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Ad of the Day: Guitar Hero Live's Crazy Trailer Puts You on Stage in Front of a Real Crowd

Guitar Hero Live isn't a virtual reality experience, but in terms of immersion, it's the next best thing, according to the just-released game trailer from 72andSunny. The game and the trailer were both created with live-action film. You perform in a real band, in front of real crowds who react in real time to your playing. Show More Summary

Capital New York is rebranded as Politico expands its reach

Politico marched forward with its worldwide expansion on Wednesday, as the company’s soon-to-be-launched European outfit announced a spate of new hires and bureaus, and its Washington-based mothership unveiled a plan to create state-focused satellite publications across the country. Show More Summary

RIP New York Times science editor Barbara Strauch

“I’ve had more fun than I ever thought possible,” Barbara Strauch wrote in her last note to New York Times executive editor Dean Baquet. The longtime Times journalist and former Newsday senior editor passed away this morning. Sent: Wednesday, April 15, 2015 12:16 PM To: !NYHQ-newsroom Subject: Sad News About Barbara Strauch Dear Colleagues, We … Read More

London Times is blasted for essay claiming the BBC is ‘suffocating local newspapers’

Richard Lloyd Parry, an editor at Rupert Murdoch’s London Times, posted a link on Facebook to a Times piece about the BBC “suffocating local newspapers by being a ‘monopoly broadcaster.'” Central European University professor and former Agence France-Presse reporter Robert Templer quickly blasted the Times and owner Murdoch for the anti-BBC post. Show More Summary

The Dallas Morning News is building data (and sources) through its new Rolodex tool

Like many tools that end up in use in newsrooms, Rolodex — a new directory and discovery tool built at The Dallas Morning News — started out as a hobby project. Jon McClure, a news apps developer, was tinkering around with the Neo4j graphing tool in his spare time, exploring how to visualize networks of...

Have a wacky opinion on the internet? In Texas, you could make the nightly news

Scene: An Emmy-winning local TV news reporter in North Texas is on the hunt for his next story. He sees a woman from Dallas has posted something on Facebook that is, shall we say, controversial. “A female shouldn’t be President,” the woman has written, and she explains that if that event should come to pass, well, she will be moving...

The Boston Globe’s David Skok on pushing digital change in a traditional newsroom

Our old friend (and former Nieman Fellow) David Skok got a nice promotion at The Boston Globe yesterday, being bumped up from digital advisor to the editor to both managing editor for digital and general manager of BostonGlobe.com. He also spent part of the day here on campus, giving a talk at the Shorenstein Center...

Morning Report for April 15, 2015

A “suspicious” black egg with a painted face prompts the evacuation of Al.com’s offices. (al.com) Micropayments for news won’t work. He’s right: “I don’t believe that people will pay 10 or 30 cents to purchase one story at a time.” (digiday.com) | How about crowdfunding? (ajr.org) A New York Post “photo exclusive”! … Read More

The North Face Wants to Own the Athlete Market and Beat Big Names Like Nike and Adidas

Gone are the days when sports retailers specialized in one thing. While Nike, Adidas and Under Armour are starting to look more like tech brands, The North Face is making a hard push to appeal to athletes. Today, the outdoor brand launches...Show More Summary

Bruce Jenner Promo Boosted By Mel Gibson’s PR Rep Prior To Trans Surgery: Esther And Kris Jenner Speak Out [Video]

Bruce Jenner has become the subject of a promo series from ABC News, designed to whet the viewer’s appetite for the full two-length special interview with Diane Sawyer. Now, in the second promo leading up to that April 24 air date, Jenner...Show More Summary

Pork, bullets, and the dismal state of journalism in Thailand

On an unbearably hot afternoon in January 2014, my editor at the Bangkok Post told me to hit the streets and figure out why the masses downtown were suddenly donning homemade body armor. For months, street protests had roiled the Thai capital, spurred by entrenched economic inequality and anger at an amnesty bill that would allow political exiles back into...

24 Hours in Advertising: Wednesday, April 15, 2015

Here's everything you need to know about the last 24 hours in advertising, in case you blinked. Buzzing on Adweek: Using 3-D ads to captivate on mobile Brands are trying to capture the consumer's attention on mobile by testing out 3-D ads. Show More Summary

Bill O’Reilly Widely Criticized For Defending White People And Christians

Bill O’Reilly is under fire again. This time, it has nothing to do with his alleged lies and more to do with his politically incorrect language. The Huffington Post explains O’Reilly’s latest controversy. “What are the most oppressed...Show More Summary

He’ll be recommending ‘The Jinx’ in July

“It’s easy to feel, when you log on to Twitter, that you have arrived at a bunch of conversations that are already over,” writes Matthew Kassel. “The Serial” podcast, which Eric Ladin recommended earlier today, was wrapped up last December; the Twitter chatter about it is pretty much over. Late to this, but…I’m human … Read More

Facetime: Billy Crystal Celebrates The Comedians, and Josh Holloway Graces USA’s Upfront

This week, magazines and TV networks celebrated anniversaries, upfronts and good old-fashioned movie stars in New York.

Sandow's N.Y. Office Packs Style Into Every Corner

Part media company, part design firm and part purveyor of luxury goods, Sandow doesn't easily lend itself to a simple tagline. Founder Adam I. Sandow hears that a lot. "We like to say we build businesses driven by innovation and design," he said. Show More Summary

This Week’s Must-Haves: a GPS-Connected Bike Pedal and Apple Watch Accessories

This week, the Adweek staff is highlighting must-have items including a bike pedal with GPS, an eco-friendly water filter and a book that expands into furniture. Take a look!

TV One Unveils a Spate of New Programming as It Continues to Grow

TV One introduced an ambitious slate of new programs and original movies Tuesday. "We're growing big, and we're growing fast," said a confident Brad Siegel, president of the 11-year-old, black-focused network available in about 57 million pay TV households. Show More Summary

Crackle Taps Dennis Quaid, Bryan Cranston for New Shows

As the line between digital and linear programming blurs, Crackle doesn't want to be seen just as a brand's online ad option. It also doesn't want to be just another video site. "We have a giant garbage can called YouTube for all that user generated content," joked Crackle's No. Show More Summary

Horizon Beats the Odds to Keep NBCU Business

It's rare to keep business that goes into review, but Horizon Media has surmounted the odds by retaining NBCUniversal networks Telemundo and NBC Universo. Horizon, an independent, has worked for the networks since 2006. Collectively, they spend about $15 million in media annually, according to Kantar Media. Show More Summary

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