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Software to Measure Emotional Reactions to the Web

A group of Canadian scientists from the University of Montreal Department Of Communications is developing software that can actually measure emotional reactions to the Web. The software evaluates the biological responses of Internet users including: body heat, eye movements, facial expressions and other reactions to analyze how they relate to online activities. The researchers are integrating [.
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A group of Canadian scientists is developing software that can actually measure emotional responses to the Web. Read Post

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