While some in the US government question the IANA transition, the list of its supporters is getting longer. Read more...
There's a sexy, lavish new series coming to cable TV, set in the 17th century, that brings a distinctly modern style to the story of King Louis XIV and his royal court outside Paris. But as contemporary as Versailles may be, don't expect...Show More Summary
Specs Current gig President, Kaplan Thaler Productions Previous gig Chairman, Publicis Kaplan Thaler Twitter @lindathaler2 You're being honored with a Clio Lifetime Achievement Award this year. Do you remember winning your first Clio? I don't remember the first Clio I won, but I do remember the year I won four. Show More Summary
To Scott Goodstein, the world of political advertising for a high-stakes campaign like the current presidential race between Hillary Clinton and Donald Trump comes down to just three things: "Time, people and money," he said, referring...Show More Summary
Specs Who (L. to r.) Managing director Eric Dunn and co-founders Franklin Tipton and Libby Brockhoff Agency Odysseus Arms What Creative ad agency Where San Francisco Unlike the Trojan horse built by Odysseus of Greece, San Francisco-based Odysseus Arms doesn't build something and hope people will come. Show More Summary
In February 2010, sun-loving Australians who showed up at Sydney's famous Bondi Beach encountered something more than the usual towels and umbrellas. Thirty red bookcases snaked through the sand, stuffed with thousands of books ideal for beach reading. Show More Summary
The Weather Company is getting ready to roll out its first ad campaign since being acquired by IBM earlier this year. But for the first brand, Campbell Soup Company, it's featuring the supercomputer Watson as the chef. Next week, IBM...Show More Summary
On Monday, the first day of Advertising Week 2016, McDonald's chief marketing officer Deborah Wahl and DDB North America CEO Wendy Clark made it clear that they don't see Omnicom's unnamed, dedicated Chicago unit as an anomaly. "We say...Show More Summary
Can the advertising industry "change the conversation" to things that really matter, like gender, diversity, client/agency distrust, transparency and more? Advertising Week made that the theme of the ad campaign for this year's New York...Show More Summary
One of Facebook's top marketing execs says the company owes advertisers an apology for not being more forthcoming when it initially realized that video metrics on the social network were being miscalculated. Speaking on the first day...Show More Summary
How women are portrayed in advertising and in Hollywood has a major impact on how people see and think about women, and whether or not they belong in positions of power, panelists discussed today during Advertising Week. "Overnight every...Show More Summary
Facebook founder Mark Zuckerberg has hit a rough patch in his quest to prove to the world that his company is a technology platform rather than an editorially driven, sentient publisher of the world’s self-expression, which carries a social responsibility beyond its next earnings call. First came the removal of the Pulitzer Prize-winning photograph by Nick Ut of a girl...
There will come a day when watching an NFL, NBA or MLB game won't be a passive experience for most. With the rise of esports and fantasy components, the big leagues are evolving and marketers are increasingly signing on for the ride. At...Show More Summary
Facebook's full-screen mobile ads, a product known as Canvas, is getting 360-degree video capability. Itau, a Brazilian bank that has been running a lot of Facebook ads, is testing the feature. The 360-degree ads will be rolling out widely today. Also, the social network is letting Canvas advertisers link to other Canvas ads. Show More Summary
Under the newly created Snap Inc. corporate name, chief strategy officer Imran Khan revealed a couple of notable stats during his pitch today for advertisers at Advertising Week. The CSO said that over 60 million of Snapchat's more than 150 million daily users come from the U.S. Show More Summary
As the founder of pioneering hip-hop clothing brand FUBU, a regular on ABC's Shark Tank, and an entrepreneur with a reported personal net worth of $250 million, Daymond John knows a thing or two about starting and growing a brand. And...Show More Summary
From sports to breaking news to the biggest music festivals in the world, live video gives consumers the experience of being in two places at once. Forget elbowing for space in a crowd or staying glued to your TV. These days, live video delivers two things really well: convenience and emotion. Show More Summary
The through line of many previews for Monday night’s presidential debate is Donald Trump’s unpredictability. “Which Donald Trump will show up?” CNN asks. “[Hillary Clinton] is mentally readying herself for multiple Trumps,” adds The New York Times. “Will Trump lose his cool, be impatient, be too subdued or be crass?” NBC’s Chuck Todd said Sunday on Meet the Press. “Or...
The newest CGI superhuman to hit American movie screens this fall isn't part of the DC or Marvel universes; he doesn't struggle with the ethical challenges of his powers; he's never fought a prominent villain. But he and his trusty sidekick...Show More Summary
Twenty seven digital publishers — including Condé Nast, ESPN, NBCUniversal, The Washington Post, and more — on Monday said they’ve come together to join an automated online ad marketplace launched by the trade association Digital Content Next. The marketplace is called TrustX, and DCN is launching it as a nonprofit public benefit corporation with the goal...