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Dolores O’Riordan, Lead Singer of the Cranberries, Dead at 46

Dolores O’Riordan, whose powerful vocals led the Irish rock band the Cranberries to worldwide fame in the early 1990s with hit songs including “Zombie,” “Linger” and “Dreams,” died Monday. The band announced O’Riordan’s death on its Facebook page. The announcement...

Stella Artois Teams With Matt Damon and Water.org for First Super Bowl Appearance Since 2011

AB InBev is bringing its Stella Artois brand to the Super Bowl for the first time since its Big Game debut in 2011 with a 30-second spot called "Taps," which stars Matt Damon. Created by the agency Mother, "Taps" and the "Make Your Super Bowl Matter" campaign are the latest in the brand's broader "Buy...

Facebook’s News Feed Bombshell Shouldn’t Have Caught Anyone Off Guard

If Facebook's announcement last Thursday that its News Feed algorithm was being altered to favor posts from friends and family over those from publishers and pages came as a surprise to anyone, it probably shouldn't have. A source at the social network even said, "We've been openly discussing the decline in organic reach for a...

Got a Desperate, Crushing Love for Plants? Here Are the Juice Ads for You

In case that 8th-grade lesson in photosynthesis didn't stick, premium juice brand Suja kindly gives a modern refresher on the process, calling it "magical witchcraft" in videos that are colorful, visceral, Instagrammable and infinitely more entertaining than a middle-school textbook. In its first digital shorts and integrated marketing campaign, Suja has a simple mandate for...

Ashleigh Banfield Blasts Aziz Ansari Accuser For 'Reckless' Sexual Assault Claim

"You went to the press with a story of a bad date and you have potentially destroyed this man's career over it."

Skittles Wants Its Super Bowl Ad to Be Exclusive. So It’s Showing the Spot to Just One Teenage Fan

Skittles is creating a 60-second spot for the Super Bowl but the ad won't air during the Big Game on Feb. 4. Instead, one teenage fan of the brand--Marcos Menendez from Canoga Park, Calif.--will see the ad and we'll be able to see his reaction to the ad via a livestream on Skittles' Facebook page....

Philippines threatens further legal action against Rappler

Bangkok, January 16, 2018--The Philippine Securities and Exchange Commission's order yesterday to revoke the registration of news website Rappler represents a clear and immediate danger to press freedom in the Philippines, the Committee to Protect Journalists said today....

IBM Watson Partners With Data Marketer Jivox for Ads That Change With the Weather

IBM's Watson Advertising, formerly The Weather Company, is partnering with personalized data marketer Jivox to create and deliver contextual ads in real-time. Ads can be tailored based on dynamic local weather information-meaning, not only might customers in a cold snap get more ads for hot coffee, but if it's snowing outside, the coffee ad itself...

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