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Amsterdam based SPRXMobile has submitted its much-anticipated Augmented Reality platform app Layar to Apple for inclusion in the iPhone app store, according to multiple messages from the company on Twitter. Augmented Reality services display data on top of a view of the real physical world. Augmented Reality apps have been slowly trickling into the iPhone for the last several weeks but Layar's flashy platform for displaying all kinds of different data sets, from Yelp reviews to Trulia real-estate listings, on top of the phone's camera view has been the most eagerly awaited.
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Dutch software firm SPRXmobile will soon release an application for the Android phone that it calls "the world's first Augmented Reality browser." Called Layar, the app is a platform that makes sets of data viewable on top of the vi... Read Post

The company behind the much-hyped Layar Augmented Reality browser has decided to withdraw its iPhone app from the iTunes App Store due to repeated crashes reported by users. Layar has been the most eagerly anticipated entrant yet in... Read Post

Layar, the Amsterdam based company that brings augmented reality to your phone (we covered them from the start, to adding their API, to the introduction of 3D objects) has an iPhone app and is approved in the App Store. Layar is one... Read Post