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Google "Freshness" Update Affects 35% Of Searches: Winners & Losers

Searchmetrics has measured the impact of last week's "freshness" updates to Google's search ranking algorithm, which affected around 35% of all searches. By measuring SEO visibility, Searchmetrics found that a clear category of sites gained prominence as a result of the update, while the few sites that lost are all over the map. Sites that benefited from the update tend to be content sites and brand sites with frequent updates.
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Google rolls out a refresh to its Panda search update, affects only 1.6% of queries

Technology : The Next Web Blog (3 years ago)

Google has been updating its search engine algorithm over the past year to combat “spam” and kick sites out of high-ranking for using nefarious methods for SEO. Since the company... Read Post

Google Restores Some SEO Visibility for All But 4 Sites

Technology : ReadWriteWeb (3 years ago)

A week after version 2.5 of Google's tweaks to the search rank algorithm - A.K.A. Panda - rolled out across the Web, new data from Searchmetrics show that the changes appear to be rolling back. Panda is designed to reduce the impact... Read Post

The Winners & Losers Of Google’s Freshness Update Revealed

Technology : TechCrunch (3 years ago)

Search analytics provider Searchmetrics spent the weekend examining the effects of last week's changes to the Google algorithm - changes that Google said would affect around one in three Web searches. According the company's initial... Read Post


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