Shack, millennials and Wall Streeters alike love a good fast-casual chain. So when Boston agency Breakaway had the opportunity to invest in and build its own chain of fast-casual pizza shops from the ground up, it couldn't say no. Show More Summary

Filtering media coverage of same-sex marriage, #BlackLivesMatter, and more through Media Cloud

Regular readers of Nieman Lab will likely be familiar with Media Cloud, the project from MIT’s Center for Civic Media and Harvard’s Berkman Center for Internet and Society that gathers stories from across the spectrum of media for the purpose of dissecting themes, trends, or other questions around coverage. In the past, researchers have used...

Former Account Exec Returns to CP+B to Help the Agency's Biggest Office Handle Growth

A former account executive at Crispin Porter + Bogusky is rejoining the company as managing director in Boulder to help the agency's largest office handle additional growth. Devin Reiter is returning to the agency from McCann Erickson...Show More Summary

Ad of the Day: Old El Paso Brings Brits to Mexico for a Beautifully Shot Tour of Traditional Cuisine

It's rare (and probably unprecedented) that we'd recommend watching 5-minute ads for pre-packaged Mexican food, but these are worth making an exception. In Grey London's first work as the lead agency for General Mills U.K., the agency takes two food-savvy Brits—a butcher and fishmonger—to Mexico for a culinary tour of Puebla and Ensenada. Show More Summary

MTV Is Making Periscopes for Taco Bell During This Weekend's VMAs

Viacom-owned MTV has a TV problem. Its core demo of teens and young adults are watching less TV than ever before, which is why the network has cooked up an elaborate social game for Sunday's Video Music Awards. The goal is to steer the...Show More Summary

NFL Helps Media Agencies Build Relationships Through Fantasy Football

Representatives from 16 of the biggest agencies in New York packed into the upscale Edison Ballroom for the NFL's annual Media Agency Fantasy Draft Party on Thursday night. The shops—Horizon, OMD/Optimum Sports, Initiative, Havas, Optimedia,...Show More Summary

Serial meets The X-Files in Limetown, a fictional podcast drawing raves after just one episode

Ten years ago, hundreds of men, women, and children living at a research facility in Limetown, Tenn., disappeared, never to be heard from again. Now a young journalist for American Public Radio, Lia Haddock, is investigating their disappearance, in a new podcast that’s drawing comparisons to Serial (of course) and The X-Files. The X-Files is...

Why a drone journalism educator is getting his pilot's license

Matt Waite has already enjoyed a varied career as an investigative journalist and author, as the principal developer behind PolitiFact, and, most recently, as an educator. He’ll soon add one more title to his CV: pilot. Waite, a journalism...Show More Summary

Why New Orleans Tourism Is Soaring 10 Years After Katrina

As the world's media trains its lens on New Orleans for the 10th anniversary of Hurricane Katrina tomorrow, stories have focused both on the tragedy and on the city's comeback. On the latter score, the news is mostly good: AccordingShow More Summary

Headlines editors probably wish they could take back

In this week's Lower case... From NYCityNews (submitted by Bill McHugh of Bush, Louisiana). And this one, from Twitter, we couldn't stop laughing at: I am 87% sure my local paper doesn't know how pie charts work.—...Show More Summary

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