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Digital Tech Spending is Outpacing the Performance of Digital Marketers

Digital marketing budgets are growing at a breakneck pace, but according to a new report, investments in the essential digital marketing skills needed to handle these larger budgets is lagging far behind. This is particularly true in high-engagement channels and capabilities, such as mobile, video and testing. Show More Summary

The Washington Post Names Richard Just Editor of The Washington Post Magazine

After eight months without a permanent editor, The Washington Post Magazine gets one in Richard Just, who will join the publication on April 3. This won't be the first time Just has helmed a magazine, having served as editor of the National Journal as well as The New Republic. "Anyone familiar with his work at...

Following Oscar Triumph for ‘O.J.: Made in America,’ ESPN Goes All In on Its Next Big Documentary

ESPN is about to roll out the follow-up to its Oscar-winning documentary “O.J.: Made in America,” clearing space for the April 11 premiere of the eight-part series “We the Fans.” Variety reports that the project chronicles “the lives and relationships of...

Unpacking WSJ’s ‘watershed’ Trump editorial

The Wall Street Journal, an outlet that has faced criticism including from within its own newsroom for soft news coverage of President Trump, this morning published a scathing editorial questioning Trump’s credibility and comparing his inability to admit error to an alcoholic clinging to an empty bottle. The piece represents a shift in the paper’s […]

Nexstar’s Buffalo Station Puts Sports Back into 6 PM Newscast

"Buffalo is a strong sports market with two pro franchises," Mancuso told the Buffalo News.

Tampa-St. Petersburg Station Has a New GM

“Mike is a proven executive with an excellent track record of driving revenue and ratings."

Why Fans of a ’70s TV Show Already Hate the Movie Version — and It Isn’t Even Out Yet

The feature film version of a popular 1970s TV series is generating hate among the show’s fans even before the movie comes out. “Hardcore ‘CHiPs’ fans hate it and the real California Highway Patrol seems not quite sure what to...

This Watch Ad Came to Life on a Bus Shelter to Reveal It Was Selling Something Better

Imagine you're waiting for the bus, and the guy in the watch ad next to you suddenly starts talking to you. A handful of straphangers in Israel recently enjoyed (if that's the word) such an experience, thanks to a campaign from Samsung and Leo Burnett Tel Aviv for the Gear S3 smartwatch. The billboard--actually a...

Bloomberg Media CRO Travels the World

When your Bloomberg Media title is global chief revenue officer, it makes sense that the job would entail crisscrossing the world in search of ROI and more. This morning, at Bloomberg headquarters in New York, Keith Grossman held his monthly town hall meeting on the heels of some truly impressive globetrotting. He kicked things off...

Adobe’s CMO Talks Data, Artificial Intelligence and the Future of the Cloud

At this week's Adobe Summit in Las Vegas, the company rolled out a number of new products for the coming year, letting data and artificial intelligence play key roles in the future of how both companies and consumers interact with brands. On Tuesday, Adobe introduced the Advertising Cloud as a way to let brands and...

Facebook Just Released Its Schedule of F8 Meetups (45 of Them)

Developers who can't make it to Facebook's F8 annual developers conference April 18 and 19 at the McEnery Convention Center in San Jose, Calif., may be able to take advantage of the next best thing if they can get to one of 45 other cities. Facebook strategic partner manager Ime Archibong announced in a blog...

The gender gap persists at many top news outlets in the U.S., and it’s reflected in how stories are reported

Far more men than women are reporting the news, at least at some of the most prominent news organizations in the United States. At ABC’s World News Tonight, 88 percent of the on-camera and producer credits on stories went to men. At the New York Daily News, 76 percent of bylines were men’s. Those are...

Gucci Memes Itself, With Help From Artists, in Strange and Entertaining Instagram Ads

Gucci wants the kids, and the grownups, to know it's hip. For its latest campaign, the luxury fashion house has commissioned a number of memes for Instagram around the theme "#TFW Gucci" or "That Feeling When Gucci"--playing on the popular internet art form to promote a new line of wristwatches. "When you got that new...

Hometown Artists and Lifelong Baseball Fans Designed These Fun MLB Team Cans for Budweiser

Beer and baseball go together like peanut butter and jelly, so it's only fitting that Budweiser and MLB teamed up with local artists to create one-of-a-kind team cans for the start of the baseball season. For the past few years, Bud Light's team cans for the NFL, which featured a minimalist design with each team's...

Truth In Politics: This Way Lies Madness

I spent decades in public office and know the political vagaries of truth as well as anyone. People advocate, tweak, argue, spin and more. But there’s been little patience for lies. Truth is hard to define. It’s not opinion, and it’s not fact, and it’s almost impossible to know in a particular controversy. Show More Summary

New Editor Named at Advertising Age

Advertising Age has named a new editor following the departure at the end of last year of Ken Wheaton. Brian Braiker will take over the position in early April. Braiker has been the executive editor of Digiday since 2013. In...

Scripps Will Launch Spinoffs of HGTV’s Fixer Upper and Flip or Flop at Its Upfront

HGTV is turning two of its most popular shows into franchises: spinning off Fixer Upper with a companion show and expanding its Flip or Flop house-flipping series to five new cities. Scripps Network Interactive is sharing the news with buyers and advertisers during its seven upfront presentations around the country, including this afternoon's event at...

From coal to broadband to Trump’s budget, The Daily Yonder reports on rural life for the people actually living it

Donald Trump’s unveiling of his budget blueprint last week — and the ensuing analysis and criticism — was probably the first many urban readers had heard of the Appalachian Regional Commission, one of the initiatives he proposes cutting completely. But The Daily Yonder has been reporting on these issues for a long time. The urban-rural...

How Much Time Will the Average Person Spend on Social Media During Their Life? (Infographic)

The average person will spend more than five years of their lives on social media, according to a study by influencer marketing agency Mediakix. Mediakix calculated average time spent per day on YouTube (40 minutes), Facebook (35), Snapchat (25), Instagram (15) and Twitter (one) and projected those figures out over a lifetime, arriving at a...

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