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New content strategies tool: The Gramanator

Announcing a new tool: The Gramanator During my MozCon content creation session today, I announced a new tool: The Gramanator. Tweet It is mighty. It is the Gramanator: Bow down before it. What it does The Gramanator will take any public Google Reader Shared Feed and: Clean it up, removing stop words. Assemble all of the different feed items in the feed into a single ‘corpus’ or index.
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Lessons on Marketing Strategy and Content Marketing ROI – Michael Brenner Interview

Marketing / Online Marketing : Online Marketing Blog (5 hours ago)

One of the key players and innovators in the world of content marketing is Michael Brenner. During his time at SAP as Vice President of Marketing & Content Strategy and the Managing Editor for the SAP Business Innovation site, Micha... Read Post

Content Flow from Creation to Tweet

Technology : Techi.com (last year)

If there's one major flaw with the way that many businesses use automation tools, it's that they're not able to properly control the flow of content from its longest form down to it's shortest form. This is unfortunate because using... Read Post

Content marketing in a nutshell: Good enough isn’t

Marketing / Online Marketing : Conversation Marketing (3 years ago)

This blog post is based on yesterday’s content strategies session at MozCon. If you missed it, or wanted a refresher, give this a read: A quick preview This post is huge. So, here’s a quick preview: Tweet The problem. In content cre... Read Post


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