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Workplace By Facebook Is Growing Up Quickly, With Several Updates Announced at F8

Facebook announced several updates to its Workplace By Facebook offering for businesses, which is now being used by more than 14,000 organizations in 77 languages. The social network said in an email to Social Pro Daily that Workplace is now in use on every single continent, including Antarctica, and that more than 400,000 groups have...

Crackle Hopes a Customized Streaming Experience for Viewers Is a Big Hit With Advertisers

With Comedians In Cars Getting Coffee moving to Netflix, streaming network Crackle is determined to continue creating programming based around psychographics rather than demographics for its 18 million monthly viewers. At this morning's upfront presentation, the network rolled out the results of a study that looked at just that. The Sony-owned network did a deep...

Oracle Makes Another Major Data Move, Inking a TV Ad-Targeting Deal With Charter Communications

Oracle is helping Charter Communications deliver targeted ads to the cable TV giant's 16.5 million subscribers, the companies revealed Tuesday on stage at the Oracle Data Summit in midtown New York. The endeavor marks Oracle Data Cloud's first foray into the addressable television space and is designed to complement its recent agreement with smart TV...

Christian Teen Magazine Brio Relaunches With Duck Dynasty Granddaughter on the Cover

Shut down in 2009, the evangelical magazine Brio is rising up from the print-dead eight years later. At this Easter holiday time, or any other point on the 2017 calendar, it amounts to a minor miracle. For today's edition of NPR's Morning Edition, Sarah McCammon spoke with some of the publication's former fans and provided...

This Bulletproof College Apparel Will Be Useful in States That Let Students Carry Guns

College students in states that allow guns on campus don't need to worry about getting shot, thanks to a new line of school-spirit body armor. That's the deliberately jarring, absurd premise of a new gag campaign from FCB New York for University of Texas student protest group Cocks Not Glocks--famous for waving large dildos at...

The Los Angeles Times built a Slack bot that lets the newsroom know when the coffee is ready

Of the many small, annoying things about working in an office, coffee is usually somewhere on the list. Whose turn is it to make it? Who is drinking more than their share of the communal pot? Is that half-full carafe still warm? So some folks at the Los Angeles Times built a Slack bot for...

How to Manage People and Your Own Career: 4 More Top Creatives Tell Us the Best Advice They Ever Got

Managing the work is one thing. But eventually you have to start managing people, as well as your own brand in the marketplace. What then? Our video series "Best Advice I Ever Got" continues today with four more top creative directors--Jan Jacobs, Margaret Johnson, Brent Choi and Kevin Brady--revealing the best tips they ever got...

The Right to Fair Reviews: Managing the Risks and Rewards

Did a chill pass through you when the Consumer Review Fairness Act--a.k.a. the "Right to Yelp"--went into law? The law is designed to protect free speech, and it underscores the importance of consumer online reviews by preventing businesses from using "gag clauses" in their agreements to discourage and punish customers who post negative online reviews....

This handy little tool draws from Bloomberg data to add financial context on top of any news article

The United Airlines debacle earlier this month began with Chicago Aviation Police forcibly dragging a 69-year-old passenger from a flight and continued through a week of facepalm-worthy PR moves and unified public outrage. When United CEO Oscar Munoz finally issued an apology, people seized on the company’s plummeting stock:.@united stock is getting a bit...

Why Brands Like HBO and WWE Are Flocking to Streaming Subscription Services

In the history of TV--all 75 years of it--there has never been a time when so much content has been so readily available to watch. But with the average cable package now topping $103, according to Leichtman Research Group, and a new wave of direct-to-consumer services, viewers have more choices than ever in how they...

Adweek Honors Its Rising Brand Stars

Rising Brand Star Julieta McCurry of Delta Air Lines and Adweek.com managing editor David Griner. Dan Hollister A group of attendees pose in front of the graffiti wall at Huge's Atlanta office, where the event was held. Dan Hollister Huge's global executive experience director Derek Fridman with his wife Emily. Dan Hollister From left, Felix...

Staying Small Helps This Startup Agency Snag Partnerships With Athletes, Celebs and Influencers

Much like John Malkovich, the star of the Super Bowl ad they made for Squarespace, John McKelvey and Hannes Ciatti--eponymous leaders of New York startup agency JohnXHannes--are multifaceted makers. The Australia-bred ex-Droga5 pair launched their shop, which they call a "creative collective," in early 2016. They're committed to keeping the core team small--it's just the...

How One Entrepreneur, Nostalgic for the Sweatshirts of His Youth, Created the ‘Greatest Hoodie Ever Made’

The way that Bayard Winthrop tells it, the idea for the world's best hoodie started because he was pissed off. It was 2011 and Winthrop, a finance guy from New York, had found himself running a fashion accessories company in San Francisco. Sensitive to changing trends in retail (especially the resurgent interest in high-quality, domestically...

State Farm Is Targeting Location-Based Ads at Gas Stations

If you regularly fill your tank at a gas station, chances are you've spent a few minutes standing idly by your car. Now, advertisers want to serve you ads while you wait. State Farm is running video ads on digital screens built into the pumps at 18,000 national gas stations as part of a partnership...

Oracle Just Bought Moat to Bolster Measurement in Its Marketing Cloud

Oracle announced late Tuesday afternoon that it has acquired Moat for an undisclosed sum in a move that should help strengthen Oracle Data Cloud. The software giant has been in a virtual arms race with Adobe, Salesforce, IBM, Nielsen and others that are trying to create the ultimate marketing cloud, and Moat appears to be...

Spotify, Apple Music and Other Branded Bots Are Coming to Facebook Messenger 2.0

Facebook is rolling out a second version of Messenger, with discovery tools, music and many more branded bots. As a part of Messenger 2.0, music streaming services like Spotify and Apple Music are building chatbot services to let users listen to songs straight from the messaging app. Facebook, which announced the news today at its...

LinkedIn Gave Users a Preview of Upcoming Changes to Its Privacy Policy, User Agreement

LinkedIn announced that it is updating its privacy policy and user agreement June 7, and vice president of legal, intellectual property, product and privacy Sara Harrington provided a preview of the changes in a blog post. Harrington said that despite its acquisition by Microsoft--which was announced last June and officially closed last December--LinkedIn operates under...

Facebook Debuts the Future of Augmented Reality, and It’s on Mobile

Hours after Snapchat debuted features for augmenting the world beyond silly filters for your face, Facebook did the same. Today at its annual F8 developers conference in San Jose, Calif., Facebook CEO Mark Zuckerberg outlined his vision for augmented reality, explaining that the phone camera should be the first AR device--rather than AR glasses like...

Podcast Audience Continues to Rise According to Annual Report

If you wanted the stats that explain why so much energy is rightly being directed toward the creation of podcasts, today's annual report from Edison Research and Triton Digital, The Podcast Consumer 2017, would do it for you. The results are based on a telephone survey for The Infinite Dial, a larger survey of digital...

Deutsch Names Former Apple Creative to Lead Its Marketing Efforts for Uber

The world's most valuable startup needs some marketing help, and now its agency's creative team has a new leader. Deutsch hired Jorge Calleja to be its evp, executive creative director in Los Angeles. Calleja's primary responsibility will be managing the office's work for Uber, and he will report to Deutsch North America chief creative officer...

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