As you've no doubt heard, Neil deGrasse Tyson has brought back Carl Sagan's Cosmos. When this television show first aired 30 years ago, most people knew nothing about space and the images shown had never been seen before. It's a different task to bring this program back today. Show More Summary
Blackbaud is out with its 2013 Charitable Giving Report documenting the largest year-over-year increase in charitable giving since the Great Recession of 2007-2008. As you’ll see from the infographic below (click here to enlarge), based on its analysis of $12.5 billion in giving to 4,129 organizations, Blackbaud reports that overall giving grew by 4.9% in [...]
If there’s one piece of advice you’ve probably heard over and over from your fundraising copy advisers (and The Agitator … search ‘Copywriting’), it’s … DON’T talk about how great your nonprofit is. DO talk about how great your donor is … and how their gift will bring about the changes they want to see [...]
Part II of Answering Your Money Story Questions Last week I answered some terrific questions about sharing your money story or as I like to refer to it: Your Funding Gap. There were so many thought-provoking questions I’ll answer a few more this week: Q1. Show More Summary
Every year I look forward to one very special conference - the NTC conference organized by the awesome NTEN team. This years 14NTC conference is packed with incredible parties (including an 80s dance party that I'm co-hosting with Salsa),...Show More Summary
This is the fifth post (of six) we’re planning to make focused on our self-evaluation and future plans. Previous posts have discussed our 2013 progress on, and 2014 plans for, Our traditional work on top charities delivering evidence-backed interventions. See … [CLICK TO READ MORE]
I used backpacking as the organizing metaphor in my boo […] Related Stories Mobile Marketing and the Wizard of Oz Your Job Title Can Change Your View of Communications Annual Campaign Trilogy Part II: 6 Tips to Improve Fundraising Results
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We are mistaking an important experiment for a proven solution.
We’ve all experienced it before – the call of the wild, that insatiable wanderlust that has us staring dreamily out of our windows imagining a completely different place. And we all envy those who turn our fantasy into reality with … Continue reading ?
There seems to be a fear in the traditional non-profit world in telling donors too much, or in revealing too much about your organization. I think there was a time when donors asked fewer questions and demanded less accountability. Today more than ever before donors want to know that their money is going to make […]
Do you ever wonder how to connect better with your donors? Do you wish you knew what would be really meaningful to your donors, […]
One of the most enjoyable aspects of major gift fundraising is getting to build relationships with donors. But often nonprofits squander the opportunities given to them by not doing any research. A Word of Caution Before we get started, a word of warning: the goal of research isn't to snoop. We're only going to look [...]
Charity representatives are invited to join us for a webinar introduction to Results Reporting. When: Monday, April 28 2014 from 2-3 pm Eastern What: Charity Navigator has developed a new rating dimension - called Results Reporting - that specifically examines how well charities report on their results. Show More Summary
I’m a big believer in the idea that you should prioritize your workday, getting the most important, energy-draining, creative work done first, before you get to the daily grind of thank you notes, data entry, e-mails, etc. It’s a hard thing to do – when you arrive at your non-profit’s office, there’s a lot of […]
There are 31 subsections of the 501 (c) section of the U.S. tax code. This is the section, and its many subsections, that categorize tax exempt organizations - usually described as nonprofits. The largest subsection (by far) is 501 (c)...Show More Summary
Content marketing isn't just about articles or blog posts on your website. It is really everywhere all the time. It is multichannel and multimedia, from YouTube to Pinterest. But how is your nonprofit competing in this fast moving, explosive...Show More Summary
Here’s the latest installment in our series on the “Day […] Related Stories A Day in the Life of a Nonprofit Communicator – Tyler LePard Mixed Links for Nonprofit Marketers and Fundraisers How I Would Evaluate Your Email Newsletter
I’m just back from the SXSW Interactive Festival where I was on a panel called “What Social Media Analytics Can’t Tell You” moderated by Alexandra Samuel of Vision Critical, Jeremiah Owyang, Crowd Companies, and Colby Flint, Discovery Channel. … Read More
How nonprofits seeking outside assistance can avoid missed opportunities and foster truly productive partnerships.