Imagine being in an airplane and overhearing a voice from the cockpit saying, “Just keep the nose in the air and if the warning lights don’t go off, call me.” You, as a flight attendant, might begin preparing yourself for a crash. Many...Show More Summary
You’ve searched online trying to find some answers to increase your retail sales. You’ve been trying to attract more customers, but nothing seems to be working. Maybe you’ve been trying to hit sales figures from a few years back andShow More Summary
Enigneering toy company will get a float in one of America's most-celebrated parades
The Swedish furniture retailer uses a talking mirror to make customers feel better about themselves
No doubt, the fashion industry moves fast. What was in yesterday is old news today. Gone are the days when designers stuck to one line for each season. With new trends constantly popping up, designers are modifying accordingly. But how can you blame them when the pressure to stay relevant in this ever-evolving industry remains [...]
A San Francisco start-up site uses customer data to lift sales and separate trends
BaubleBar's new partnership enables customers to interact with a stylist live while online shopping
The Four Vices Beard Oil is a mild scent combining notes of tobacco, coffee, hops, and hemp cannabis
Sometimes emotion and our own personal bias can get in the way of making decisions or dealing with issues. That's why I often like to monetize the cost of an issue or an opportunity. For many leaders, financial decisions are...
It’s that time of year when we start thinking about the packaging stock needed for the Holiday sales. Many companies don’t change from one season to the other so they may just increase their orders to accommodate the increase sales during the Holidays. Here are some tips as to why you may want to invest [...]
On Oct. 30th, key experts will explain steps that companies need to take to stay relevant in today's omnichannel environment
If you are the owner of a brick-and-mortar store, you may be concerned about online shoppers going to someplace like Amazon rather than shopping at your establishment. Brick-and-mortar store owners are finding new ways to draw customers in, and offering a mobile shopping app is one of those ways. Smartphones are used for everything these [...]
Just in case you haven’t caught on, it’s the age of mobile everything. We’re constantly armed with smartphones and tablets and it’s the main way we consume anything. Which is why it’s not a surprise that these mobile devices along with synced technology have truly advanced the retail industry, making it easier for us to [...]
The Truth To Materials line puts trash-bound materials back into the production line
Part of the beauty of franchise marketing is that the franchisor develops well-researched, professional marketing materials for the franchisee to use, simplifying the process for franchise business owners. Although these established marketing programs may exist, they also create a challenge Read on! ?
Retail and restaurant franchisors know how challenging and complex expanding into new markets and choosing the most profitable locations can be. For any franchise business, location strategy is critical as the placement of stores significantly influences the success of a Read on! ?
Lululemon Athletica, the iconic women’s yogawear brand, has identified a potentially huge growth lever – menswear. While Lululemon has certainly made a niche for itself in the women’s activewear market, the company has realized that just adding new store locations Read on! ?
Customer analytics has been one of the hottest buzzwords among executives for years. But have you ever asked yourself these simple questions: What is customer analytics? What do those two words actually mean? Why is it so important? As Read on! ?