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The 10 Most Disappointing Shows of 2017

This week we've honored the best TV shows of the year, as well as the top 10 new series, but now it's time to shift gears in a more cringeworthy direction and spotlight the year's most disappointing shows. To be clear, "most disappointing" is not the same as "worst." When you can see a clunker...

Condé Nast Announces 2 Semi-Exclusive Products for Advertising Partners Interested in Video

In the spirit of the season, Cond? Nast is unwrapping two new programs for its advertising partners. The first incorporates a TV-style approach for buying ads against videos Cond? Nast produces. Instead of continually selling ads throughout the year, the publisher is introducing Cond? Nast Prime, an upfront buying opportunity. The company also is rolling...

HP Created 2 Delightful Holiday Films, Reminding the World to Come Together

When the world feels like it continues to break apart, day by day, some brands find spreading positive messages of unity and family can brighten the mood. This holiday season, HP has released two equally touching films created to celebrate what brings people together-not what tears them apart. "We want HP to be a brand...

Brace Yourselves: The Tweetstorms Are Coming

Twitter had been fiddling with ways to allow users to send strings of connected tweets, and now the new feature is official. Senior product manager Sasank Reddy announced in a blog post that tweetstorms are in the forecast for iOS, Android and Twitter's mobile site "in the coming weeks," adding that the social network refers...

A Self-Service Insights Tool Is Coming to Pinterest in Early 2018

Pinterest announced Tuesday that it is making a self-service insights tool available to businesses on the social network in early 2018. The tool--which is currently being tested by "a select group" of brands--is powered by Pinterest's Taste Graph, and it will show brands their audiences' top categories and interests, down to specific interests such as...

Longtime Fast Company Editor Bob Safian Leaves Position for New Opportunities

Bob Safian announced to his staff at Fast Company this afternoon that he would be leaving his 12-year tenure as editor near the end of January. "Fast Company is a franchise all about change, and I have reached a point where it's become clear that it's time for me to make a change, too," Safian...

Sephora Mastered In-Store Sales By Investing in Data and Cutting-Edge Technology

San Francisco is home to some of the world's biggest tech names--Twitter, Salesforce and Uber to name a few--but it's also headquarters for Sephora, a location that has seemingly served the brand well in adopting technology, ecommerce and digital advertising to compete with Amazon. At the same time that brick-and-mortar shopping for all retailers is...

Instagram Users Can Now Follow Hashtags The Same Way They Follow Accounts

Follow that hashtag! Instagram users can now do just that. The Facebook-owned photo- and video-sharing network announced in a blog post that hashtags can now be followed much in the same way people currently follow other accounts. Users can search for topics that interest them or tap hashtags that are already included in posts to...

This Agency Just Made a Beer Specifically to Drink in the Shower

The shower beer is such an underrated beer. And yet, it flies under the radar. But no more! Swedish ad agency Snask has developed a new beer specifically designed to drink in the shower. It's called Shower Beer, natch, and it was made by Pangpang Brewery, which is an existing Snask client. Here's some background...

In the Wake of a Sexual Harassment Scandal, The Martin Agency Names New CEO

The Martin Agency announced the appointment of a new CEO today, less than two weeks after the departure of former chief creative officer Joe Alexander amid a wave of sexual harassment allegations. Kristen Cavallo, a longtime industry veteran who spent more than 12 years with the agency before leaving for fellow Interpublic Group shop MullenLowe,...

Why Bursting-Briefs Brand 2(X)ist Is Actually Toning Down the Beefcake

When it comes to showing beefy guys in ads, few segments have pushed the envelope as consistently as underwear brands. Given the nature of the product itself, of course, showing muscled flesh pretty much goes with the territory. Even so, the annals of advertising burst at the waistband with imagery that ranges from the merely...

Lessons Learned From the 5 Biggest Brand Fails of 2017: Uber, Pepsi, Dove and More

Ever watch a particularly bad ad and wonder how it could have possibly made it past a team (teams!) of creatives and brand professionals, let alone out into the world? Well, here we are, at the end of 2017, with some of the most bizarre, off-putting, brand-tarnishing work of the year. Below, we've collected some...

Hyundai’s Innocean to Acquire Independent Agency David & Goliath

Innocean Worldwide, the Hyundai Motor Company's global advertising division, will soon announce a deal to acquire American independent creative agency David & Goliath, according to multiple parties who have spoken to Adweek on background. Sources say the South Korean auto giant seeks to expand its international advertising business by buying the El Segundo, Cal. agency,...

Instagram: Here’s How to Edit a Story Highlight

Instagram recently added Stories to its Archive feature, allowing users to save their Stories posts within the application after they've expired from public view and to share these posts in Highlights on their profiles. Our guide will show you how to add or remove content to/from a Highlight once it's been created. Note: These screenshots...

Grey London Made an Album of Feminist Christmas Carols, Rewritten to Stick It to the Man

It's been a banner year for women, in great part because of a system that drove its boot so deep into our necks that we all lost our epic sense of composure. In record numbers, we marched. We ran for office. We called bullshit on sexual harassment (and are still calling bullshit). And those who...

Facebook Is Changing the Way It Records Ad Revenue Overseas

Facebook announced a change in the way it reports advertising revenue for taxation purposes in foreign countries. Chief financial officer Dave Wehner announced in a Newsroom post that ad revenue in countries where Facebook already has offices that support sales to local advertisers will be recorded in those countries, rather than in Dublin, where the...

Kids Dreamed Up a Dozen Stunts That WestJet Then Livestreamed for Its Christmas Campaign

This time of year, airports are magical winter wonderlands where holiday wishes come true. Right?! WestJet certainly went all out to make it so, turning to Canadian youngsters for yuletide notions that helped inform its 2017 holiday campaign. The Canadian carrier's previous memorable year-end spots have included placing special presents on a baggage carousel; completing...

Facebook’s AR Studio Is Now a Reality for All Third Parties

Tuesday is an augmented reality kind of day at Facebook. The social network announced that the AR Studio it introduced at F8 in April is now available to all third parties. At launch, AR Studio was made available to more than 2,000 brands, publishers and artists, enabling them to create and build animated frames, masks...

New Stand, the Boutique Convenience Store Popping Up Across the U.S., Wants to Improve Your Day

As a self-described half-store/half-blog, New Stand is trying to improve how you travel one purchase or article at a time. After launching two years ago and beginning 2017 with just three locations in New York's busy subway transit hubs like Columbus Circle and Union Square, New Stand will end the year with 25 locations across...

Droga5 Hires New Head of Business Development After Its Previous One Left for McCann

Droga5 has hired indie agency executive Maximilian Kislevitz as head of business development, replacing Sean Lackey who left in October to take on the new role of chief growth officer at McCann North America. Kislevitz joins Droga5's New York headquarters with 10-plus years of experience. Most recently, he was head of brand at Los Angeles...

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