When was the last time you paid attention to a pre-flight safety demonstration? For all those who can’t remember either, Air New Zealand is betting their new instructional video is one you’ll watch without batting an eye, and, most importantly, actually remember. Show More Summary
The news media sector has become heavily dependent on traffic from Facebook and Google. A reliance now dangerously close to addiction. Maybe it’s time to refocus on direct access. Digital publishers pride themselves on their ability...Show More Summary
On Monday Google posted a series of six videos aimed at helping SMBs get online and improve their digital marketing capabilities. Together they represent about 30 minutes of viewing time. Narrated by Google’s Maile Ohye. They’re mostly basic...Show More Summary
If there’s anything the internet likes more than a shiny new product release from a darling tech company, it’s a shiny new product release from a darling tech company with one small flaw to provide social media snark fodder for days....Show More Summary
The Apple Watch isn’t just another iDevice, a “wearables” accessory to the Apple ecosystem. It’s a bold attempt to create a new kind of wrist-worn personal computer that looks like a smartwatch. In previous Monday Notes dealing with...Show More Summary
If you either loved or hated the end of high school — sweet freedom in sight, but real adulthood still oh-so far away — then you’ll feel right at home watching “Coming of Age,” a moving video from photographer and UW Communication Leadership program graduate student, Kaitlin McKinnon. Show More Summary
The world of comedy suffered another blow yesterday with the death of comedian, trailblazer, pot-stirrer, and larger-than-life personality Joan Rivers at the age of 81, after entering cardiac arrest during vocal-chord surgery in late August. Show More Summary
#Icebucket Challenge With the success of the ALS Association’s #icebucket challenge going $94.3million strong (and counting), we had a hard time picking just one viral video this week. We could focus on the celebrities like Amanda Palmer who lost family members to ALS or we could discuss the horrible ads or the awesome ads that have sprung up. Show More Summary
San Diego Comic-Con International is the pop culture Mecca. Each year, about 130,000 nerd-pilgrims attend to geek out on their favorite franchises. The entertainment industry seizes on Comic-Con as an opportunity to market to this core fan base and build buzz for their upcoming releases. Show More Summary
Something strange happened last week at the high court of American sports coverage, ESPN’s Sportscenter. King James (NBA superstar LeBron James, that is) had just announced to take his talents away from South Beach but the top story of the hour was a Uruguayan soccer player biting an Italian into the shoulder. Show More Summary
Occasionally, we see one of those great phenomena out of the blue that captivates us and makes life a little lighter for awhile. Being stuck overnight at the Las Vegas Airport may have been an ordeal for Canadian Richard Dunn (now living in Georgia), but it’s become a great diversion for the rest of us. Show More Summary
I haven’t been writing a lot lately because I’ve been so busy and traveling. And some of what I’ve seen has got my head spinning — literally. At a private VC-sponsored event in Cincinnati this week, inspired by the forthcoming Place Conference (The Omnichannel Marketing Conference), I got an opportunity to wear the Oculus Rift virtual […]
Apple tears down the walls between iOS applications, developer rejoice, and Tim Cook delivers a swift kick to Yukari Iwatani Kane’s derrière – more on that at the end. In this year’s installment of the World Wide Developers Conference,...Show More Summary
There’s a debate about just how real “showrooming” is today. For example, UK-based affiliate network Tradedoubler published European consumer survey data that makes the threat of showrooming look pretty dire for retailers: 22% of inShow More Summary
Social Media for Nonprofits came to town last week and really drove home how much of an impact social media has for nonprofits of all shapes and sizes. Several Seattle-based nonprofits shared their experiences, giving the assembled crowd something to think about, discuss strategy, and figure out how to do social well. Show More Summary
As Apple is about to release its latest quarterly numbers, new questions arise about the iPad’s “anemic” growth. The answer is simple – but the remedies are not. The iPad isn’t growing anymore. What happened? In anticipation of Apple’s...Show More Summary
Dear Danica, I will admit that I don’t know much about you. But I do know that you made records when you started racing in IndyCar and NASCAR, sports historically dominated by men. And you have done remarkably well. You … Continue reading The post An Open Letter to Danica Patrick (and Ideal Image) appeared first on Flip the Media.
Analogue, Meet Digital by Hanns-Peter Nagel If you think of it, tech conferences like (the excellent) IN-NW are behind the times. Why leave home when one can hear presentations and interact with experts via Google Hangouts (even the president does … Continue reading The post IN-NW Shines Again appeared first on Flip the Media.
This post appeared in the Puget Sound Business Journal last week and appears courtesy of the author. Last year I promised myself that I would find a way to meet and interview Jeff Bezos for my Four Peaks show. The … Continue reading The post Secrets of Seattle’s Success: Engaging through Innovation appeared first on Flip the Media.
Welcome to Hawk Heaven! The Seahawks win their first Super Bowl and while the team took apart the Denver Broncos, we here at Flip were breaking down the annual Super Bowl advertising fest to five spots that for some reason … Continue reading