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Top 10 Biggest and Best July 4th Firework Displays

No matter which state you call home, or where you choose to celebrate Independence Day, fireworks are the biggest and brightest of all Fourth of July traditions – and a perfect way to top off your holiday festivities. While shows Read on! ?

The 25 Most Popular Tourist Attractions in the US

If a waterpark isn’t your thing, TripAdvisor announced the winners of its Travelers’ Choice awards for attractions – just in time for your summer vacation. To determine the awards, TripAdvisor evaluated millions of traveler reviews and then created an algorithm Read on! ?

Your Pocket Guide to the Apparel Industry

The apparel industry is being forced to face unprecedented change head-on. Technological advances and radically changing consumer behaviors are combining to reshape the retail landscape faster than some retailers can react. Today’s consumers have vastly different and greater expectations of products, Read on! ?

The 12 Best Water Parks in America

  Business Insider recently compiled a list of the 12 Best Water Parks in America, ranking them by the number of water attractions including slides, pools, lazy rivers, and parks. Since we are in the throes of summer, I thought Read on! ?

3 Ways Retail Is Radically Changing

For what seems like an eternity, brick and mortar retailers have been struggling to keep up and compete with online retailers, which offer unparalleled personalization and convenience to consumers by harnessing mountains of customer data.   By cultivating the information Read on! ?

3 Facts About Millennials That Will Dictate the Future of Your Restaurant

Despite all the endless discussion over Millennials – this over-generalized generation represents a quarter of the U.S. population, holds $1.3 trillion in spending power and will be an important driver of success for restaurant brands as members purchase 36% of Read on! ?

Market Share: The Most Important Metric for Business Success

Market share is the most important metric companies can use to judge the effectiveness of any possible revenue generating effort, such as marketing campaigns, branding initiatives, or CRM programs.     The reason for this is simple – market share Read on! ?

How to Convert Webroomers into Brick and Mortar Gold

Last week we talked about how despite retailers’ existential crisis regarding showrooming, webrooming is on the rise and, much to people’s dismay, is actually more common than showrooming. This surge in webrooming is shifting the opportunity back to brick and Read on! ?

Self-Serve Beer Machines Let Baseball Fans Pour Their Own

Fans become bartenders with DraftServ's interactive serving stations. Just swipe your card, choose your brew, and pour the amount you wish.

Jellyfish Tank Installation Opens After Store Hours

Derelict building filled with fluorescent sea creatures for local residents.

Customize A Unique Smartwatch By Connecting Modular Blocks

With Blocks, users can personalize the functionality of their smartwatch.

Creating the Perfect Post

The average user on social networks has 1,500 eligible posts to view daily. That’s heavy competition for simply getting noticed. It’s important to craft a highly engaging post to boost your visibility and fan engagement to build a loyal customer base and boost sales! Here are three key ingredients to crafting the perfect social post. [...]

The 2014 birthday edition

Since Friday is my birthday I’m sharing my annual list of things I’ve either learned, or been reminded of, over the past year. Here’s my top ten. 1. There are remarkable similarities between delivering a great and productive customer experience,...

The In-Store Experience: It’s More than Visual

It takes all five.  As retail marketers, we often focus on the visual elements of the store environment.  However, consumers use all five senses to form reference points, opinions, and associations.  Although sight is powerful, your in-store experience should also involve the remaining four senses.  Each ignored human sense is a missed opportunity for communication. [...]

Sports Licensing and Tailgate Show to Welcome Independent Retailer Conference

Los Angeles, CA (July 7, 2014) – The Sports Licensing and Tailgate Show, is excited to announce the addition of the Independent Retailer Conference to take place at the 2015 Show, scheduled for January 14-16, 2015. Held annually in Las Vegas at the Las Vegas Convention Center, the Sports Licensing and Tailgate Show is the [...]

Top 12 Visual Merchandising Ideas for Retail

Here is a dozen of the best merchandising tips from the simple to the superb. Visual merchandising is the art and science of presenting the products you sell in the most attractive way possible, in order to generate traffic, create interest and buzz—and of course, generate sales! Many retailers struggle with visual merchandising. Show More Summary

Open to Buy Wizard to Be Supporting Sponsor at the Independent Retailer Conference at ASD

Geneva, IL (July 2, 2014) –The Independent Retailer Conference  presented by LightSpeed POS is excited to have Open to Buy Wizard join as a supporting sponsor, taking place at the nation’s largest consumer merchandise trade show, the ASD Show, in Las Vegas on August 3-6, 2014. Show More Summary

Sell more with these steps to summertime multi-customer success

Summer can be a pretty challenging time for retailers. Due to vacations and some personnel having long weekends off, many stores are staffed more lightly than during the rest of the year. There is also no rhyme or reason to...

Social Media Widgets Can Hurt User Engagement and Sales

When sites like Facebook or Twitter go down or see a spike in user activity, social integration meant to increase user engagement can actually hurt page load times and conversion rates   When Facebook went down completely for half an hour in mid-June, the social media giant’s problems rippled through the Internet. With such a [...]

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