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Porsche Surprised Coffee Drinkers at a Cafe With Something to Really Wake Them Up

16 minutes agoMedia / Media Industry News : Adweek

Recently, a coffee shop in Carson, Calif., began offering customers a mysterious new beverage called E-Jolt, telling them it was so "incredibly powerful," they'd have to sign a waiver before ordering. "Waivers for coffee is the hip new thing," explains a bearded hipster barista in the clip below. Folks who put pen to paper were...

The Reaction Roadmap: How Brands Can Thrive in Social Media’s Call-Out Culture

17 minutes agoMedia / Media Industry News : Adweek

Brands, let it be known: If you don't respond to call-outs on social media, you will suffer the consequences. Thanks to channels like Twitter and Facebook, brands can be a more active and important part of shoppers' lives. And for the most part, the expanded volume and frequency of consumer-brand interactions is a great thing....

Former Tory Burch Exec Joins The Trade Desk to Help Marketers Navigate Programmatic

18 minutes agoMedia / Media Industry News : Adweek

The Trade Desk, a programmatic advertising company, has hired Susan Vobejda as its new chief marketing officer. Vobejda joins the team from fashion brand Tory Burch, where she served as CMO. Vobejda made the switch from the brand side to a demand-side platform (DSP) company because she wanted to, "be involved in the cutting-edge of...

Conan O’Brien Beats Up Fantasy Cosplayers in Bonkers Ads for Mobile Game

49 minutes agoMedia / Media Industry News : Adweek

Conan O'Brien is so pumped about the new mobile fantasy roleplaying game Lineage 2: Revolution that he just might burst right out your flat screen to tell you about it. A new series of ads from game publisher Netmarble and Hungry Man director Bryan Buckley feature the late-night TV host. In one, he climbs out...

‘Transparent’ Star Jeffrey Tambor Says He’s Leaving Show Amid Sexual Harassment Allegations

50 minutes agoMedia / Television Industry : TVWeek

“Facing two accusations of sexual harassment by members of the ‘Tansparent’ team that he has strongly denied,  Jeffrey Tambor today [Sunday, Nov. 19th] has decided not to return to the Amazon series,” writes Dominic Patten at Deadline.com. The story says that Tambor told...

Notorious Murderer Charles Manson Dead at 83

50 minutes agoMedia / Television Industry : TVWeek

“Charles Manson, one of the most notorious murderers of the 20th century…” has died, reports The New York Times. Manson was 83 and died of natural causes, the paper said. The Times story adds, “Mr. Manson was a semiliterate habitual...

Former ‘Project Runway’ Contestant Dies

51 minutes agoMedia / Television Industry : TVWeek

A fashion designer who got a career boost from her appearance on the first season of the reality competition show “Project Runway” has died. Entertainment Weekly reports that Wendy Pepper died Nov. 12. She was 53. “She appeared during the...

Another Major Media Company Circles 21st Century Fox

52 minutes agoMedia / Television Industry : TVWeek

Still another media company appears to be interested in owning a piece of 21st Century Fox, with Variety reporting that Sony Pictures Entertainment has thrown its hat in the ring. The news follows word that Comcast and Verizon have been...

Drama Series Canceled

53 minutes agoMedia / Television Industry : TVWeek

A drama series that began on broadcast before moving to cable last year will call it quits after one final season. CMT confirmed that the upcoming sixth season of “Nashville” will be its last. The music-focused drama series debuted on...

This McDonald’s Christmas Campaign Thinks Less About Santa and More About His Reindeer

Today in holiday heart-grabbers, McDonald's in the U.K. and Leo Burnett give us #ReindeerReady, a Christmas campaign in which a little girl becomes bizarrely attached to a carrot stick. "Are you gonna eat that?" her father asks as they wrap up their McD's Christmas Eve meal. She shakes her head, totally focused on the fat...

What It’s Like to Go Inside a Data Center That Generates $4 Trillion in Business Every Day

It's a fall afternoon and we're driving around Secaucus, N.J. on our way to see the data warehouse where hundreds of ad-tech and digital media companies store the hardware that powers trillions of ad impressions every day. Except the problem is that no one in the car really knows where we're going, which is also...

Havas Launches Brand Strategy and Culture Consultancy Firm

Havas Creative U.S. has launched Triptk, a joint venture with the former team at Omnicom consultancy Flamingo. Founded by market research veterans Maggie Collier and Kirsty Fuller in 1997, Omnicom acquired Flamingo Group in January 2007. This past April, Flamingo moved to close seven of its eight offices, including in New York. "My partner and...

A Literal Feast of Kid Lit

Cookbooks featuring recipes from classic children's literature to liven up your Thanksgiving table.

The Holiday 20 for 2017

The residents of DDG's holiday gift guide are presented.

Memphis Anchor Opens Up About His Stroke

"The entire right side of my body just wasn't working."

These Cosmetic Brands Are Letting Consumers Define What Beauty Means to Them

In October, CoverGirl unveiled a new, more inclusive brand positioning that better reflected its consumers. The work from creative shop Droga5 featuring new CoverGirls like Insecure creator Issa Rae, 69-year-old model Maye Musk and the new brand tagline, "I Am What I Make Up," was a radical shift for one of the biggest beauty brands...

5 Brands Shaking Up the Grocery Industry by Changing What We Choose to Eat and How We Buy Food

In June, Chai Mishra launched Movebutter, a small online grocery store with 300 products that promised shoppers more curated and high-quality choices than major grocery stores, which stock as many as 50,000. A month and a half later, the company had a waiting list of 120,000 people who wanted to place orders on its website....

Can Showroom Brands Save Brick-and-Mortar Shopping?

If you want to buy some clothes at the posh MM.LaFleur in New York, you'll be in for a few surprises. It starts with the location--611 Broadway is a trendy SoHo address, but there's no visible clothing store there. Instead, a cavernous Crate and Barrel dominates at street level. To get to the store, you'll...

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