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How Book Publishing Has Changed and What it Means for You [Podcast S02E07]

Welcome to Season 2, Episode 7 of the This Is Your Life podcast. In this seventh episode, Michele Cushatt and I discuss the changing world of book publishing. If you are an author—or an aspiring author—this episode is for you. I am always surprised by how many people have either written or want to write […]

The Cybersmile Foundation Is the Launch Partner for Twitter’s #TweetForACause Initiative

Twitter and The Cybersmile Foundation are joining forces to take on cyberbullying and online abuse. The #TweetForACause campaign, powered by the social network's Niche global content creator network, marks Twitter's first ever pro bono creator initiative. Show More Summary

A Giant New Billboard in London Knows What Car You Drive, and Even How You’re Feeling

A big and flashy new billboard in London's Piccadilly Circus is joining the trend of targeting individual passersby, both pedestrians and drivers, and then serving ads to them. The digital LED screen, about 2,600 square feet in size and divisible into six ads, will feature about some 11 million pixels, Wired U.K. reports, and is...

HP, Ikea and Audi Are Among the Top 100 Brands That Consumers Trust Most in the U.S.

It's been said again and again that millennials want to buy from brands that are authentic and do more than just concentrate on making money. Turns out millennials aren't the only consumers who think this way. According to Cohn & Wolfe's 2017 Authentic Brand study consumers across the board value brands that are authentic. Globally,...

Fox Taps iHeartMedia to Help Launch Its Post-American Idol Music Competition Series

Fox is still searching for hosts and other talent for its first music competition series since American Idol, but the network has landed one of music's biggest brands for the show: iHeartMedia. The radio behemoth is partnering with Fox on The Four: Battle for Stardom. iHeartMedia will assist with auditions, the talent search and will...

CNN’s Jake Tapper Calls Out Media for Lack of Accountability on Weinstein

CNN’s Jake Tapper lashed out at the media on Twitter for the lack of accountability in reporting on the Harvey Weinstein sex scandal. 2/ … we've also seen direct/indirect examples of how members of the media helped cover up his alleged crimes. Publishing dirt on victims.. — Jake Tapper (@jaketapper) October 14, 2017 3/…plus killing […]

Influencer marketing can drive decisions or it can create context

It’s October 16th, 2017 and I’ve fallen deep into a blogging hole.  After ten years of creating tons of opportunities by blogging – I have no excuse not to write up a quick post about the things on my mind more or less every day.  So I’m going to do that for the next 30 […]

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