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I'm a fan of DNA startup 23andMe. In fact, I was one of the first people to lay down $1,000 and take the test. And I like what they are doing to help disease research. But this blimp (or rather a zeppelin) they're flying around Silicon Valley is a menace. First of all, I go outside to get away from work, not to look up in the sky and see a big startup logo hovering over my house.
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Sending your spit sample to a startup may not seem like such a good idea, after all. On Friday, 23andMe, the company that allows consumers to get portions of their genome tested for a relatively modest fee, announced that "a number ... Read Post

Update to last weekend's breaking news about the creepy 23andMe zeppelin that's been floating around my house. It was back again today. For all I know it's been circling my house all week. What do you want, 23andMe zeppelin? I alrea... Read Post

A new startup is using financial incentives and penalties to help employers encourage their employees to lose weight and lower their risk for chronic disease. Read Post