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Who Put the X in AXB: Snowclone Follies of 1912

Inspired by Mark Liberman's post, "Putting the X in AXB," I spent some time trying to find the origin for this venerable snowclone. A quick check of newspaper databases had turned up "putting the fun in fundamentals" from November 1912, and it turns out that the fall of 1912 was when the snowclone snowballed. It's [...]
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